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The Parable

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What is simpleERB?

Presenting a user-friendly electronic reservation platform tailored for dining establishments, simpleERB serves as the ultimate booking and diary management tool that significantly improves customer service for all guests. This intuitive system efficiently tracks customer details and preferences, empowering restaurant operations while simultaneously increasing revenue potential. It is not only cost-effective but also easy to maintain, allowing for quick registration and setup of your reservation process without complications. With a flexible monthly subscription that avoids long-term commitments, you can effortlessly pause or resume your plan whenever needed and modify your subscription to align with the evolving requirements of your business. There's no necessity for extra hardware; the software seamlessly works with PCs, Macs, Windows POS systems, and iPads, supporting multiple users simultaneously. From 5pm, an industry leader, has successfully handled millions of online dining reservations across various restaurants. You can manage bookings through multiple platforms, including your website, Facebook, Twitter, and Instagram, while securely processing deposits and credit card transactions to mitigate the risk of "No Shows." Furthermore, simpleERB enables the creation of an extensive customer database and the management of waitlists, alongside automated SMS and email reminders to keep your guests updated. This innovative system not only simplifies the booking experience but also cultivates a more personalized atmosphere for diners, ensuring they return for future visits. Ultimately, simpleERB is designed to elevate the overall dining experience by fostering stronger connections between restaurants and their patrons.

What is The Parable?

Are you involved in the management of a restaurant or café? If so, you likely recognize that your reservation system is a crucial component of your daily operations, effectively coordinating bookings, tables, and customer details. But it can be transformed into something far beyond a simple record-keeping tool. This is where The Parable App comes into play—a sophisticated mobile reservation system designed for iPad, iPhone, and MacBook users, including those equipped with the latest M1 chip. Available on the App Store, The Parable Restaurant Diary offers a one-month free trial, features no booking or commission fees, and follows a straightforward monthly subscription model via iTunes that eliminates the need for extra credit card information or binding contracts, allowing for hassle-free cancellation whenever you choose. Drawing on our own experiences in running a fast-paced restaurant and café, we understand the difficulties that conventional paper reservation systems can pose. At the same time, we recognize the benefits they bring. The Parable has been thoughtfully crafted to preserve the cherished qualities of the traditional reservation book while remedying its limitations. With this forward-thinking app, handling your reservations has reached new levels of ease and effectiveness, making it an indispensable tool for any restaurant manager. Now, you can focus more on providing excellent service and less on logistical headaches.