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What is myTarget?

Explore new customer opportunities with myTarget, VK's self-service advertising platform that dominates 96% of the Russian ad market. Improve your business results, enhance sales, increase web traffic, promote app downloads, or broaden your audience. To craft impactful ads for your desired demographic, it's essential to clearly define your ideal customer profile. You have the flexibility to create audiences based on numerous criteria, including geography, gender, age, interests, and income brackets. Choose the right advertising format to suit your goals. Make sure to include an enticing title, a strong call to action, and engaging visuals such as images or videos in your ad's design. After your advertisement is complete, launch it to draw in new clients or encourage loyalty from current ones. Setting up a targeted advertising campaign on myTarget is efficient and user-friendly, making it a great option for businesses. If your agency operates as a legal entity outside the Russian Federation, a physical contract isn't necessary; the agency representative can accept the offer, granting immediate access to all functionalities within the ad office. Engaging with myTarget could potentially unlock fresh avenues for business expansion and increased customer loyalty. Furthermore, by leveraging data-driven insights, you can continuously refine your advertising strategies for even better results.

What is Salesforce Advertising Studio?

Explore how Salesforce enables brands to improve their personalized advertising by utilizing CRM data to connect with customers on multiple platforms. Make the most of your first-party data available through marketing cloud, sales cloud, and service cloud to effectively inform and refine your advertising initiatives. Brands around the globe trust Salesforce for its strong commitment to customer data security and unwavering accessibility. Your customer information is safely housed within the Salesforce Platform, ensuring there are no disruptions in service. Seamlessly sync customer records from any digital source, ensuring they are always up-to-date, regardless of whether you are managing campaigns for a small group or millions. Build targeted audiences across leading platforms such as Facebook, Google, Instagram, LinkedIn, Twitter, and YouTube, as well as within the extensive display advertising network through Audience Studio. Additionally, draw in new potential clients who exhibit similar behaviors to your most valuable customers by leveraging Salesforce in conjunction with Facebook lookalike audiences and Google similar audiences, thus broadening your outreach and boosting your advertising effectiveness. This comprehensive strategy for customer engagement not only fortifies brand loyalty but also amplifies the effectiveness of your advertising campaigns, ultimately driving greater business success. By integrating these tools, brands can ensure a cohesive and impactful presence in the digital landscape.

Media

Media

Integrations Supported

ASTRAD DSP
AdMobiSpy
Driftrock
Facebook
Facebook Ads
Google Ads
Improvado
Instagram
LinkedIn
RadiantOne
Salesforce
Salesforce Audience Studio
Salesforce Data Cloud
Salesforce Marketing Cloud
SegmentStream
Uptempo
VK
X (Twitter)
YouTube

Integrations Supported

ASTRAD DSP
AdMobiSpy
Driftrock
Facebook
Facebook Ads
Google Ads
Improvado
Instagram
LinkedIn
RadiantOne
Salesforce
Salesforce Audience Studio
Salesforce Data Cloud
Salesforce Marketing Cloud
SegmentStream
Uptempo
VK
X (Twitter)
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

myTarget

Company Location

Russia

Company Website

target.my.com

Company Facts

Organization Name

Salesforce

Date Founded

1996

Company Location

United States

Company Website

www.salesforce.com/products/marketing-cloud/digital-advertising/

Categories and Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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