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What is mediarithmics?
Mediarithmics stands out as a cutting-edge Customer Data Platform that enables large organizations to revamp their growth strategies by revolutionizing consumer engagement on a massive scale. Our platform provides capabilities for real-time marketing personalization, supports audience monetization without relying on cookies, and encourages adaptable data collaboration, all through a unified technological framework. By dismantling data silos within your organization, we empower marketing, monetization, product, and data teams to harness insights efficiently, thereby improving the overall customer experience. This comprehensive strategy guarantees that every element of consumer interaction is fine-tuned for optimal effectiveness. Ultimately, our solution not only drives growth but also fosters deeper connections between brands and their customers.
What is Zipline DMP?
Zipline serves as an all-encompassing global Data Management Platform (DMP) that proficiently collects, integrates, manages, analyzes, and activates both online and offline data to evaluate its impact on sales performance. This platform guarantees global connectivity with leading digital networks, encompassing DSPs, SSPs, and advertising networks, while onboarding data smoothly to construct digital audiences. In contrast to numerous rivals that frequently outsource the onboarding of customer data, Zipline executes this function internally. Additionally, it possesses the ability to generate and distribute audiences across a multitude of channels and formats, including postal mail, email, television, and social media platforms such as Facebook and Twitter. Beyond merely creating audiences, Zipline provides extensive services in audience discovery, extension, activation, and evaluation, all while offering distinct benefits such as centralized closed-loop analysis and in-house operations. This capability enables the precise measurement of actual sales growth rather than solely monitoring clicks, thus equipping marketers with a thorough understanding of return on ad spend, which is vital for strategic decision-making at the CMO level. Ultimately, Zipline distinguishes itself through a comprehensive and effective approach to data management that empowers businesses to optimize their marketing strategies and enhance customer engagement. By leveraging its innovative features, organizations can achieve better insights and drive significant growth.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
mediarithmics
Date Founded
2013
Company Location
France
Company Website
www.mediarithmics.com/en-us
Company Facts
Organization Name
Zipline
Company Location
United States
Company Website
www.kbmg.com/products/zipline/
Categories and Features
Channel Management
Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Customer Experience
Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis
Data Management
Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization
Data Quality
Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management
Data Warehouse
Ad hoc Query
Analytics
Data Integration
Data Migration
Data Quality Control
ETL - Extract / Transfer / Load
In-Memory Processing
Match & Merge
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Master Data Management
Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Categories and Features
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization