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What is Admixer?

We simplify the process of ad management for users. Our AdServer is designed to handle both inventory and demand efficiently. Our comprehensive technology stack caters specifically to Ad Network Owners and Media Holdings. It includes an integrated data management tool for audience collection and segmentation, enabling more targeted advertising strategies. Our proprietary RTB platform is rich in features, providing access to extensive inventory sources, transparent tools for campaign management, and exceptional targeting options. We deliver optimal enterprise-level ad tech solutions that facilitate effective programmatic purchasing. Additionally, Admixer.HB+, our header-bidding platform, empowers publishers to enhance their ad revenue significantly. With Admixer.HB+'s competitive marketplace, intuitive management tools, and emphasis on user experience, publishers can successfully meet their digital advertising objectives while maximizing their income potential.

What is AdBook+?

FatTail is transforming the advertising sector by developing and implementing innovative solutions for sales, operations, and marketplace management, empowering publishers to take control of their business. At the core of our service offerings is a flexible Revenue Management Platform aimed at enhancing monetization, improving oversight, and promoting scalability. Our software is tailored to integrate seamlessly with your pre-existing processes, allowing you to operate more swiftly, efficiently, and profitably without disrupting your established business practices. As a leading global entity in advertising technology, FatTail provides the sole integrated platform that caters to both direct and programmatic supply needs. Our cloud-based services grant publishers extensive control over media planning, sales, and revenue management across a variety of advertising products and channels. Additionally, we offer exclusive inventory from top-tier brands for buy-side systems, ensuring quality and reliability in every transaction. By emphasizing adaptability and operational efficiency, FatTail is dedicated to reshaping how publishers interact with the advertising ecosystem, ultimately fostering a more effective advertising experience for all stakeholders involved.

Media

Media

Integrations Supported

Bucksense
DV Publisher Suite
Dataddo
IngeniousPlex
Voluum DSP

Integrations Supported

Bucksense
DV Publisher Suite
Dataddo
IngeniousPlex
Voluum DSP

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$100 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Admixer

Date Founded

2008

Company Location

United Kingdom

Company Website

admixer.com

Company Facts

Organization Name

FatTail

Date Founded

2001

Company Location

United States

Company Website

www.fattail.com

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Categories and Features

Publishing and Subscriptions

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

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