Lovingly POS Reviews

What is Lovingly POS?

Nearly two decades ago, the journey of Lovingly began when co-founder Joe identified the limitations in the traditional business practices of florists during his professional interactions with them. He noted that while local florists struggled to thrive, larger companies were reaping the benefits of the online marketplace, leaving small businesses at a disadvantage. These established florists relied heavily on outdated marketing techniques, such as advertising in local newspapers and the yellow pages, which ultimately resulted in significant profit losses to order gatherers who took large commissions from sales, thus leaving the florists with minimal income to cover their floral costs. This troubling scenario affected various customers, including a business associate who wished to send sympathy flowers to a client far away after a loss, as well as a novice shopper who fell victim to the alluring ads of bigger competitors. Joe's observations highlighted an urgent need for a dedicated platform that could empower local florists to effectively compete and thrive in a digital economy, ultimately leading to the creation of Lovingly, which aimed to bridge this gap. In this way, Joe's vision transformed into a mission to uplift local businesses and ensure they had the tools necessary to succeed in a rapidly evolving marketplace.