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What is Google AdMob?

You have dedicated considerable time and energy to the creation of your application. AdMob streamlines the revenue generation process through in-app advertisements, providing actionable insights and a robust set of user-friendly tools aimed at boosting your app's commercial viability. As one of the leading global advertising networks, AdMob can cater to your ad requests from nearly any corner of the world. By leveraging advanced monetization technologies, you can enhance the worth of every impression across your platforms. Keep your audience engaged and foster their loyalty with our innovative ad formats. Through the seamless integration of native, rewarded, banner, video, and interstitial ads, you can customize the user experience while simultaneously increasing your revenue streams. Make strategic decisions that will not only improve your mobile app earnings but also enhance the overall experience for your users. AdMob offers extensive reporting and analytics features that provide crucial insights into how users interact with both your app and its advertisements. Additionally, by integrating Google Analytics for Firebase with AdMob, you can gain access to even deeper insights into user behavior and preferences, which allows you to refine your strategies effectively. This powerful integration ultimately empowers you to optimize your app's growth potential and achieve better results over time. By harnessing these tools, you position your application for long-term success in a competitive market.

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Company Facts

Company Name:
Google
Date Founded:
1998
Company Location:
United States
Company Website:
admob.google.com/home/

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Google AdMob Categories and Features

App Monetization Software

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

More Google AdMob Categories

Google AdMob Customer Reviews

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  • Reviewer Name: Samantha H.
    Position: Digital Marketing
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Easy Access to Ads on Apps

    Date: Jan 24 2022
    Summary

    Overall, what you put into the ad is what you typically get out of it and it has allowed an increase in revenue for our clients because of the control and new access to customers and patients through each ad.

    Positive

    It's a convenient way to get traction from users and monetize the traffic that our ads are getting through apps.

    Negative

    Some of the design features can be limiting, but overall has a lot to offer.

    Read More...
  • Reviewer Name: Junaid A.
    Position: Front End Developer
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1,000 - 4,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Monetization Management Made Easy.

    Date: Feb 17 2021
    Summary

    Overall, Google AdMob is a great solution for ad monetization and one of the easiest to use. It has a simple and intuitive UI for a better experience for users.

    Positive

    -The best thing about using Google AdMob is that it is effortless and easy to use.
    -The dashboard is very feature-rich and well organized, and you can see the analytics tools to measure your monetization performance.
    -The UI is very intuitive.
    -It is very to make a monetization if you have high traffic.

    Negative

    -You to use the mediation of multiple networks to be whitelisted.
    -It isn't easy to generate revenue if your users don't click on the banner.

    Read More...
  • Reviewer Name: Deepak K.
    Position: Student
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 1,000 - 4,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    A great way to bring in new customers

    Date: Sep 23 2021
    Summary

    I would definitely make sure you have your target locations, keywords, and audiences narrowed down before turning your ads on. It's way too easy to spend your monthly budget in a single week. We weren't seeing the lead volume we needed to fill our sales funnel. Google Ads has allowed us to get in front of our target audience. With extensive training and optimizations, we have been able to increase our lead flow by over 30%.

    Positive

    I like that I am able to control my budget and have the ability to narrow down my target audience to improve my ROI.

    Negative

    If a campaign is not set up correctly you can spend your entire monthly budget in a single day.

    Read More...
  • Reviewer Name: Kuldip A.
    Position: Intern
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Revenue option for your app

    Date: Feb 24 2021
    Summary

    Easy to use and can be integrated into any type of application.
    Overall it gives you the option of side revenue.
    Everything is controlled by Machine learning and AI.

    Positive

    Just register yourself and everything will be taken care of by Google.
    Easy to implement and give a good amount of revenue.
    Does not need to change your code of the application.

    Negative

    Everything is powered by machine learning you cannot control the ad or the content. But you can choose between below 18 or above 18.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Marketer
    Has used product for: 1-2 Years
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Google standard

    Date: Feb 22 2021
    Summary

    Overall it has been a very good experience working with Google Ad Mob. Works in synergy with other Google tools.

    Positive

    Another Google product which stands up to its name. Google Ad Mob does brilliantly what it promises. Great tool!

    Negative

    There are no cons as such. We have no problem working with it!

    Read More...
  • Reviewer Name: ANURAG S.
    Position: Marketing Analyst
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Monetization from APP

    Date: Jul 05 2020
    Summary

    Google AdMob is very smart and light weight system, which doesn't affect the page load time in any way. It's one time setup and forget thing. It pays based on the clicks, Impressions. I suggest to opt for AdMob as google has vast network of digital advertisement, so you always have ads running through the pages. It has great dashboard to track all your earnings, impressions, clicks etc. There is minimum threshold to withdraw the earning, you can easily withdraw the earnings if it's above the minimum threshold. There is provision to block the Ads categorically. Once blocked, related Ads will not be displayed on your App. You can use it to block ads of your competitors too. It offer different ad window sizes, selecting the ad size is completely in our hand.

    Positive

    Google AdMob is Monetization program offered by Google to App admins in exchange of display ads on the application. AdMob is specifically for mobile applications which can be easily integrated in the app with few line of codes, SDKs.

    Negative

    It's a great program by Google and helps many Admins through monetization.

    Read More...
  • Reviewer Name: Maqsood S.
    Position: Software Engineer
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Easy and Useful

    Date: Dec 14 2020
    Summary

    Overall, it is a great app to make revenue. Very easy to implement plug and play. Very useful for small business or apps.

    Positive

    If you want to add a source of income in your app by providing advertisement, you need to integrate Google AdMob, and it will give you revenue.

    Negative

    It is a perfect app and does not have any drawbacks as such.

    Read More...
  • Reviewer Name: Kunal R.
    Position: Manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good but not Great

    Date: Jun 27 2020
    Summary

    Google AdMob is an advertising service in which you can put ads on your mobile application. I used this service in a business app and overall it's was a mixed experience for me. It allows you to put any number of interstitial ads and also give full customization on ads category filtering.

    Positive

    Google AdMob is the best platform to run ads on your developed application. In exchange for ads impression and clicks, Admob provides few bucks to the developer. It allows you to block your competitor's ads on your app.

    Negative

    On using Google AdMob it completely ruins the app status and quality. The ads running are of low quality and cheap. So, within a week I stopped using Google AdMob on my business app.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: System Engineer
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 20,000 or More
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Powerful tool for app monetization

    Date: Sep 07 2020
    Summary

    Google AdMob utilizes the Google ad network to promote your app and earn revenue. The best part is unlinke other ad networks it doesn't disrupt the user experience.

    Positive

    AdMob is one of the most powerful tool for app monetization on mobile. It is great for developers who can just place standardized ads into their apps and everything else will be taken care by Google. It provides extensive tools to track downloads, measure results and manage ad campaigns. It doesn't require any SDK and is quite easy to use.

    Negative

    No cons, it is the best revenue generating service for mobile apps.

    Read More...
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