List of the Top 25 Real Estate Marketing Software in 2025

Lofty, previously known as Chime, offers an innovative platform that merges a robust AI-driven CRM with widely-used functionalities such as our Dynamic CMA, automated social media marketing, and an impressive IDX website, all while being recognized for its user-friendliness. Specifically crafted for real estate professionals eager to enhance their lead generation and closing capabilities, our intuitive system ensures that agents of any experience level can effortlessly achieve impressive outcomes. Regardless of an agent's tenure in the real estate sector or their technical proficiency, Lofty empowers them to deliver results seamlessly. Are you seeking an AI assistant that actively engages with potential clients around the clock and adapts to its conversations? We provide that capability. Interested in a geo-farming tool to uncover elusive seller leads within your locality? It's already integrated into our system. In addition, our award-winning software is designed to align with team dynamics and helps you differentiate yourself from the competition, offering you everything you need and beyond. If your goal is to close MORE deals at a much quicker pace, Lofty is the solution you’ve been waiting for! Explore the possibilities with us today!

Comprehensive property management software designed to assist property managers and owners in increasing their profits, staying organized, and expanding their operations. Streamline the management of properties using intuitive, secure, and trustworthy software solutions. Leveraging advanced technology, exceptional customer support, and complimentary educational materials, DoorLoop enables you to achieve growth in all aspects of your life, both personally and professionally. Additionally, it fosters an environment where financial success becomes attainable through effective management strategies.

Join countless property managers who rely on Buildium to effectively manage every facet of their operations and boost revenue for each unit. This software has earned its reputation as the most highly recommended option for good reason. Buildium serves as a comprehensive property management solution, packed with essential features that foster success—ranging from accounting and communications to leasing and highly-rated mobile applications. You will discover new avenues for revenue through resident services while benefiting from award-winning customer support and a network of trusted integrations available via the Buildium Marketplace. Regardless of your property portfolio size, Buildium is specifically designed to meet your needs. With plans beginning at only $58 per month, and with no hidden charges, it's little surprise that Forbes has recognized Buildium as the “Best Real Estate Accounting Software for Property Managers.” This combination of affordability and functionality makes it a top choice for property management professionals looking to enhance their business.

Property Matrix stands out as a premier solution for managing residential, commercial, and mixed property portfolios. This fully cloud-based system is crafted for mobility, allowing you to access your property management tools in real-time from any device, which means you can oversee your assets from virtually anywhere. The software boasts enterprise-level accounting capabilities, adept at addressing even the most intricate financial requirements, alongside customizable reports, templates, and workflows tailored specifically to your business needs. Among its essential features are tenant and owner portals, automated lease generation, online application processes, check scanning functionality, and integrated marketing tools that effortlessly post vacancies to leading listing sites with a single click. Property Matrix also enhances maintenance management by enabling tenants to submit requests online while allowing vendors to effectively oversee work orders. Its sophisticated CAM management, adjustable settings, and powerful automation capabilities help streamline operations, thereby saving time and lowering costs. Supported by top-tier customer service, Property Matrix is designed to scale smoothly, accommodating property managers whether they oversee 50 or 5,000 units. The platform has garnered the trust of property managers around the globe, who rely on it to boost efficiency, elevate tenant satisfaction, and foster business growth, all while simplifying their management tasks. With its innovative tools and robust support, Property Matrix is not just a software solution; it is a comprehensive partner in property management success.

Utilizing marketing video commercials, professional agent websites, and well-optimized social media pages can significantly enhance your ability to connect with your local audience. Our software effortlessly produces listing advertisements, individual property websites, digital flyers, and listing commercials for all your available properties, requiring only your linked MLS account. Additionally, local market update videos, a lead generation engine, and various other features can amplify engagement from prospective buyers and sellers in your vicinity. By sending local market reports and listings directly to your leads, you can open up numerous business opportunities. You also have the flexibility to create personalized email templates that can be utilized whenever necessary. Furthermore, leveraging analytics to assess your business performance can facilitate growth; understanding which ads were effective and identifying which listings garnered the most interest are crucial insights. These evaluations will empower you to make informed decisions that can significantly enhance your business trajectory. Staying attuned to these metrics will ensure you remain competitive in your market.

SeoSamba's Marketing Operating System (MOS) is a cloud-based marketing solution tailored for both small enterprises and larger, multi-location businesses. This comprehensive system encompasses a variety of effective tools designed to establish a robust and straightforward online presence. Users can take advantage of numerous functionalities, including SEO tools, platforms for Google and Facebook reviews, email marketing capabilities, and social media marketing resources, all complemented by a mobile application, VoIP services, call tracking features, and text messaging tools. Additionally, SeoSamba MOS integrates flawlessly with SeoToaster Ultimate CRM, enhancing user experience. It also provides two mobile companion applications, one for social media and another for managing leads and CRM, allowing for business oversight on the go. Moreover, solution providers have the option to private-label the SeoSamba MOS, offering tailored solutions to their clients.

IXACT Contact is a comprehensive real estate CRM designed to streamline contact management, facilitate communication, and enhance your online presence, all within a user-friendly platform. This innovative software features distinct marketing automation tools and engaging content that empowers you to stand out as a memorable real estate professional, attracting clients and prospects alike. Agents utilizing IXACT Contact experience an average growth of 55% in their gross commission income, highlighting its effectiveness in boosting business performance. With its all-in-one approach, IXACT Contact not only simplifies tasks but also enriches your professional relationships.

Smarter Contact stands out as the top-rated and most effective all-in-one communication platform designed specifically for real estate experts. Our solution enables you to handle multiple forms of communication, from mass texting and voice campaigns to personalized messaging, all from a single convenient location. You can text and call using your business phone number without facing daily limits or sending restrictions. With rapid 10 DLC approval times, you can streamline your communications, and become one of over 10,000 satisfied customers who have transformed their engagement strategies. Start enhancing your conversation management today!

The Top Producer CRM equips agents with essential resources to nurture client relationships throughout every phase of the client lifecycle. This platform offers more than mere contact management; it integrates MLS data, email communication, websites, text messaging, intelligent insights, and automated marketing strategies to ensure you remain memorable. Additionally, Top Producer is packed with a variety of conversion campaigns, transaction workflows, and customizable templates that can significantly enhance your productivity. Stay connected with your contacts by leveraging comprehensive 360 views and X-Factor insights derived from social media, which automatically refresh profiles, photographs, interests, jobs, and locations. With MLS Property Insights, you can effortlessly monitor the properties that captivate your clients, thanks to a complimentary MLS Connection for tracking listings that they have shown interest in or inquired about. Develop adaptive workflows that initiate with a fresh lead and conclude with a successful closing, all while dynamically adjusting as tasks are finished, perspectives shift, or deadlines are missed. This flexibility allows you to manage your client interactions more effectively and efficiently.

PropFlo CRM features an intuitive dashboard designed to effectively monitor and manage real estate projects. This system enables users to keep a close eye on marketing and sales developments, offering comprehensive views, status updates, and inventory control. By leveraging AI technology, it can analyze customer behavior and facilitate personalized interactions. The platform enhances the sales workflow, strengthens customer relationship management, and guarantees that information remains accurate and current for informed decision-making. Additionally, it simplifies post-sale processes, manages digital payments, and oversees channel partners, all through an engaging dashboard that allows for seamless tracking of each unit, updating their statuses, assigning them to clients, and monitoring sales and bookings efficiently. This comprehensive tool is essential for real estate professionals looking to optimize their operations and improve client satisfaction.

AppFolio Property Management is an online platform designed for property management that caters to private property owners, real estate managers, and tenants. It offers features such as Billing & Invoicing, Credit Checks, and Rent Tracking, ensuring comprehensive management capabilities. Tenants can conveniently access a dedicated portal where they can communicate, request invoices, and make rent payments. Meanwhile, property owners benefit from the Owner Portal, which provides insights into Expenses, Insurance, Vacancy Tracking, and lease Management, alongside updates on Taxes and the Tenant Database. With its user-friendly interface, AppFolio simplifies the process of marketing, managing, and expanding property businesses, making it a valuable tool in the real estate industry. Additionally, the platform streamlines communication and enhances overall efficiency for all parties involved.

iHomefinder delivers IDX websites, CRM tools, and marketing solutions specifically crafted to elevate your real estate enterprise, enabling you to optimize your time, enhance efficiency, and drive growth more rapidly. Explore how a multitude of agents depend on iHomefinder's innovative resources that assist them throughout their real estate endeavors. For agencies and brokerages, iHomefinder provides an all-encompassing suite of marketing, management, and accountability tools tailored to fit businesses of all sizes, going beyond just an IDX website. Web developers can partner with iHomefinder to leverage the necessary technology, guidance, and collaboration essential for launching a successful real estate platform. Together, we can pave the way for growth! iHomefinder also empowers MLS & Board MLS® Systems in Canada, enabling you to offer enriched services to your members while enhancing your public visibility through the integration of sophisticated IDX search features and an agent directory on your website. By choosing iHomefinder, you unlock a holistic IDX website solution that includes everything required for success, such as property search capabilities, lead capture mechanisms, nurturing functionalities, and robust real estate CRM features. Through these offerings, real estate professionals can streamline their business operations, significantly boosting their visibility in the market and ultimately leading to greater success. The commitment to innovation and support ensures that users can adapt to the ever-evolving landscape of real estate.

BoomTown provides a comprehensive range of services such as expert lead generation, IDX websites, an intelligent CRM, and effective lead management, all available in flexible options that evolve with your success. Experience the reasons behind BoomTown's repeated recognition as the highest-rated CRM in real estate! With a well-defined vision of your objectives, our team is equipped with the knowledge to assist you in achieving them. Acting as an integrated extension of your workforce, we connect with prospective clients 24/7, ensuring responses in as few as 90 seconds and nurturing leads for up to a year, so agents can focus on clients ready to transact. You can be confident that each prospect is given the proper attention, allowing agents to dedicate their efforts to active buyers and sellers while enhancing conversion rates. The top professionals in the industry distinguish themselves through innovative strategies, which is why they choose BoomTown over other CRM solutions to facilitate their success. It is the leading real estate platform specifically created to simplify the processes of generating, qualifying, managing, and converting leads, streamlining your path to success more than ever before. By opting for BoomTown, you are gaining not only a tool but also a committed partner focused on elevating your real estate business to new heights. Together, we can transform how you engage with clients and drive your business forward.

BatchLeads stands out as a leading platform for property intelligence, catering to a diverse range of professionals in the real estate sector, including agents, lenders, title companies, and service providers, who seek to streamline their lead generation, list organization, deal discovery, and outreach efforts to property owners and real estate experts. What sets BatchLeads apart from conventional property search platforms is its advanced filtering capabilities, which extend beyond mere property features; users can refine their searches by utilizing household demographics, mortgage details, listing information, and significant life events that may signal a willingness to sell, borrow, or seek particular residential services. The platform also offers integrated comp tools, calculators, and easily exportable reports, enabling users to quickly assess risk and formulate offers. Additionally, BatchLeads facilitates efficient communication and brand promotion through its Click-to-dial and Direct Mail campaigns, equipping users with the necessary data to execute highly-targeted and personalized marketing strategies on a large scale. Furthermore, users can effortlessly transfer saved properties and contact details to their CRM or other third-party applications via seamless integrations and APIs. Overall, organizations primarily leverage BatchLeads for its comprehensive capabilities in lead generation, list management, data enhancement, marketing initiatives, and customer relationship management, making it a vital asset in the competitive real estate landscape.

All your crucial details—ranging from contacts to companies and properties—are systematically organized to resonate with your thought processes and work style. Elevate your productivity and structure with our cloud-based relational software crafted specifically for commercial real estate professionals. The intuitive tabbed interface gathers all your relationship data, allowing you to connect quickly and enhance your business possibilities. Reduce the time spent sifting through countless pages by having essential tools for establishing contacts—such as targeted call lists and contact information—efficiently arranged in a single, accessible location. Effortlessly create high-quality property websites that pull information directly from your CRM, drawing in more qualified leads. In just a few clicks, you can design a tailored property site and distribute the URL to your key prospects, significantly increasing the number of qualified leads for your listings in less time. This efficient method not only conserves valuable time but also enables you to concentrate on nurturing relationships and successfully closing deals, ultimately leading to a more fruitful business experience. By streamlining your operations, you can enhance your focus on strategic growth and client engagement.

Discover a cloud-based trust accounting and property management solution designed for agencies aiming to streamline operations, increase revenue, and foster growth. Are you ready to elevate your business? With Console Cloud, you can effortlessly manage your portfolio and enhance your operations through efficient workflows in just moments. Here are five compelling reasons to consider Console Cloud: - A unified platform with extensive integration capabilities; - Superior support and seamless migration; - Access to robust automation features; - Comprehensive reporting tools; - Top-tier compliance standards to keep your agency ahead of the curve. Embrace the future of property management and trust accounting today!

Fieldnotes stands out because it employs AI to assist in nurturing leads and converting them into viable opportunities. This advanced AI solution is ideal for anyone aiming to engage with their existing networks or seeking to create new leads in their endeavors. Its capabilities ensure you can maximize your outreach efforts effectively.

The Placester platform enables real estate professionals such as agents, brokers, and brands to improve their online and mobile visibility with seamless MLS integration, user-friendly natural language search, and eye-catching visuals. In addition, Placester offers a wide array of applications and enhancements aimed at streamlining email marketing efforts, boosting digital advertising initiatives, managing leads efficiently, and making daily operations easier for its users. This all-encompassing strategy is vital for real estate businesses seeking to succeed in an increasingly competitive online marketplace. By leveraging these tools, professionals can focus more on client relationships while enhancing their overall business performance.

Boost your sales and cut down on marketing costs by leveraging REISift’s all-encompassing marketing platform tailored for real estate initiatives. By tapping into the property data you already have, you can close deals more effectively and avoid the hassle of laboriously comparing property lists or reaching out to the same unqualified leads repeatedly. REISift streamlines your property data, serving as a centralized resource for investors looking to pinpoint distressed properties and connect with eager sellers. You can upload endless lists, and REISift’s advanced algorithms will effortlessly clean, verify, and organize your data. Each entry undergoes USPS processing to guarantee address normalization and detect vacancies. This method not only conserves your precious time and resources but also enables you to focus on revenue-generating activities. Ultimately, you can convert your unclear property data into actionable leads that propel your business forward. With REISift, you have the opportunity to optimize your entire marketing strategy while enhancing your profitability. By adopting this innovative solution, you will significantly improve your operational efficiency and drive your success to new heights.

We provide essential features and insights that are crucial for fostering business growth. Since our establishment in 2007, we have been incorporating data-driven best practices into the tools that professionals trust and value. Our comprehensive database of property and owner information offers the most detailed and significant profiles available in the market. In just seconds, you can easily search for any property or owner, no matter where you are. By creating hundreds of various list types, you can uncover new opportunities through a blend of data. Our detailed property data and owner details can be taken with you wherever you go, and our data visualization heatmaps allow you to see the specifics of every property in your vicinity while you drive. You can capture images, take notes, and start workflows directly at the property site, ensuring seamless sharing with your team in real time. A single moment spent in front of a property can unlock endless possibilities through more than 2000 integrated applications and services. Our innovative lists are meticulously crafted to uncover opportunities and continue working for you even while you sleep. You will quickly comprehend the specifics of the properties and owners within each list you compile, enabling you to effectively conduct direct mail, online advertisements, email, and voice campaigns to optimize your outreach. In an ever-evolving and fast-paced environment, having this level of accessibility and functionality is vital for maintaining a competitive edge. Ultimately, our tools empower you to make informed decisions and capitalize on opportunities as they arise.

An incredibly potent yet astonishingly simple all-in-one solution is readily available for you. Central to our approach is the commitment to deliver "exceptional value for the cost." As we work to create the most extensive toolkit in the marketplace, we stay focused on keeping overhead costs in check. Our pricing model is designed to provide greater advantages at a lower cost, featuring streamlined integration that removes the need for redundant data entry while ensuring data integrity. Acting as The Technology Behind the Deal, our goal is to elevate your efficiency and enhance your profitability. With just a few clicks, you can produce professionally crafted presentations, reports, and marketing materials! Our skilled design team has curated a range of marketing resources that will highlight your brand. Each material is customized to align with your color palette and logo, allowing for the quick generation of various reports and marketing tools. In addition, we offer the flexibility of custom branding to meet your unique needs. Information from RealNex transfers seamlessly, enabling you to create impressive and detailed presentations swiftly and easily, so you can concentrate on what truly counts: your success. With our forward-thinking strategy, your business will not just stand out but flourish amidst fierce competition, positioning you for sustained growth and achievement.

Firepoint is a customer relationship management system designed specifically for real estate professionals by those who understand their needs. Unable to find a suitable CRM solution, we took the initiative to develop one ourselves. This platform provides all the essential features of a robust real estate CRM, coupled with a comprehensive business management system. - Call recording functionality to promote accountability and facilitate coaching - Marketing analytics to enhance your return on investment - A customizable IDX website tailored to your brand Discover how Firepoint can transform your real estate ventures. Ignite the passion in your business by scheduling a demo today and witness the difference firsthand.

Witei offers a comprehensive suite for sending SMS and executing email drip campaigns, allowing users to share updates, discuss their company, and promote products or services effectively. With the ability to automate campaigns tailored to customer interests, businesses can enhance their engagement strategies and monitor the performance of each initiative, ultimately driving increased sales. The platform is designed to be adaptable, catering to the diverse requirements of various businesses, including freelancers and small to medium-sized enterprises with multiple locations and teams of various sizes. You can create an unlimited number of workspaces and assign specific permissions to your team members based on their roles. Understanding why customers may not return can be challenging, but Witei’s customizable funnel tool helps you quickly pinpoint areas that need improvement within your business model. Additionally, the ticket management feature streamlines the process of addressing issues, as you can generate a ticket for every problem encountered, ensuring efficient resolution and customer satisfaction. This integrated approach not only simplifies operations but also empowers businesses to thrive in a competitive market.

Discover a real estate CRM that seamlessly combines user-friendliness, intelligence, and affordability. From the initial contact to the closing of a sale, you can trust that every detail is handled effortlessly. Access vital client information instantly, ensuring you’re always prepared. Like many professionals in the industry, you probably aim to provide exceptional service while achieving notable success in your real estate endeavors. Yet, numerous agents still rely on outdated practices that hinder their progress. By failing to adopt automated marketing and transaction processes, they risk excessive workloads and diminished earnings. Designed by agents specifically for their peers, Wise Agent empowers you to optimize your workflow, increase lead conversions, and ultimately embrace the lifestyle you dreamed of when you started in real estate. Transitioning to a modern methodology allows you to flourish in today’s competitive landscape, focusing on what truly counts—nurturing client relationships and finalizing sales. Embrace innovation and watch your career reach new heights as you leverage the latest tools tailored to your needs.

Have you considered how an icebreaker could enhance the ease of your sales calls? That vision can now become a reality. Many real estate experts, including both agents and investors, rely on our marketing solutions to build stronger relationships and convert more leads into successful transactions. No Setup Fee! (Limited Time Offer) Try REIRail for FREE for 14 days. Discover our NEW Driving For Dollars App! Features include Bulk SMS, Accurate Skip Tracing, Phone Tracking (compatible with Mojo), and much more! Get access to 10,000 vacant and absentee leads each month right from our mobile app. REIRail utilizes its proprietary Deep Trace™ Technology to identify incoming callers before you answer. You'll receive detailed information about the caller and the property instantly, ensuring you have the best insights to close the deal. Bid farewell to uncomfortable conversations and welcome fluid interactions. Furthermore, with our cutting-edge tools, you can refine your sales approach and achieve unprecedented levels of success in your endeavors. Elevate your business today and make every conversation count!