List of the Top 5 SMS Marketing Software for Square POS in 2025

Birdeye stands out as the leading platform for managing reputation, social media, and customer experiences for local brands and businesses with multiple locations. More than 150,000 enterprises utilize Birdeye’s AI-driven solution to enhance their online visibility, boost their reputation, simplify social media management, engage through various digital platforms, and provide an exceptional customer experience that leaves a lasting impression. This powerful platform is designed to meet the unique needs of businesses striving for excellence in customer interactions.

Colligso empowers companies to enhance their profitability by fostering increased customer engagement through direct digital interactions. TextIn facilitates seamless communication between businesses and their customers via SMS/MMS messaging and customizable landing pages. TextIn offers a variety of advantages: * Customers can easily opt-in or opt-out without the need for app downloads. * Businesses can engage customers through scheduled text messaging, whether it's for one-time promotions or recurring updates, directing traffic to landing pages in the process. * It integrates smoothly with widely-used applications, commerce systems, and point-of-sale solutions, ensuring a strong return on investment while enhancing customer relationships. Additionally, this platform streamlines the customer experience, making it easier for businesses to connect with their audience effectively.

Mailchimp, a prominent marketing automation platform, boasts a user base of over 11 million worldwide. The platform offers AI-driven insights and content generation tools that enable businesses to tailor their email and SMS communications specifically for each customer. With an impressive 99% delivery rate and more than 300 integrations, Mailchimp empowers organizations to maintain strong connections with their clientele while fostering repeat business and enhancing brand loyalty—effortlessly fitting within existing workflows. Prominent companies such as TEDTalks, Shutterstock, Boston Market, and Nikon India utilize Mailchimp to elevate their email marketing efforts and drive revenue. Its user-friendly design distinguishes the platform, making it accessible to both tech-savvy users and those less familiar with technology. Since its inception in 2001, Mailchimp has experienced remarkable growth, establishing itself as a leading global marketing automation provider with offices located in cities like Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. The platform is dedicated to offering an exceptional and tailored user experience. Recently, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), a well-known global financial technology company, marking a new chapter in its evolution and promising even further enhancements to its services. This acquisition is expected to expand Mailchimp's capabilities and reach, providing even more value to its diverse user base.

String offers a cutting-edge SaaS platform designed to improve business communication through various channels such as texting, voice calls, and direct messaging, catering to a wide array of industries. Accessible on both desktop and mobile devices, it provides a unified interface for managing automated SMS campaigns, mass texting, and voice communications seamlessly. Users can easily import contacts, apply tagging for effective audience segmentation, and create personalized campaigns using customizable message templates. The platform also facilitates keyword-driven responses to aid in lead generation and marketing efforts, while its integration with popular tools like Zapier, Salesforce, Mailchimp, Shopify, Slack, and QuickBooks allows for efficient automated workflows and data synchronization across different platforms. Featuring Wi-Fi calling and the ability to manage multiple numbers—including existing landlines, new local, toll-free, premium, or vanity numbers—users can streamline their voice and text communications within a single application. Moreover, the built-in dashboards deliver valuable insights into metrics such as open rates, response times, conversion statistics, and customer engagement trends, equipping teams to focus on strategic goals rather than mundane manual tasks. This all-encompassing solution not only simplifies communication but also boosts overall operational efficiency for businesses, making it a vital tool for modern enterprises looking to excel in a competitive landscape. Furthermore, its user-friendly design ensures that even those with limited technical expertise can leverage its full potential effectively.

In the current high-speed market environment, grabbing the attention of customers has become a formidable task, compelling leaders in marketing and customer experience (CX) to propel growth even amid the constraints of time and resources. Pendula leverages the extensive potential of generative AI to provide teams with the essential tools needed to create dynamic and meaningful two-way interactions with customers, ultimately driving greater inspiration, engagement, and retention. Serving as a pivotal entity in the global conversation between businesses and their customers, Pendula features user-friendly drag-and-drop functionalities that empower teams to enhance their efficiency. It enables proactive decision-making through real-time data activation, making Pendula a fundamental component of modern customer engagement and retention strategies. With its cutting-edge workflow studio, the only limitations are those of creativity, allowing users to curate data sources that pinpoint critical customer moments, thereby enriching the overall customer experience. This innovative approach not only improves communication efficiency but also fosters stronger relationships between brands and their target audiences, ultimately paving the way for sustainable business growth. As organizations seek to adapt to ever-changing customer needs, Pendula stands ready to transform customer interactions into lasting connections.