List of the Top 23 Customer Experience Software for Marketo in 2025

Pipedrive is an advanced customer relationship management (CRM) and sales pipeline management tool aimed at assisting companies in monitoring and enhancing their sales workflows. It features automation capabilities, AI-driven sales analytics, and up-to-the-minute reporting to enable businesses to finalize deals more quickly and efficiently. Additionally, with its adaptable workflows, compatibility with numerous applications, and user-friendly design, Pipedrive empowers sales teams of various scales to handle leads, streamline repetitive activities, and assess performance for more informed, data-oriented decisions. This comprehensive platform not only simplifies the sales process but also enhances collaboration among team members, ensuring that everyone is aligned towards achieving common goals.

Sogolytics is a comprehensive experience management platform that empowers organizations to gather, analyze, and leverage data from both employees and customers to foster business expansion. Companies from various sectors utilize Sogolytics to monitor interactions across all customer and employee touchpoints. The platform's advanced reporting features provide instantaneous, actionable insights that are crucial for identifying and addressing potential issues before they escalate. SogoCX enhances all dimensions of customer experience, leading to higher conversion rates, streamlined data management, and deeper insights into customer behavior, which ultimately boosts return on investment. With SogoCX, organizations can effectively assess essential metrics such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES), facilitating a more refined understanding of their clientele. Meanwhile, SogoEX is specifically designed to assist organizations in gathering and utilizing data to enhance employee engagement and minimize turnover rates. This platform empowers HR teams and leadership to implement organizational improvements by facilitating real-time feedback collection and fostering a culture of engagement among employees, thus paving the way for a more motivated workforce.

QuestionPro stands out as a frontrunner in the online survey software market, enjoying approval from more than 96% of reviewers across the internet. This platform empowers users to design, distribute, and evaluate online surveys, forms, quizzes, and polls with ease. Its additional features provide opportunities for enhanced customization of the survey experience, alongside facilitating advanced analytical capabilities. Whenever assistance is needed, QuestionPro offers exceptional support through its industry-leading 24/7 LiveChat service, accessible to all users. The platform boasts four distinct product editions: Essentials (a free version for unlimited use), Advanced (tailored for individual users), Team (optimized for collaborative efforts), and Research (which includes all premium functionalities). Moreover, there are additional QuestionPro offerings designed for customer experience (CX), workforce management, and various other applications. With hundreds of ready-to-use surveys and over 38 question types at your disposal, crafting the ideal questionnaire becomes a straightforward task. Once your survey is ready, you can share it through various channels, including email, integrated pop-ups, SMS, and social media platforms. With a vast user base of more than 10 million individuals spanning 100 countries, QuestionPro has been the preferred survey solution for Fortune 100 companies, educational institutions, small enterprises, and independent researchers for more than 17 years, showcasing its reliability and effectiveness in the field. Additionally, its commitment to innovation ensures that users always have access to the latest tools and features to meet their surveying needs.

Intercom stands out as a premier customer service platform powered by AI, enabling businesses to deliver customized and efficient support across multiple communication channels. Founded in 2011, the company offers a diverse set of tools, including the Fin AI Agent, which provides immediate and accurate responses to customer inquiries at any time. Moreover, its platform features AI Copilot, which supports agents with real-time solutions, alongside AI Analyst, which offers critical insights and recommendations for customer support leadership. Serving over 25,000 organizations globally, including prominent companies like Atlassian, Amazon, and Microsoft, Intercom processes upwards of 500 million messages each month, greatly enhancing customer engagement and operational productivity. Headquartered in San Francisco, and with additional locations in Chicago, Dublin, Sydney, and London, Intercom is dedicated to the ongoing evolution of the customer service sector, ensuring they meet the changing demands of their clients. Their strong emphasis on innovation not only keeps them ahead in the industry but also fosters a culture of growth and adaptability. This commitment to progress is what sets Intercom apart as a leader in customer service solutions.

involve.me is a funnel builder that enables businesses to turn website visitors into qualified leads through engaging, personalized multi-step flows. With its intuitive no-code editor, users can create funnels that combine elements such as forms, quizzes, surveys, and calculators—ideal for capturing leads, scoring them, and guiding them to tailored, high-converting outcome pages. Users can start from scratch, use the AI-powered funnel generator, or customize one of 300+ pre-built templates. From product finders and price quote tools to ROI Calculators and smart lead magnets, involve.me supports a wide range of use cases for companies of all sizes, active in a variety of industries. Every funnel is fully customizable to match brand identity, with control over logos, fonts, colors, buttons, and more. Plus, real-time personalization features—like conditional logic, answer piping, and logic jumps—enable the funnel to adapt its flow dynamically based on individual responses, creating a more relevant and personalized experience. Once ready, funnels can be shared in multiple ways: embedded into websites, launched as popups, or shared via standalone pages. With over 60 native integrations and compatibility with tools like Zapier, Make, and webhooks, involve.me fits seamlessly into existing marketing and sales ecosystems. involve.me comes with a built-in analytics dashboard that tracks visitor behavior, drop-off rates, and conversion metrics. Plus, AI-generated reports offer summaries, actionable insights, and improvement suggestions, allowing users to continuously refine their funnel performance without having to analyze all the data manually. Whether for lead generation, customer onboarding, product discovery, or feedback collection, involve.me gives teams the tools to create dynamic experiences that drive results, without writing a single line of code.

Accelerated and Intelligent Growth. Kizen empowers organizations to enhance their growth rates and optimize their operations through advanced technologies such as intelligent automation, digital assistants, big data analytics, and artificial intelligence. Our innovative software platform, featuring Zoe—the most advanced digital business assistant—boosts efficiency and fosters sustainable growth. Marketing with Zoe - The marketing capabilities of Zoe enable teams to precisely engage their entire target markets through hyper-personalization strategies, transforming potential buyers into devoted customers more effectively. Sales with Zoe - With Zoe in sales, teams can expedite deal closures by providing valuable insights and acting as a smart personal assistant for managing time-intensive tasks. Experience with Zoe - Managing client interactions is streamlined with Zoe, which offers insights into customer experiences and identifies improvement areas to enhance overall customer satisfaction. Insights with Zoe - The beta version of Insights with Zoe presents actionable, high-quality insights through intuitive dashboards, detailed reports, and timely alerts, facilitating informed decision-making. Data with Zoe - Zoe serves as an intelligent repository for essential data, enabling even the most intricate businesses to implement a unified data platform within a matter of days, thereby simplifying data management and accessibility. This comprehensive approach not only enhances productivity but also drives innovation across all facets of business operations.

Aisera is pioneering advancements in technology with a groundbreaking solution that transforms the landscape for both businesses and their clients. This innovative AI system delivers a tailored and anticipatory experience, automating support and operations across a variety of industries such as HR, IT, sales, and customer service. By enabling users with self-service capabilities akin to those found in consumer applications, Aisera empowers organizations to take charge of their processes. Furthermore, Aisera propels your transition toward a more efficient future through the dynamic potential of digitalization. By harnessing insights from user and service behavior, Aisera streamlines tasks, actions, and essential business functions. It also boasts seamless integration with major platforms, including Salesforce, Zendesk, and ServiceNow, and collaborates effectively with other industry leaders such as Microsoft, Adobe, Oracle, SAP, Marketo, Hubspot, and Okta. Ultimately, Aisera is not just enhancing operational efficiency; it is reshaping the way businesses connect and engage with their customers.

Effortlessly create and implement any customer journey at scale with a leading all-in-one Customer Operating System that is tailored to boost customer success. You have the option to select from pre-defined journeys or modify them according to your specific requirements, taking advantage of readily available best practice templates for various initiatives. Rather than building from scratch, you can safely consolidate all customer data to gain a holistic understanding of each individual. The platform is easy to manage and maintain, enabling you to handle every aspect from a single interface. Designing, executing, and evaluating your most important customer interactions has never been simpler or more efficient. By streamlining workflows across your organization, you can enhance your digital engagement with personalized communications tailored to each user. With its adaptable and modular design, this solution equips you with everything needed to swiftly launch, monitor, optimize, and scale your initiatives, all while ensuring a seamless experience for both your team and customers. Moreover, this cutting-edge solution empowers businesses to remain agile and succeed in an ever-evolving market landscape, making it an essential tool for growth.

Medallia provides users with the ability to engage in meaningful and organized methods through both digital and traditional surveys. Our user-friendly survey solutions guarantee the collection of pertinent and actionable data that can lead to significant customer impacts. Utilizing advanced AI technology, Medallia analyzes both structured and unstructured survey data through machine learning, allowing it to reveal sentiment, forecast behaviors, pinpoint trends, and suggest actionable steps to enhance customer experiences. By creating highly effective surveys, you can transform customer journeys for the better. Furthermore, our platform allows for swift management of innovation and change across all facets of your experience management program, including design, email communications, survey questions, and language translations. With Medallia surveys, you are empowered to drive meaningful improvements in customer engagement and satisfaction.

DailyStory is a comprehensive digital marketing automation solution that consolidates all essential tools required for crafting, overseeing, automating, and evaluating effective digital marketing campaigns, making it user-friendly and straightforward. Features include: * Audience segmentation * Personalization of audience interactions * Email marketing capabilities * SMS and text message marketing * Push notification marketing * Customizable landing pages * Visitor tracking and notifications * Engaging popups * Seamless integration of forms and websites * In-depth reporting and analytics ... and much more! Additionally, DailyStory offers integration with a variety of popular platforms such as Salesforce, Telligent Community, and MINDBODY, while also providing Zapier support for connecting with nearly any software platform, enhancing its versatility. This makes DailyStory a go-to choice for marketers looking to streamline their digital marketing efforts efficiently.

Dot.vu serves as an Interactive Content Platform that allows brands to design engaging, entertaining, and educational Interactive Experiences without the need for coding skills. By utilizing the Dot.vu platform, users gain the ability to express their creativity fully, allowing them to develop distinctive Interactive Content that sets their brand apart from others, while also offering valuable customer insights, generating leads, and enhancing conversion rates. Harness the potential of data through Interactive Content, as the Dot.vu platform provides tools for monitoring KPIs using visual dashboards and reports, alongside leveraging zero- and first-party data for deeper customer understanding. The more data you accumulate, the more you can tailor your Interactive Content to fit the preferences and journey of your buyers. Eliminate the hassle of juggling multiple platforms and applications for a single project; Dot.vu allows you to create, publish, manage, and analyze your content all in one place. If you're pressed for time, our Agency Service is available to assist you in crafting and managing Interactive Content, ultimately leading to time and cost savings while improving the overall quality of your Interactive Content for your audience. Additionally, this streamlined approach fosters collaboration and innovation, making it easier to adapt to changing market demands.

Attract higher-quality prospects with ion, the premier interactive platform designed to craft data-driven experiences without requiring technical expertise or developer assistance. Utilize your current team and existing content to generate impactful experiences that yield significant results. Explore case studies from leading brands that highlight our success! With ion, you gain access to an extensive array of services that enhance your capabilities while ensuring your budget, timeline, and schedule remain intact. Our platform and expertise have been pivotal in producing award-winning projects, and if time or motivation is lacking, we're ready to create engaging, interactive, data-driven experiences for you. Join the ranks of successful brands that have transformed their engagement strategies with our innovative solutions.

Elevate the way you interact with customers through the innovative CX Channel that is meticulously crafted to enhance engagement, education, and lifetime value across various sectors. With Relay's Customer Feed™, customer participation is transformed by offering a cutting-edge platform that promotes learning and actionable insights, guaranteeing exceptional lifetime value. This exclusive channel adeptly combines the benefits of text messaging, email, and applications, creating a unique method for customer engagement, education, and outstanding service delivery. Whether you need to inform patients about sensitive prescription details or onboard new clients in the banking sector, we provide customized solutions tailored to meet those specific requirements. By delivering timely and personalized support, we enable your customers to navigate challenges effectively. However, a significant hurdle persists: how can we stimulate customer interaction with company content in the face of low engagement? To tackle this, we emphasize the importance of equipping each customer with their own private, secure, and compliant engagement tool known as the Relay Feed, which lays the groundwork for better customer satisfaction and loyalty. Moreover, nurturing a proactive strategy for customer interaction is essential for achieving sustainable success in any field. Ultimately, our goal is to create lasting relationships that benefit both the customer and the business.

YesInsights was created to offer entrepreneurs, small business leaders, and team managers actionable feedback to improve their businesses and overall experiences. In late 2016, Russ Perry took ownership of YesInsights, a resource that his Design Pickle team frequently utilized. The Design Pickle team is dedicated to expanding the reach and accessibility of this tool on a global scale. You can try YesInsights for an entire week at no cost! Gathering valuable insights through easy one-click surveys has never been easier, and our support team is always on hand to help you whenever necessary. By seizing this opportunity, you can unlock unprecedented growth potential for your business and elevate your decision-making process. This platform not only simplifies data collection but also empowers you to make informed choices that can lead to success.

A Digital Adoption Platform facilitates the development of interactive walkthroughs, educational tooltips, surveys, and supportive articles right within your application. By guiding users effortlessly through your product, it significantly boosts adoption and conversion rates while reducing customer churn. This method not only accelerates the growth of your business but also improves user satisfaction with your software. It enables immediate automation of employee training processes, enhances productivity, and decreases the time required to see a return on investment from your software solutions. Furthermore, it reduces the pressure on your internal helpdesk by helping users reach their goals more efficiently. Users can be notified about training opportunities, system outages, or product enhancements anytime within the application. Offering tooltips aids users in comprehending their responsibilities and navigating your application with ease. Additionally, gathering user feedback directly allows for the evaluation of performance and the identification of potential barriers within your application, which leads to ongoing enhancements. This proactive strategy not only cultivates an improved user experience but also plays a vital role in fostering enduring customer loyalty, ensuring that users feel valued and engaged throughout their journey. Ultimately, the combination of these features creates a more integrated and satisfying interaction with your product.

Comprehensive Digital Feedback Software Mopinion is an innovative platform designed for digital businesses to effectively gather, interpret, and respond to feedback across all digital channels, including websites, mobile applications, and emails. With Mopinion, users can design personalized online feedback forms that feature multiple customer experience metrics such as NPS, CES, and CSAT, which can be triggered based on specific user interactions like mouse movement or time spent on a page. The platform also offers detailed visualizations through customizable dashboards, advanced text analytics, and intelligent tagging. Additionally, users benefit from proactive notifications, role-specific views, and seamless integration with project management tools like Trello and Asana, enhancing teamwork and feedback collaboration within their digital teams. +Personalized feedback forms +Instantaneous data insights +API integrations +Diverse CX metrics +Text analysis capabilities +Sophisticated reporting features Mopinion's subscription plans begin at $35 USD per month, providing an accessible solution for businesses looking to improve their customer engagement and feedback processes.

Enhance customer satisfaction by delivering memorable experiences while easily accessing essential data. Create engaging interactions that can be launched on various platforms without any coding expertise required. Our carefully designed experiences boost conversion rates across all devices, leading to increased sales while concurrently collecting valuable customer information. Customers are more than willing to share their declared details with you. Gather insights regarding their intentions, preferences, motivations, and interests from your entire target audience. This information allows you to execute effective one-to-one marketing strategies that cater to individual experiences. Motivate customers to actively disclose their data, allowing you to gain deeper insights into their motivations, intentions, interests, and preferences. Present tailored content, products, and offers that align perfectly with their expressed needs. Access analytics and reporting tools that provide a comprehensive view of how your audience interacts with your quizzes and experiences, identifying areas for improvement in engagement, lead capture, and overall performance. This ongoing analysis will empower you to refine your strategies, resulting in heightened customer satisfaction and loyalty over time. Ultimately, by utilizing these insights, you can create a more personalized experience that resonates with each customer, fostering stronger connections and encouraging repeat business.

Qualtrics’ XM for Customer Experience stands out as the premier marketing platform designed to enhance strategies for customer engagement. This innovative solution is dedicated to assisting businesses in fostering customer loyalty while simultaneously minimizing churn rates. It offers a comprehensive set of tools that enable organizations to assess customer experiences, set benchmarks, forecast trends, and monitor improvements over time. Renowned for its agility, Qualtrics XM Customer Experience simplifies the process for companies to oversee, react to, and elevate every interaction within the customer journey. Furthermore, it empowers organizations to engage in meaningful dialogues with their customers, evaluate their experiences at various touchpoints, and anticipate critical factors that influence satisfaction. By driving actionable insights across the entire organization, Qualtrics for Customer Experience ensures that businesses can adapt and thrive in a competitive landscape. Ultimately, it serves as a vital resource for companies aiming to revolutionize their customer experience initiatives.

Alida offers detailed feedback and profound insights derived from your customers, facilitating collaborative decision-making instead of working in isolation. As the exclusive provider of a worldwide Customer Experience Management (CXM) and insights platform, Alida equips brands to effectively gather and leverage extensive feedback alongside deep insights. By delivering exceptional customer experiences through actionable intelligence, Alida provides a unique advantage to many of the top brands around the globe. Our strategy removes ambiguity in crucial decision-making processes by attentively listening to and engaging with the thoughts, ideas, and feelings of both your customers and employees. This approach is vital for reducing customer turnover, nurturing meaningful connections, and uncovering new market opportunities. We are committed to venturing beyond the boundaries of the familiar and are determined to explore innovative methods, as long as we deem them the right path forward. This dedication not only boosts our effectiveness but also reinforces our distinctive competitive edge within the industry. By continuously adapting and improving, we guarantee that our clients are well-prepared to face emerging challenges and seize new opportunities for growth. Ultimately, this proactive mindset positions our clients to thrive in an ever-changing marketplace.

By combining your innovative marketing strategies with our advanced machine learning capabilities, you can enhance your website for each individual visitor effectively. You can also conduct simultaneous tests of your most imaginative marketing concepts, ensuring that the messaging, content, and experiences that yield the highest performance are consistently highlighted. This approach transcends traditional A/B testing and outdated personalization methods, establishing a new benchmark for creating high-converting landing pages throughout your site. Continuous Conversion™ represents a transformative shift that redefines the way businesses engage with their audiences, leading to unprecedented results. In this evolving landscape, adaptability and optimization are key to staying ahead of the competition.

Introducing a robust platform tailored for every facet of digital customer engagement, specifically crafted to break down barriers within organizations. Every day, countless top-tier companies around the world leverage Sprinklr to seamlessly oversee their marketing, advertising, research, customer support, and consumer interaction across an impressive 23 social media channels, 11 messaging apps, chat, SMS, and email. By moving away from fragmented solutions to a unified platform, organizations can realize numerous benefits, including improved collaboration between teams and channels, along with a holistic view of customers, context, and content to provide enhanced experiences. Furthermore, access to critical market, customer, and competitive insights empowers businesses to take prompt and informed actions. Achieve a precise, real-time grasp of vital brand metrics, such as awareness, product perception, customer loyalty, and overall user satisfaction, instead of depending on mere speculation regarding your brand's equity. This strategic transition not only enhances customer engagement but also nurtures stronger relationships rooted in data-driven decisions. Ultimately, embracing this integrated approach can lead to a more agile and responsive organization in an ever-evolving digital landscape.

FoxMetrics tackles the challenges associated with fragmented systems and products by adeptly capturing, storing, and leveraging data produced by multiple sources, such as web and mobile platforms, to improve the insights gained from customer behavior analysis. By facilitating businesses' ability to gather, enhance, and interpret the activities of their web visitors, FoxMetrics streamlines the reporting of essential metrics, including sessions, users, page views, and custom events. This solution not only boosts return on investment by enabling companies to evaluate the effectiveness of their marketing strategies and campaigns but also drives increases in conversions and sales through various channels. The real issue lies not in the lack of data but rather in the difficulty of quickly deriving meaningful and actionable insights from it. Furthermore, FoxMetrics equips restaurants with the necessary tools to collect and analyze data from a multitude of sources, including their website traffic, ordering platforms, loyalty initiatives, delivery services, and mapping applications, thereby effectively unifying online and offline data collection methods. This all-encompassing strategy empowers businesses to make informed decisions based on a comprehensive understanding of their customer interactions, ultimately leading to improved operational efficiency and enhanced customer satisfaction.

Businesses are increasingly aware of the importance of improving customer experiences to stay ahead in the market, yet many find it difficult to achieve substantial advancements. Even though customer satisfaction scores might improve, companies often experience a drop in revenue, creating a perplexing situation. The reliance on outdated techniques like simple feedback collection and traditional monitoring can lead to misplaced priorities that hinder progress. To tackle this challenge, we created InMoment, a platform designed to transform the Experience Improvement (XI) landscape by redefining how companies align their strategies with customer engagement. Our strategy combines cutting-edge technology with deep human insight, enabling organizations to craft effective and profitable initiatives that enhance experiences at the vital crossroads of customer, employee, and business needs. Given that experiences are deeply personal, emotionally driven, and constantly evolving, identifying where to focus efforts can be a daunting yet critical task for achieving success. By pinpointing and prioritizing the most significant emotional touchpoints, companies can cultivate stronger relationships with their key customers and stimulate long-term growth. Concentrating on these high-impact moments is crucial not only for boosting customer loyalty but also for enhancing overall organizational performance, ensuring that businesses thrive in an ever-changing competitive landscape. This holistic approach ultimately positions companies to adapt and flourish in response to evolving consumer expectations.