What is ElasticRun?
ElasticRun is revolutionizing the way Indian consumers access both physical goods and digital services. By bridging the gap between businesses and previously overlooked consumers, it enables FMCG brands to connect directly with over 10 million Kirana stores in rural areas. Furthermore, the platform grants eCommerce access to more than 100 million customers and assists financial institutions in providing credit to approximately 100,000 rural outlets. By shedding light on data-sparse stores, ElasticRun delivers a vital competitive edge across multiple sectors. The high capital investments and fixed operational expenses associated with conventional networks often limit their reach into these markets. In contrast, ElasticRun utilizes crowdsourcing to create a no-capex, variable-cost network that significantly broadens access. Traditional networks often fail to cater to the small transaction demands of rural outlets, but ElasticRun's innovative model of aggregating supply and demand allows for efficient service to these individual stores. By acting as a seamless extension of a brand's existing network, ElasticRun reveals a substantial and untapped market opportunity. In essence, ElasticRun is a transformative force, establishing a no-capex, variable cost network that opens doors to over 10 million stores while reshaping the distribution landscape. This groundbreaking approach not only improves market accessibility but also stimulates economic development in rural areas, ultimately contributing to a more inclusive economy.
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Company Facts
Company Name:
ElasticRun
Company Location:
India
Company Website:
www.elastic.run/products.html
Product Details
Deployment
SaaS
Training Options
Documentation Hub
On-Site Training
Support
Standard Support
Web-Based Support
Product Details
Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English