List of the Top Generative Engine Optimization (GEO) Tools for Google AI Overviews in 2026 - Page 4

Limy AI acts as a Generative Engine Optimization (GEO) platform designed to enhance brand visibility across AI-focused search engines like ChatGPT, Perplexity, and Gemini. By transforming conventional SEO into a more responsive and adaptable framework, Limy AI allows businesses to increase their organic lead generation through AI-driven models, improve content visibility with strategic targeting, raise the frequency of brand-specific queries, and attract potential customers from AI search channels. The platform offers extensive autonomy, proactive management, and continuous adaptability, which empowers companies to quickly achieve visibility in AI search environments while also converting their customer support operations into growth accelerators without needing extra personnel. Limy AI's approach includes evaluating content, optimizing for featured snippets, and producing high-quality material, which helps brands gain recognition from AI-integrated search engines and maintain a strong foothold in a dynamic digital landscape. Additionally, Limy AI's cutting-edge solutions enable businesses to stay competitive and relevant in the face of the ever-evolving digital ecosystem, ensuring they adapt to new challenges and opportunities that arise. Ultimately, Limy AI equips organizations with the tools necessary to thrive in an increasingly AI-dominated market.

Cognizo, accessible at cognizo.ai, is a SaaS platform that empowers businesses to manage, evaluate, and improve their brand presence across numerous artificial intelligence channels. The rise of large language models (LLMs) is significantly altering how consumers discover, evaluate, and build trust in various brands. As millions of users turn to AI for discovering products and brands, Cognizo provides marketers with advanced AI visibility metrics and Answer Engine Optimization (AEO) tools to broaden their reach effectively. Staying informed about the latest AI visibility insights is vital for brands striving for success. By harnessing valuable data, you can enhance your brand's visibility across AI platforms and gain a competitive edge. Additionally, you can engage your target audience more effectively by utilizing data-driven strategies based on real-time visibility analysis in AI environments. The platform offers comprehensive analytics that allow businesses to track mentions, citations, and sentiment, all of which are crucial for developing impactful marketing strategies. Moreover, it enables brands to assess their competitive standing within AI-generated responses, providing deeper insights into market dynamics. This level of detailed analysis not only helps businesses stay relevant but also equips them to adapt and flourish in a rapidly changing digital landscape, ensuring long-term success and growth.

Brandlight is a cutting-edge platform powered by artificial intelligence that facilitates brands in monitoring, evaluating, and improving their presence on various AI-based search engines like ChatGPT, Bing, and Perplexity. As more consumers rely on AI for insights in their purchasing decisions, Brandlight enables businesses to take control of the narratives influenced by AI, thereby increasing brand visibility and fine-tuning content across vital digital engagement points. The platform offers real-time analysis of brand performance against competitors and industry norms, providing actionable insights such as sentiment analysis, competitive metrics, and share-of-voice statistics. By pinpointing the data that shapes brand perception, users are equipped to develop and refine content that can enhance their rankings within AI search results. In addition to assisting brands in crafting AI-generated content, Brandlight significantly boosts outcomes by harnessing insights to improve visibility, credibility, and overall public sentiment. Furthermore, it emphasizes the importance of delivering accurate information to ensure AI tools yield the most pertinent and advantageous results for brands, ultimately fostering a stronger connection with consumers. This holistic approach positions Brandlight as an essential resource for businesses aiming to thrive in an increasingly AI-driven marketplace.

Bluefish AI functions as an all-encompassing marketing platform tailored to oversee, develop, and evaluate brand perception within the AI-driven digital space. This cutting-edge solution provides brands with essential tools to engage with consumers by utilizing sophisticated enterprise resources that manage their brand image. With Bluefish, companies gain control over their storytelling within the AI arena, facilitating effortless tracking of AI performance, ensuring brand security, and enhancing consumer interaction—all from a single, unified interface. The AI Funnel Consumer Insights feature offers vital information that enables brands to fine-tune their content strategies, optimize their messaging, and align their data with current AI trends effectively. Personalization made possible by LLM technology guarantees that brand exposure is tailored for each unique user experience. Understanding how a brand is perceived by various audience segments is vital for boosting visibility and overall effectiveness. Furthermore, the Bluefish platform delivers strategic AI insights and optimization strategies that empower brands to sustain a competitive advantage in an ever-changing marketplace. By harnessing these robust capabilities, companies are equipped not just to connect with consumers but also to swiftly adapt to the evolving dynamics of the AI landscape, ensuring they remain relevant and influential. This adaptability is key to navigating the complexities of consumer behavior and market shifts.

LLMBear serves as a dedicated platform designed to boost your website's ranking and improve its visibility within the search results of leading AI models such as Claude Sonnet, OpenAI GPT, Grok, and Gemini. Utilizing an advanced set of tools, it incorporates state-of-the-art AI visibility techniques that ensure your content remains prominent as the AI search environment evolves. By tailoring your content to align with the preferred formats of various LLMs, LLMBear significantly enhances its visibility and overall rankings. The platform conducts extensive multi-model testing to ensure consistent performance across different AI systems, recognizing the unique retrieval methods and ranking standards each model uses. Moreover, LLMBear offers features for competitive analysis, enabling you to evaluate how your content stacks up against competitors in AI search results, thus identifying specific areas that may require improvement. This holistic strategy not only helps your website stay current with AI developments but also allows you to take advantage of new growth opportunities. As the digital landscape continues to shift, LLMBear positions your site to thrive in an increasingly competitive environment.

Anvil is an innovative platform aimed at boosting your brand's presence across ChatGPT, Gemini, and other prominent language models, opening up new pathways for expansion, lead generation, and critical exposure. It provides a suite of robust tools for visibility, performance analysis, and optimization that significantly enhance your brand's footprint. By continuously observing various AI platforms, Anvil enables you to monitor your brand's mentions, evaluate your position, and uncover strategies to increase traffic effectively. You have the flexibility to tailor your dashboard to highlight the most relevant queries by focusing on specific questions, themes, or topics that matter most to your audience. Anvil conducts thorough assessments of language models such as ChatGPT, Claude, and Gemini, delivering valuable insights into your brand's standing while pinpointing areas for enhancement. With its unlimited query tracking and constant monitoring of themes and topics, combined with personalized content suggestions derived from actual LLM search behaviors, Anvil empowers you with the essential tools to maintain a competitive edge. This proactive approach guarantees your brand remains prominent and pertinent in a rapidly changing digital landscape, ensuring that you are well-equipped to adapt to future challenges.

Meridian is a sophisticated AI visibility platform that empowers brands and agencies to optimize their presence in AI-driven search, discovery, and shopping environments. As millions of consumers increasingly rely on AI assistants like ChatGPT, Perplexity, and Google AI for product recommendations, Meridian tracks and analyzes how often and in what context these AI systems mention specific brands and products. The platform provides comprehensive visibility metrics including share-of-voice, keyword trend tracking, and geographic and linguistic shifts in AI mentions over time. Through real-time monitoring and answer gap detection, Meridian helps brands quickly identify missed opportunities and content weaknesses. Its actionable recommendations and content refinement tools enable brands to improve their positioning and increase authority in AI-generated results. Meridian also offers benchmarking against industry competitors, performance analysis covering retailer dynamics and customer reviews, and detailed agent reports explaining how AI crawlers interpret brand data. The platform tracks AI attribution across multiple platforms to measure the true impact of AI-driven consumer discovery. By leveraging Meridian’s insights, brands can enhance their AI search visibility and strategically grow their market share. The solution is essential for companies aiming to stay competitive in the evolving AI-first digital landscape. Meridian transforms how businesses engage with AI-powered consumer channels to drive product awareness and sales.

LLM Pulse is a cutting-edge Generative Engine Optimization (GEO) platform designed to help businesses, agencies, and brands evaluate and improve their presence in AI-generated content and responses. Through LLM Pulse, users can: - Track their brand and website visibility on platforms such as ChatGPT, Perplexity, Google AI Mode, and Google AI Overviews. - Analyze brand mentions, citations, and Share of Voice in relation to their competitors for better positioning. - Uncover public relations and marketing prospects by pinpointing "gaps" in AI-generated material. - Monitor Brand Sentiment and engage in real-time reputation tracking to maintain a positive image. - Produce CSV reports and connect with external tools for thorough analysis and reporting. The platform boasts a user-friendly visual dashboard specifically designed for marketing, SEO, PR, and growth teams. As a fully SaaS solution that does not require installation, it is already trusted by fintech companies, marketplaces, SaaS providers, and agencies around the world. Moreover, LLM Pulse's robust features ensure that users stay ahead in the ever-evolving landscape of AI-driven marketing strategies, allowing for continuous adaptation and improvement.

Emberos is an advanced operating system tailored for enhancing AI brand visibility, enabling brands to effectively oversee their presence within extensive language models. This cutting-edge platform manages over 50 AI models and utilizes a multi-agent framework, which includes Scout for detection and risk assessment, Pilot for strategic planning and optimization, and Flow for task automation and execution, transforming brand visibility metrics into measurable growth. Users enjoy real-time monitoring of major language models, including ChatGPT, Google AI Overviews, and Claude, while receiving a unified metric called Share-of-Prompt that evaluates their brand's visibility. Furthermore, the system offers valuable insights through a Tiered AI Visibility Index (TAVI), providing predictive analytics that inform potential business impacts and pipeline improvements. Emberos integrates effortlessly with various platforms such as HubSpot, Slack, and Jira, enabling automatic task creation and tracking, in addition to supporting a unique brand knowledge graph with over 600 insights to enhance forecasting precision. Additionally, it includes executive dashboards designed specifically to monitor risks and support informed strategic decision-making. With its extensive array of tools and analytical capabilities, Emberos empowers brands to stay ahead in managing their visibility amid the rapidly changing AI environment, ensuring they can adapt and thrive in a competitive marketplace.

Temso AI acts as a valuable tool for brands, delivering insights into their visibility, representation, and competitive position within leading AI search engines. It continually tracks brand mentions across major LLMs, evaluating how a brand measures up against its competitors while pinpointing opportunities to strengthen its presence in AI-generated outputs. By providing clear analytics, comparative benchmarks, and actionable recommendations, Temso AI equips businesses with the understanding needed to navigate their real impact in the rapidly changing realm of AI search. Additionally, the platform allows organizations to proactively shape customer interactions with their brand by leveraging advanced models designed for the digital era, ultimately fostering a more engaged and informed consumer base. This dual focus on analysis and strategy positions Temso AI as an essential ally for brands seeking to thrive in a technology-driven marketplace.

Dageno is an advanced AI SEO and Generative Engine Optimization (GEO) platform built to help businesses adapt to the shift from traditional search to AI-driven discovery. It enables users to track their brand’s visibility across search engines and AI assistants, providing insights into rankings, citations, and share of voice in real-time. The platform analyzes millions of user prompts to uncover intent trends and identify content gaps where competitors outperform. With its brand entity management tools, users can define and control how their brand is represented in AI responses, reducing hallucinations and ensuring accurate information. Dageno’s content engine combines SEO data with AI-driven logic to generate high-performing content that ranks on Google and gets recommended by AI systems. Its strategy agent automates growth planning by delivering actionable insights, identifying opportunities, and executing optimization workflows. The platform also supports integrations, analytics, and reporting, enabling teams to measure ROI and scale efficiently. Designed for modern marketing workflows, it replaces manual analysis with automated, data-driven decision-making. Dageno empowers businesses to stay competitive in an era where AI-generated answers dominate user discovery. Overall, it provides a unified system for managing visibility, reputation, and growth across the evolving search ecosystem.

SKYA stands out as a cutting-edge AI Visibility Intelligence platform that tracks real-time conversations about a brand across various AI tools, including ChatGPT, Gemini, Perplexity, Claude, and Google AI Overview. The platform employs six dedicated agents: Aria specializes in LLM Visibility, Forge executes On-Page Audits, Vex delivers Competitor Intelligence, Quarry focuses on Keyword Research, Peak assesses SERP Features, and Halo oversees Reputation management. Collectively, these agents furnish marketing teams with a detailed visibility score, instantaneous metrics of mentions and citations, competitive benchmarks, and a prioritized list of actions to bolster their AI presence. This holistic strategy empowers brands to adeptly manage the intricacies of AI-enhanced visibility in their industries. By utilizing this platform, organizations can unlock critical insights, which facilitate informed decision-making and enable effective strategic enhancements. Ultimately, SKYA equips brands with the tools needed to thrive in an increasingly competitive landscape driven by AI technologies.

The realm of search is changing at an unprecedented pace. More consumers are opting for AI assistants as their primary source for recommendations, comparisons, and purchasing decisions rather than solely depending on Google. This transformation presents a formidable challenge for businesses: Are AI systems promoting your brand more than that of your rivals? GeoRankers offers a remedy to this issue. The platform analyzes the responses generated by top AI models to relevant queries, providing businesses with valuable insights such as: The number of times their brand is mentioned The competitors frequently endorsed by AI The sources influencing AI-generated recommendations The historical changes in their brand's visibility The opportunities available for boosting brand presence By leveraging GeoRankers, marketing teams can shift from guessing how AI views their brand to making informed, strategic decisions based on data. This capability not only enhances their brand visibility but also strengthens their competitive edge in a market increasingly dominated by AI technologies. Moreover, understanding AI's influence can help businesses tailor their strategies to better align with consumer expectations and behaviors.

GEOscanAI is an innovative platform powered by artificial intelligence that focuses on tracking visibility and citations specifically tailored for Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). This tool provides insights into how leading AI systems like ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews reference and portray your brand, enabling you to assess your visibility in AI-generated content while also revealing areas where your competitors may gain an advantage. Moreover, GEOscanAI brings attention to AI hallucinations—instances where these models present incorrect or outdated information about your brand. With a particular emphasis on the MENA region, it effectively monitors visibility in Arabic-language AI outputs, filling a crucial need, as over half of regional queries remain unaddressed by online content. Among its complimentary public offerings are tools like the AI Hallucination Registry and the AI Memory Calendar, both aimed at boosting user awareness. By allowing businesses to keep track of their brand's presence across all major AI platforms, GEOscanAI notifies users of any alterations in visibility, thereby converting the unpredictable nature of AI search into a controllable avenue that can be strategically influenced. This capability not only enhances brand management but also empowers organizations to make informed, data-driven choices based on their standing and perception in the AI landscape. Ultimately, GEOscanAI serves as a vital resource for businesses aiming to navigate and thrive in an increasingly AI-centric world.

Convertos is an AI answer monitoring and GEO platform that helps brands understand how they appear across major AI search and answer engines. The platform checks how ChatGPT, Perplexity, Gemini, and Google AI-style answers mention a brand, cite its pages, rank it against competitors, and describe its positioning. Convertos is designed around source-backed evidence, connecting visibility metrics to prompt runs, model responses, citation URLs, screenshots, and recommended page fixes. Its AI Visibility Snapshot shows brand visibility, average position, sentiment, source counts, prompt coverage, competitor gaps, and prioritized P1 to P3 actions. Teams can use Convertos to identify whether AI engines recommend their brand, ignore it, cite weak pages, or send demand to competitors. The platform separates results by AI engine because each model and answer surface can behave differently across retrieval, citations, and competitor context. Convertos also includes diagnostic tools such as an AI Visibility Checker, Perplexity Rank Tracker, AI Brand Visibility Dashboard, GEO Audit Tool, AI Citation Readiness Checker, URL Review, Compare URLs, Schema Generator, and Keyword Trends. Its GEO tutorials and AI Search Playbook help teams connect AI search shifts to crawl access, answer-first content, citations, proof, and monthly retesting. SEO teams can map AI answer gaps back to pages, schema, and content clusters. Product marketers and content teams can use the platform to understand how AI describes their category, alternatives, comparisons, and brand messaging. By combining AI answer monitoring, prompt evidence, citation analysis, competitor tracking, and page-level GEO actions, Convertos helps teams improve brand visibility in AI search with a transparent and inspectable workflow.

Adobe Brand Visibility functions as a robust generative engine optimization tool tailored for large-scale brands, allowing teams to grasp, refine, and assess how artificial intelligence systems recognize, cite, and characterize their brand presence. It provides valuable insights across various AI platforms, including ChatGPT, Claude, Perplexity, Google AI Mode, Google AI Overviews, and Microsoft Copilot, along with benchmarking capabilities for share-of-voice and understanding the interactions of AI crawlers with websites. Utilizing data derived from over 281 million AI search prompts, clickstream analytics, competitive evaluations, SEO authority, and diverse search signals, it identifies where brands may be lacking in AI-generated responses and emphasizes the topics, prompts, and content investments that can enhance their visibility. The platform creates actionable briefs that demonstrate how a single optimization effort can improve a range of related topics, while also revealing where competitors are excelling or where market gaps exist. Furthermore, teams can tackle challenges like blocked crawlers, missing structured data, 404 errors, and technical geo-related issues directly at the CDN edge or the content source, minimizing the need for engineering support and simplifying the enhancement of brand representation within AI systems. This capability not only streamlines operations but also equips teams with the necessary insights to make strategic decisions that fuel brand expansion and visibility. Ultimately, this empowers businesses to stay ahead in a competitive landscape by effectively leveraging AI technologies.

Noetio tracks the frequency with which AI systems reference your brand when potential clients ask about your industry, addressing the barriers that hinder your recognition. It performs daily buyer intent analyses utilizing various AI models, including ChatGPT, Perplexity, Google Gemini, Google AI Overviews, and Google AI Mode. The analysis reveals insights into your brand's visibility, identifies the sources leveraged by the AI engines, compares your ranking against competitors, and pinpoints any discrepancies related to your brand. Results for each engine are presented individually, ensuring transparency rather than a composite score, which ultimately leads to a prioritized list of improvements needed. Proposed adjustments are sent as pull requests to your repository or saved as drafts in your content management platform. Additionally, every query undergoes a reevaluation after a 30-day period, enabling you to assess the effectiveness of the changes made. This comprehensive approach guarantees that your brand sustains a prominent position in AI-related inquiries while continually adapting to the evolving landscape.

Rush is an advanced AI-powered platform built to improve your brand's search visibility and SEO rankings on AI-driven search engines. By automating AI search optimization tasks, Rush ensures that businesses can boost their digital presence without dedicating significant time to SEO efforts. The platform handles everything from search ranking improvements to content optimization, helping businesses grow their online visibility. Rush's solution provides actionable insights and automates complex processes, ensuring higher visibility and customer engagement across AI search engines.

XFunnel is a comprehensive AI search engine optimization platform designed to help brands capture, measure, and grow their visibility across leading AI-driven platforms including ChatGPT, Perplexity, Gemini, Copilot, Claude, and Google AI Mode. Its query analytics module uncovers the exact questions AI search engines associate with your industry, enabling targeted content strategies. Advanced visibility tracking benchmarks your performance against competitors, monitors sentiment, and analyzes persona-level data for precision targeting. With in-depth citation analysis, XFunnel reveals which sources and topics influence AI rankings, and how to close gaps in brand representation. The platform is more than an analytics tool—it delivers action through dedicated analyst support, tailored playbooks, and ready-to-use content briefs. Its experimentation platform facilitates multivariate tests to optimize AI search results, often yielding 20–40% gains in visibility. Affiliate activation kits and outreach tactics help brands amplify exposure through partnerships. Weekly strategy sessions ensure that teams stay aligned, track progress, and adjust based on data. By uniting research, measurement, and optimization into one workflow, XFunnel empowers businesses to turn AI search engines into high-converting sales channels. Built for scalability and security, it’s trusted by some of the world’s leading marketing teams.

Geneo is a cutting-edge AI search optimization platform focused on helping businesses improve their rankings across generative AI search engines including ChatGPT, Perplexity, and Google AI Overview through specialized Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) strategies. The platform offers a robust suite of tools for real-time, multi-platform monitoring of brand visibility, competitor analysis, and trend insights, empowering companies to make data-driven decisions. Geneo’s AI-powered sentiment analysis evaluates brand mentions across AI platforms to track reputation and sentiment trends with detailed explanatory insights. It preserves a complete query history including raw AI-generated responses and provides time-series comparisons for ongoing performance evaluation. The platform also supports multi-brand and team-based workspace management, enabling permission-based data sharing and unified analytics. Geneo enhances content optimization with AI-generated recommendations like FAQ creation and schema markup to boost visibility in AI search results. Its secure, enterprise-grade infrastructure ensures data protection and privacy compliance, supported by 24/7 customer service. Flexible credit-based pricing models, including a forever-free tier and volume discounts, make it scalable for businesses of all sizes. Thousands of users benefit from Geneo’s comprehensive AI search tracking and optimization to outperform competitors. Overall, Geneo equips organizations with the tools and insights necessary to dominate the emerging landscape of AI-powered search.

Erlin acts as a specialized platform for AI agents, aimed at helping eCommerce brands improve their visibility and conversion rates across various AI-driven search engines like ChatGPT, Perplexity, and Google AI Overviews. By utilizing an in-depth analysis of brand voice and understanding target customer profiles, coupled with the application of strategic SEO techniques, Erlin transforms your marketing initiatives into content that is not only effective but also readily searchable by AI, all while keeping your workload manageable. From content creation to implementing technical enhancements, Erlin empowers you to focus on scaling your business as it adeptly navigates the complexities of your online marketing efforts. This cutting-edge solution guarantees that brands can efficiently and effectively elevate their digital presence, ultimately leading to sustained growth and success in the competitive eCommerce landscape. With Erlin, businesses can seamlessly integrate advanced AI capabilities into their marketing strategies without the burden of additional labor.

BeaconBird helps organizations improve how AI technologies like ChatGPT, Gemini, Claude, and Google analyze and recommend their websites. Through comprehensive evaluations of AI readiness, systematic optimization planning, and the enhancement of website semantics, BeaconBird enables businesses to elevate their visibility in the changing landscape of search engines. This forward-thinking strategy not only enhances their online presence but also equips companies to meet the future challenges of digital engagement effectively. Ultimately, by embracing these advancements, businesses position themselves to thrive in an increasingly competitive market.

gptmelo acts as an all-encompassing GEO platform that seamlessly connects the monitoring of your AI visibility with the creation of content that garners citations. Through its monitoring capabilities, you can obtain valuable insights regarding your position in AI responses, allowing you to track the representation of your brand, products, and keywords across prominent AI platforms like ChatGPT, Perplexity, Google AI Overviews, and Claude. This functionality enables you to evaluate your share of voice, citation frequency, sentiment analysis, and competitive landscape, with timely updates to help you recognize changes before they become significant issues. On the content creation front, gptmelo features a specialized article editor tailored for GEO, which facilitates the writing of comprehensive, citation-ready content with AI-assisted drafting, schema-compliant formatting, and embedded optimization recommendations. This guarantees that every piece published is crafted not only for conventional search visibility but also to be prioritized by AI-generated responses, thereby increasing the potential for citations. Furthermore, the platform allows you to maintain a competitive edge by continually enhancing your strategy based on up-to-date data and insights, ensuring your efforts remain relevant in an ever-evolving landscape. Ultimately, gptmelo empowers users to navigate the intricate relationship between AI visibility and content creation effectively.

QueryMint is a firm focused on B2B SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization), with the goal of boosting the online visibility of SaaS and enterprise brands across platforms such as Google Search and AI assistants like ChatGPT, Claude, Perplexity, and Google AI Overviews. By integrating a visibility platform with a full suite of agency services—including technical SEO, entity and Knowledge Graph strategy, content optimization, LLM citation enhancement, and digital public relations—QueryMint primarily targets B2B SaaS companies in the United States. Founded in 2026 and located in Chicago, Illinois, QueryMint seeks to establish B2B brands as leading authorities in search results and AI systems, thereby enhancing their digital presence. Their forward-thinking strategy showcases a dedication to harnessing technology to ensure client success amidst the rapidly changing digital environment, proving their commitment to staying ahead in the industry.

Gander is an AI Search Intelligence platform specifically designed for B2B teams and agencies, allowing them to scrutinize how often brands are mentioned in outputs from AI search engines like ChatGPT, Perplexity, Gemini, and Google AI Overviews. It also pinpoints content and technical shortcomings that hinder websites from featuring in AI-generated results. In contrast to other tools that only evaluate final outputs, Gander offers a deeper understanding of retrieval and citation processes, enabling users to identify cases where their content is accessed but not referenced. Furthermore, it compares your brand's presence against that of competitors, uncovers the origins of information utilized by AI, and monitors brand reputation across different search engines, turning each finding into practical insights. With a steady flow of raw data from top search engines, Gander empowers businesses to fine-tune their approaches and enhance their online visibility. Subscription options start at $150 per month, positioning it as an affordable choice for those aiming to boost their presence in the AI search landscape. Overall, Gander not only highlights areas for improvement but also fosters a more strategic engagement with emerging AI technology.