TrueLoyal
TrueLoyal delivers a next-generation loyalty platform that helps consumer brands keep customers engaged for life. Leveraging AI-driven personalization and omnichannel integration, it allows businesses to design and manage loyalty programs that work across eCommerce, retail, and distributor networks. The platform includes features such as gamification, rewards catalogs, predictive churn prevention, advocacy programs, and receipt-based engagement, enabling brands to turn every interaction into an opportunity for retention. With advanced analytics and data collection, TrueLoyal empowers companies to capture zero- and first-party data to fuel smarter marketing decisions. Its pre-built integrations and open API ensure seamless connectivity with major systems, reducing complexity and accelerating deployment. Case studies from industries like beauty, automotive, and food & beverage highlight measurable results, including over 150% increases in repeat revenue and significant boosts in customer satisfaction scores. Beyond the technology, TrueLoyal offers consulting and strategy services to ensure brands launch with confidence and continuously optimize their programs. Customers benefit from a holistic loyalty ecosystem that drives advocacy through social commerce, user-generated content, surveys, and product sampling. By aligning loyalty initiatives with brand strategy, TrueLoyal transforms transactional relationships into long-term partnerships. Its mission is to provide brands with the flexibility, intelligence, and tools they need to scale retention and revenue in a sustainable way.
Learn more
GWI
Every year, we engage with over a million people across the globe through comprehensive surveys, allowing companies to quickly understand shifting consumer behaviors. Our intuitive platform is specifically designed for busy teams, making it easy to extract vital data, perform tailored analyses, and share findings effortlessly. You can pinpoint your target audience using an extensive array of over 250,000 profiling metrics. By employing question charts, you can delve into the feelings, thoughts, and behaviors of your consumers. Aggregate your data and visual representations to develop a persuasive narrative for your team. Integrate various data points to achieve thorough analysis and enrich your insights. Gain unmatched understanding of consumer behavior by utilizing survey results that reflect the views, interests, and actions of billions worldwide. We consistently ask the same questions in diverse regions, providing both localized insights and a comprehensive global outlook. Uncover genuine consumer perceptions of your brand and its rivals, along with critical information about market leaders and their positions within the industry. This all-encompassing strategy empowers businesses to adeptly navigate the intricate landscape of consumer perception while staying ahead of the competition. Ultimately, staying informed about consumer sentiment will help guide future marketing strategies and product development.
Learn more
Brandwatch
Brandwatch stands out as a premier solution for Social Media Management and Consumer Intelligence, assisting more than 5,000 of the globe's most respected companies in swiftly connecting with and understanding their customers in the fast-paced social landscape. The platform is recognized for its cohesive approach to social media management, enabling users to discover, attract, and engage with customers while seamlessly integrating social data with existing knowledge across various departments and channels. Users will appreciate the intuitive interface, supported by a commitment to exceptional customer service. Additionally, its Consumer Intelligence feature utilizes AI-enhanced data sourced from over 100 million social and online platforms, empowering data-driven organizations to gain deeper insights into consumer sentiments regarding their brands, products, and prevailing industry trends. By leveraging these capabilities, businesses can make informed decisions that resonate with their audience.
Learn more
Audiense
Audiense specializes in identifying and comprehending any audience that is significant to you, regardless of how niche or distinctive it may be. With the ability to effortlessly generate reports using various filters like demographics, user profiles, affinities, and job roles, you can achieve highly tailored audiences and segments. This capability empowers you to enhance your marketing decisions, refine your targeting strategies, bolster relevance, and execute high-impact campaigns on a larger scale.
The challenges we aim to address include the fact that traditional consumer research tends to be labor-intensive, inflexible, and costly. We enable the integration of social data into strategic planning, which is often overlooked. Furthermore, personalization and brand strategy have become overly tactical, potentially undermining performance marketing initiatives.
What sets Audiense apart is our Audiense Insights platform, which creates audience segments based on the connections among individuals, essentially mapping out “Who knows who.” By understanding the relationships between consumers, we can deduce shared interests and affinities, illuminating how they are interconnected. Our distinctive approach to social consumer segmentation establishes a robust data foundation that not only aids in persona development but also enhances comprehension of crucial audiences and uncovers new audience possibilities, ultimately driving more effective marketing strategies.
Learn more