List of the Top 9 ETL Software for X Ads (Twitter Ads) in 2025

Hevo Data is a user-friendly, bi-directional data pipeline solution designed specifically for contemporary ETL, ELT, and Reverse ETL requirements. By utilizing this platform, data teams can optimize and automate data flows throughout the organization, leading to approximately 10 hours saved in engineering time each week and enabling reporting, analytics, and decision-making processes to be completed 10 times faster. Featuring over 100 pre-built integrations that span Databases, SaaS Applications, Cloud Storage, SDKs, and Streaming Services, Hevo Data simplifies the data integration process. With a growing base of more than 500 data-centric organizations across more than 35 countries relying on Hevo, it has established itself as a trusted partner in the realm of data integration. This broad adoption highlights the platform's effectiveness in addressing the complex challenges faced by modern businesses in managing their data.

Improvado is an ETL platform designed to automate data pipelines for marketing teams, enabling users without technical expertise to harness the power of data. This tool empowers marketers to make strategic, data-informed decisions by providing a holistic approach to integrating marketing data throughout the organization. It efficiently extracts information from various marketing data sources, standardizes it, and loads it directly into user-friendly marketing dashboards. With more than 200 pre-built connectors available, Improvado ensures a wide array of integrations, and the dedicated team is also willing to develop new connectors upon client request. By utilizing Improvado, marketers can centralize their data, enhance their understanding of performance across different channels, evaluate attribution models, and access precise Return on Marketing Investment (ROMI) metrics. Well-known companies such as Asus, BayCare, and Monster Energy have adopted Improvado to strengthen their marketing efforts. This platform not only simplifies data management but also fosters a culture of data-driven decision-making within organizations.

Supermetrics was founded on a daring vision: to simplify and democratize marketing data for businesses across the globe. What began as a modest initiative has transformed into a groundbreaking marketing intelligence platform that is now relied upon by over 200,000 organizations, including prestigious names such as Nestlé, Warner Bros, and Dyson. From its inception, Supermetrics has been motivated by a mission to empower marketers and data analysts by providing seamless access to data, catering to all stages of their professional journeys. The platform has developed into a user-friendly tool that extracts and integrates data from more than 150 marketing and sales platforms—such as Google Analytics, Facebook Ads, and HubSpot—into users' chosen destinations, allowing teams to enhance their analytics processes and engage in data-driven decision-making. This unwavering focus on innovation has garnered Supermetrics a place on G2’s 2024 Top 50 Best EMEA Software Companies list, marking a significant milestone in its growth. At the core of Supermetrics lies a commitment to transparency, innovation, and ensuring customer success. We firmly believe that data possesses the potential to narrate stories, address challenges, and pave the way for new opportunities. As the marketing environment continues to change, Supermetrics is steadfast in its dedication to staying at the forefront, assisting clients not just in achieving success but in thriving with state-of-the-art solutions that meet their evolving needs. With every step forward, Supermetrics is shaping the future of marketing analytics for organizations around the world.

Rivery's ETL platform streamlines the consolidation, transformation, and management of all internal and external data sources within the cloud for businesses. Notable Features: Pre-built Data Models: Rivery offers a comprehensive collection of pre-configured data models that empower data teams to rapidly establish effective data pipelines. Fully Managed: This platform operates without the need for coding, is auto-scalable, and is designed to be user-friendly, freeing up teams to concentrate on essential tasks instead of backend upkeep. Multiple Environments: Rivery provides the capability for teams to build and replicate tailored environments suited for individual teams or specific projects. Reverse ETL: This feature facilitates the automatic transfer of data from cloud warehouses to various business applications, marketing platforms, customer data platforms, and more, enhancing operational efficiency. Additionally, Rivery's innovative solutions help organizations harness their data more effectively, driving informed decision-making across all departments.

In today's competitive landscape, successful marketers must pinpoint the most effective channels for their advertising investments. Singular enables this by delivering an all-encompassing perspective on marketing ROI, utilizing advanced attribution techniques, comprehensive full-funnel data, and superior fraud prevention measures. With its open integration framework, Singular allows you to evaluate and report on every channel you're utilizing, whether it's apps, web, SMS, referrals, email, or television. Moreover, Singular enhances your ROI analysis by merging attribution with top-tier cost aggregation, facilitated by robust data connectors that unveil marketing performance across all campaigns, publishers, creatives, and keywords. To ensure that your advertising budgets are directed toward genuine users and to mitigate the risks of misreporting, Singular offers an array of detection methods and pre-attribution fraud rejection that surpasses competitors. If you're still uncertain, it's worth noting that leading marketers from renowned companies like LinkedIn, Rovio, Microsoft, Lyft, Twitter, and EA trust Singular to provide them with a thorough overview of their marketing effectiveness. Such endorsements underscore the platform's reliability and versatility in navigating the complexities of modern marketing strategies.

If you aim to implement a governed delta lake, build a data warehouse, or shift from a traditional database to a modern cloud data infrastructure, Lyftrondata is your ideal solution. The platform allows you to easily create and manage all your data workloads from a single interface, streamlining the automation of both your data pipeline and warehouse. You can quickly analyze your data using ANSI SQL alongside business intelligence and machine learning tools, facilitating the effortless sharing of insights without the necessity for custom coding. This feature not only boosts the productivity of your data teams but also speeds up the process of extracting value from data. By defining, categorizing, and locating all datasets in one centralized hub, you enable smooth sharing with colleagues, eliminating coding complexities and promoting informed, data-driven decision-making. This is especially beneficial for organizations that prefer to store their data once and make it accessible to various stakeholders for ongoing and future utilization. Moreover, you have the ability to define datasets, perform SQL transformations, or transition your existing SQL data processing workflows to any cloud data warehouse that suits your needs, ensuring that your data management approach remains both flexible and scalable. Ultimately, this comprehensive solution empowers organizations to maximize the potential of their data assets while minimizing technical hurdles.

Gravity is designed to streamline the process of streaming data from more than 100 sources, ensuring that users only incur costs for what they actually use. It features a user-friendly interface that removes the necessity for engineering teams to build complex streaming pipelines, enabling quick setup from databases, event sources, and APIs in a matter of minutes. This capability allows everyone on the data team to work in an intuitive point-and-click environment, thereby focusing on creating applications, services, and improving customer interactions. Moreover, Gravity includes robust execution tracing and clear error messages, which assist in the rapid identification and resolution of issues that may arise. To support a fast onboarding process, we have rolled out numerous new functionalities, such as bulk setup options, predefined schemas, customizable data selection, as well as various job modes and statuses. With Gravity, you can allocate less time to infrastructure management and dedicate more time to data analysis, thanks to our smart engine that ensures your pipelines operate without interruption. In addition, Gravity seamlessly integrates with your current systems to facilitate effective notifications and orchestration, thus improving overall workflow productivity. Ultimately, Gravity provides your team with the essential tools to effortlessly convert data into actionable insights, fostering a more data-driven decision-making process. This holistic approach not only enhances efficiency but also empowers teams to harness the full potential of their data resources.

Meltano provides exceptional adaptability for deploying your data solutions effectively. You can gain full control over your data infrastructure from inception to completion. With a rich selection of over 300 connectors that have proven their reliability in production environments for years, numerous options are available to you. The platform allows you to execute workflows in distinct environments, conduct thorough end-to-end testing, and manage version control for every component seamlessly. Being open-source, Meltano gives you the freedom to design a data architecture that perfectly fits your requirements. By representing your entire project as code, collaborative efforts with your team can be executed with assurance. The Meltano CLI enhances the project initiation process, facilitating swift setups for data replication. Specifically tailored for handling transformations, Meltano stands out as the premier platform for executing dbt. Your complete data stack is contained within your project, making production deployment straightforward. Additionally, any modifications made during the development stage can be verified prior to moving on to continuous integration, then to staging, and finally to production. This organized methodology guarantees a seamless progression through each phase of your data pipeline, ultimately leading to more efficient project outcomes.

TROCCO serves as a comprehensive modern data platform that empowers users to effortlessly integrate, transform, orchestrate, and manage data through a single, unified interface. It features a wide range of connectors that cover various advertising platforms, including Google Ads and Facebook Ads, alongside cloud services like AWS Cost Explorer and Google Analytics 4, in addition to supporting multiple databases such as MySQL and PostgreSQL, as well as data warehouses like Amazon Redshift and Google BigQuery. A key aspect of TROCCO is its Managed ETL functionality, which streamlines the data importation process by facilitating bulk ingestion of data sources and providing centralized management for ETL settings, thus eliminating the need for individual configurations. Moreover, TROCCO is equipped with a data catalog that automatically gathers metadata from the data analysis framework, resulting in a comprehensive catalog that improves the accessibility and utility of data. Users can also create workflows that allow them to systematically arrange tasks, ensuring a logical order and combination that enhances the efficiency of data processing. This functionality not only boosts productivity but also enables users to maximize the value of their data assets, fostering a more data-driven decision-making environment. Ultimately, TROCCO stands out as an essential tool for organizations aiming to harness the full potential of their data resources effectively.