List of the Top 5 Free Eye Tracking Software in 2025

Humans often struggle to accurately foresee what will engage our focus, and while eye-tracking technology provides insights, it comes at a high cost and requires significant time investment. To address this challenge, we developed expoze.io. This innovative online platform predicts attention patterns and validates design effectiveness instantaneously. It was crafted by top neuro- and data scientists from Alpha.One. We are convinced that by empowering creators with the ability to anticipate what captures attention, they can make more informed decisions in their work. Ultimately, this tool aims to enhance the creative process and improve engagement outcomes.

VisualEyes offers an advanced simulation for eye-tracking studies and preference assessments, achieving a remarkable 93% accuracy with its predictive technology. Instead of relying on conventional five-second tests and eye-tracking methods, attention maps present a superior alternative. Moreover, the clarity score serves as an effective replacement for quick preference evaluations. By measuring attention in crucial areas, it enables expedited A/B testing, allowing for the replacement of time-consuming eye-tracking evaluations with attention heatmaps and streamlining preference testing through the clarity score. With just a simple click, VisualEyes makes it easy to generate insightful user data, integrating effortlessly with your chosen design tools. Creating the ideal digital product can be challenging, but by testing designs prior to each launch, you can improve both your key performance indicators and the productivity of your development team. This reduction in iterations not only boosts satisfaction among your team but also enhances user experience. In the current landscape where attention is paramount, VisualEyes equips you to thrive by harnessing data to set yourself apart from competitors. In this ongoing pursuit of customer engagement, remember that data can serve as your most formidable asset, helping you achieve your goals more effectively. Ultimately, integrating these insights into your workflow not only streamlines processes but also fosters innovation and creativity within your team.

Kornea.AI, a productivity tracking solution created by Tech Mahindra, provides a user-friendly, plug-and-play method for assessing employee performance on laptops and desktops without being obtrusive, all while ensuring compliance and securing data effectively. When integrated with ITSM, WFM, QSM, and CCT systems, it emerges as a powerful asset that delivers crucial visibility and insights for informed decision-making. This innovative tool equips employers with real-time data regarding employee activities and work hours, which in turn promotes greater alignment within the workforce. Importantly, Kornea.AI is engineered to use minimal system resources, thus preserving the overall functionality and performance of devices. Utilizing a strong encryption protocol, it operates subtly in the background, making it impossible for users to turn off the monitoring process, which upholds transparency. Having successfully undergone all required security assessments in accordance with established guidelines, Kornea.AI incorporates advanced computer vision and automation to detect any discrepancies. Additionally, it utilizes the operator's webcam to verify that access is granted solely to the authorized user, enhancing both security and integrity. This cutting-edge solution not only boosts productivity levels but also effectively protects sensitive information, contributing to a more secure work environment. Ultimately, Kornea.AI stands out as an essential tool for modern businesses aiming to optimize efficiency while maintaining strict privacy standards.

Upload your digital assets to the Loceye platform to ensure they are securely stored in the cloud. You can conveniently import files from any software in PNG or JPG formats. With Loceye, you can put your recruitment concerns to rest, as we will link your content with real participants who fit your specified demographics for your research. Expect to receive your findings in less than twenty-four hours, complete with a tailored report that includes Heat Maps and various visualizations aimed at enhancing your presentation and supporting your design hypotheses. As a cutting-edge biometric eye tracking platform, Loceye enables your team to work confidently by optimizing digital assets like website content, images, emails, and advertisements to boost both visual and emotional engagement. We welcome marketers, agencies, market researchers, web designers, UX specialists, and all professionals in media production to gain actionable insights before launching, revealing how audiences engage with their materials for a more effective content creation strategy. Moreover, utilizing our tools will allow you to fine-tune your strategies based on genuine user feedback, resulting in more successful outcomes. Ultimately, Loceye helps you make informed decisions that can greatly enhance the impact of your digital projects.

Investigate and validate the subconscious perceptions, thoughts, and emotions of consumers interacting with digital platforms on both desktop and mobile devices. By utilizing online webcam eye tracking technology, we can pinpoint the areas that capture consumer attention. Furthermore, online emotion assessment tools document the emotional responses elicited as users navigate through digital products. Implicit online testing helps reveal the underlying attitudes and beliefs that remain hidden from conscious awareness. Our groundbreaking product, UXReality, offers a holistic alternative to traditional usability laboratories by delivering a virtual research environment. This innovative tool supports UX research for both desktop and mobile platforms from remote locations, allowing users to gain insights through high-quality session recordings that provide a rare glimpse into the user's viewpoint. Moreover, the solution seamlessly incorporates AI-driven eye tracking, emotion analysis, and feedback surveys, which collectively enhance the depth of understanding regarding user experience. By adopting this method, not only is the quality of research improved, but the usability testing process is also made significantly more efficient and accessible to a wider range of researchers. This comprehensive approach enables a more nuanced exploration of consumer behavior in the digital landscape.