Kochava
Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention.
The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers.
Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.
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CampaignTrackly
CampaignTrackly provides marketers with a streamlined and uniform process for tracking campaign URLs, effectively resolving issues related to missing or inaccurate advertising data, which can lead to poor marketing choices.
With its robust automation and integration capabilities, the platform simplifies the creation and management of campaign URLs, allowing marketers to efficiently oversee their data while significantly reducing the time spent on these tasks.
Featuring over 65 automation tools, CampaignTrackly is designed to be user-friendly and easily adaptable, minimizing technical clutter and preventing disruptions as users generate UTM links directly within their preferred applications, such as Excel, Google Sheets, and various email service providers like Mailchimp and HubSpot.
By integrating with major marketing platforms like SalesForce and WorkFront, it provides fully automated workflows for campaign URL creation, which helps to eliminate manual tasks and the potential for errors.
As a result, marketers turn to CampaignTrackly to not only standardize their campaign URLs but also to derive reliable insights that inform successful marketing strategies and enhance return on investment.
In essence, this platform revolutionizes the way marketing teams approach campaign tracking, ensuring that they can focus on what truly matters: driving results and making data-driven decisions.
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Songwhip
Songwhip is a free music linking platform aimed at assisting artists in reaching their entire fanbase through a singular link. Its advanced algorithm quickly creates detailed landing pages that can guide listeners to over 14 different music streaming services in just seconds. Musicians worldwide take advantage of Songwhip to boost their music's visibility and engage a larger audience. With a simple click, Songwhip helps you find your tracks across various platforms and generates a shareable page. By claiming an artist profile, you can manage your pages and gain access to exclusive premium features. Additionally, each Songwhip page offers 14 days of analytics to help you monitor trending pages, pinpoint the countries of your listeners, and learn which streaming platforms are most popular among them. For those eager to enhance their promotional strategies, Songwhip Pro provides customization options and further premium features, starting at only $4.75 monthly. Utilizing these resources enables artists to significantly bolster their online presence and establish a stronger connection with their audience, ultimately leading to increased engagement and growth in their music careers. This platform not only simplifies music distribution but also empowers artists to make informed decisions based on their audience's preferences.
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Odesli
Songlink/Odesli provides a streamlined and customizable way to create links for songs, albums, and podcasts, significantly simplifying the sharing process. While most features are available for free, certain upgrades may incur a one-time charge. Our service is optimized for all major platforms, allowing users to share their content with greater efficiency. The automation is flawless for any song, album, or podcast featured on top platforms, enhancing convenience for creators. Additionally, users can incorporate links to tickets, merchandise, and websites, broadening their promotional reach. The platform offers personalization options, letting users customize their URLs with domains like song.link and artist.link, among others. You also have the flexibility to edit any automatically generated page or to build one from scratch. With the capability to insert unlimited links and embed YouTube videos, you can promote your music, merchandise, and tickets without constraints. Each new release can be accommodated by updating the automated links, which helps maintain a singular page or URL for all your offerings. Users can select from a variety of domains, including album.link, pods.link, mylink.page, or odesli.co, to elevate their sharing capabilities. Our platform not only supports fans in discovering content but also equips creators with the tools needed to distribute their work effectively across every available streaming service. Ultimately, we aim to enhance the sharing experience, ensuring a seamless connection between artists and their audiences, fostering a thriving musical community.
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