What is Walkbase?
Many retailers depend exclusively on POS data to evaluate how well their store layout, planograms, and operations convert customers, but this sales information by itself does not offer a complete understanding. To fully comprehend customer engagement and the impact of store strategies on POS outcomes, it is crucial to incorporate various data points. Walkbase TREQ provides accurate store analytics that can give retailers a considerable competitive advantage. To start, retailers should install 3D people counters at their entrances and exits, which have an impressive accuracy rate of 99%. Additionally, it's important to label essential store assets and implement Bluetooth sensors to ensure precise tracking of tag placements. Integrating diverse data sources is also vital; this includes point of sale systems, people counting data, digital signage, CRM and loyalty programs, web analytics, and staffing metrics. By utilizing this wide range of information, retailers can customize their marketing strategies across all platforms while improving store operations with real-time analytics and reporting features. Moreover, this wealth of data can be aggregated and processed in real-time through a secure network, enabling proactive adjustments and well-informed decision-making. Ultimately, adopting a comprehensive approach to data analysis is essential for uncovering deeper insights into customer behavior and overall store performance, leading to more successful retail strategies.
Integrations
No integrations listed.
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Company Facts
Company Name:
Walkbase
Company Location:
Finland
Company Website:
www.walkbase.com
Product Details
Deployment
SaaS
Windows
Mac
iPhone
iPad
Android
Training Options
Documentation Hub
Online Training
Webinars
Support
Standard Support
Web-Based Support
Product Details
Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English
Walkbase Categories and Features
Marketing Automation Software
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking