Kochava
Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention.
The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers.
Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.
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Semrush
Semrush is a SaaS platform designed for managing online visibility and marketing content, enabling businesses to achieve quantifiable outcomes through effective online marketing strategies. Our software caters to enterprises of all sizes, assisting them in enhancing their presence across vital channels while fostering the creation of captivating user-generated content. The insights provided by our data empower users to identify promising growth opportunities. With comprehensive workflow and tracking solutions, businesses can conduct ongoing experiments and evaluate outcomes with greater precision. Gain insights into your competitors' marketing strategies and tactics, analyze traffic on any website, and uncover their promotional methods. Generate innovative ideas to expand your market share and identify keyword and backlink gaps. Learn how to reach a broader audience while minimizing costs, and discover optimal keywords for every PPC campaign. Additionally, keep an eye on your competitors' landing pages and advertising copy, and refine your advertising expenditure at the local level while also evaluating Google Shopping campaigns for better effectiveness. By leveraging these tools, organizations can navigate the competitive landscape with increased confidence and strategic foresight.
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PixelMe
PixelMe is an innovative SaaS platform designed to help savvy marketers track and attribute customer data effectively, with the confidence of over 12,000 companies around the globe relying on its services.
The platform offers Smart Attribution and Audience Builder tools that empower users to monitor, analyze, and refine their marketing strategies, featuring essential functions such as marketing attribution, customer mapping, ROI tracking, and measurement of paid acquisitions. Additionally, it provides link retargeting, management, and URL shortening capabilities.
Smart Attribution meticulously tracks each customer interaction while showcasing ROI across various acquisition channels, thereby facilitating the automatic identification of the most efficient channels.
The Audience Builder feature enables the creation of retargeting audiences simply by interacting with your links, which can significantly improve click-through rates and conversion rates. Users can also shorten and customize links, append UTM tags to identify traffic sources, and access comprehensive link analytics for campaign optimization.
Founded in 2017, PixelMe operates as a remote company with a diverse global team, including three co-founders based in France.
Elevate your marketing reporting experience today by signing up at pixelme.me!
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Shorby
Effortlessly capture leads from any link you share and ensure that your visitors are maximized instead of wasted by directing them to external articles or websites. By building your audience seamlessly, you can monetize them time and again, while also creating custom branded short links for all your shared content. Shorby takes your links to the next level with ad tracking capabilities, allowing you to share them on your own pages or even on platforms you don't control to increase clicks and grow your audience. Make the most of your advertising efforts on networks like Facebook, Instagram, or Google Ads by leveraging your retargeting audience effectively. Shor organizes all your key links into a visually appealing page that not only boosts traffic but also enhances conversions. New users can take advantage of a 5-day trial to discover the full range of Shor’s benefits, starting with the Rocket Plan that provides a glimpse into premium features. With three subscription options tailored to fit your preferences, Shor not only helps generate revenue through increased traffic and converting casual visitors into loyal customers but also offers the Shor Rewarding Program to amplify your earnings. This all-encompassing approach creates a robust framework to engage your audience while significantly improving your overall profitability, ensuring your marketing efforts yield the best possible results.
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