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What is iGaming Audience Platform?

The iGaming Audience Platform integrates a Data Management Platform (DMP), a Demand-Side Platform (DSP), and an Ad Server, creating a holistic ecosystem for media buyers to efficiently strategize, acquire, and track advertising in real-time. By utilizing extensive datasets and sophisticated machine learning algorithms, we facilitate the rapid communication of information to the DSP, enabling accurate targeting and effective management of campaigns. Delta Big Data significantly enhances the reporting capabilities of our Ad Server, allowing clients to verify that their campaigns have successfully reached the desired demographic segments for the first time. Additionally, the Delta Projects Audience Station (DMP) equips users with the tools to precisely identify and manage their target audiences. By accurately segmenting these groups, advertisers can dramatically boost their campaign effectiveness. The Audience Station also offers valuable insights into ideal targeting tactics and timing, empowering marketers to analyze iGaming customer behavior, monitor spending trends, assess purchase intentions, evaluate product desirability, and measure audience performance. As a result, this powerful platform fosters a more insightful and impactful advertising strategy, ultimately leading to improved return on investment for clients. Furthermore, the continuous evolution of the platform ensures that users remain at the forefront of advertising innovation.

What is GaleForceMedia?

Software designed specifically for marketing agencies and businesses is here to revolutionize your media planning and buying. GaleForceMedia is a web-based solution that enhances the efficiency of media processes. This platform empowers media buyers to remove unnecessary tasks, such as handling duplicate fields, while also managing diverse media purchases, evaluating ad performance accurately, and streamlining invoice reconciliation. With an intuitive workflow, GaleForceMedia enables users to conduct all their media buys from a single interface or module. Accessibility is a key feature, allowing media buyers and planners to utilize GaleForceMedia from any location. Developed by experienced media buyers who understand the challenges faced in the industry, this software provides the necessary support system to address common frustrations. Ultimately, GaleForceMedia aims to create a seamless experience for its users, facilitating more effective media strategies and improved outcomes.

Media

Media

Integrations Supported

Nielsen Marketing Cloud
comScore

Integrations Supported

Nielsen Marketing Cloud
comScore

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$449 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Delta Projects

Date Founded

2002

Company Location

Sweden

Company Website

igamingaudience.com/full-stack-platform/

Company Facts

Organization Name

GaleForce Digital Technologies

Date Founded

2014

Company Location

United States

Company Website

galeforcedigital.com/galeforcemedia/

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

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