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What is engage:BDR?
Engage:BDR is recognized as a leading provider of video and display advertising solutions across multiple devices. By pioneering performance-driven strategies for Display marketers, we were among the first online media firms to forge direct partnerships with publishers, using our early achievements to develop a robust omni-channel technology infrastructure that serves both advertisers and publishers effectively. Our skilled team and wide-ranging influence have earned us the title of the top entity in the Display advertising sector according to comScore, boasting an impressive 97% market penetration in the United States and making significant strides into the Top 20 Video companies. Engage also features a high-quality mobile advertising marketplace designed for desks, agencies, and brands, offering distinctive and transparent inventory that meets the needs of programmatic buyers, publishers, and advertisers. We utilize our cutting-edge programmatic purchasing platform, First-Impression, to facilitate data-informed media acquisitions across a wide spectrum of display, video, native, and audio inventory, ensuring superior outcomes for our clientele. Our relentless focus on innovation and transparency not only enhances our capabilities but also reinforces our status as a frontrunner in the ever-evolving digital advertising arena, making us an invaluable partner for those looking to navigate this dynamic landscape.
What is FreeWheel Beeswax?
Beeswax stands out as a premier purchasing platform that boasts an intuitive user interface and efficient workflows, while also providing exclusive access to valuable data and a thoughtfully curated omnichannel inventory. Built on the principles of transparency, personalization, and user empowerment, Beeswax enables users to effectively harness and implement high-quality programmatic solutions. The platform’s detailed log-level insights empower users to maximize their programmatic analytics fully. You have the ability to control your bidding strategy, ensuring a balance between cost-effectiveness and optimal campaign timing. Moreover, the platform offers standard algorithms that are commonly found in traditional demand-side platforms (DSPs). Its interface includes bid modifiers that facilitate rapid and efficient adjustments through a single variable. Additionally, there are bid models available that are crafted for multivariate optimization, often based on insights obtained from log-level data. Users can apply various strategies to optimize specific key performance indicators (KPIs) that align with the unique goals of their campaigns. By avoiding the obscure "black box" model, Beeswax promotes transparent optimization rooted in real-time campaign performance, enabling you to refine both your campaigns and reporting techniques to achieve your goals more effectively. This high degree of customization ensures that every element of your advertising initiatives is tightly aligned with your desired results, fostering a more successful advertising experience overall. As a result, users can feel confident in their ability to navigate the complexities of programmatic advertising with clarity and precision.
Integrations Supported
Adjust
Connatix
Criteo
Dailymotion
FreeWheel Strata
FreeWheel SupplySuite
InMobi
Lotame
Oracle Cloud Infrastructure
PulsePoint
Integrations Supported
Adjust
Connatix
Criteo
Dailymotion
FreeWheel Strata
FreeWheel SupplySuite
InMobi
Lotame
Oracle Cloud Infrastructure
PulsePoint
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
engage:BDR
Date Founded
2009
Company Location
United States
Company Website
engagebdr.com
Company Facts
Organization Name
FreeWheel
Company Location
Netherlands
Company Website
www.freewheel.com/beeswax