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What is Alice?

Alice is a leading AI safety and adversarial intelligence platform built to secure the rapidly evolving landscape of generative AI, agents, and emerging technologies. Rebranded from ActiveFence, Alice combines a decade of real-world adversarial research with the industry’s most comprehensive toxic and abuse dataset to protect platforms, applications, and foundation models at scale. Its proprietary Rabbit Hole intelligence engine continuously ingests and analyzes billions of manipulative, harmful, and abusive data samples, enabling proactive threat detection before incidents become public crises. Today, Alice safeguards more than 3 billion users worldwide and monitors over 1 billion daily AI-human interactions across 120+ languages. The company’s WonderSuite platform delivers end-to-end AI security, including WonderBuild for pre-deployment stress testing, WonderFence for dynamic runtime guardrails, and WonderCheck for ongoing automated red-teaming. These capabilities address emerging risks such as prompt injection, jailbreaks, application-level exploits, compliance failures, and unintended GenAI behavior. Alice allows organizations to customize policy alignment based on regulatory obligations and risk tolerance, ensuring trusted interactions across text, image, and multimodal systems. By strengthening governance frameworks and reducing reputational exposure, Alice helps enterprises and frontier model labs deploy AI responsibly and confidently. Trusted by leading global technology companies, Alice serves as a foundational layer of safety for more than half of the world’s online experiences.

What is Alice POS?

Alice POS caters to both individual store owners and multi-location franchises, including corporate buying groups and network affiliates. This robust, cloud-based Point-of-Sale system is tailored for growth, consolidating all essential information—such as invoices, contacts, supplier purchases, and inventory—into a single platform. Users can efficiently manage various aspects of their business, including reports, online sales, and multiple storefronts. As a partner to leading corporations, Alice POS provides tailored solutions aimed at boosting sales and enhancing business operations, ultimately supporting business expansion. This system is particularly suitable for multi-site operations, making it a great choice for corporate chains, buying groups, and franchises. Additionally, it serves individual stores that are looking to grow, offering features designed to increase revenue while minimizing time spent on management tasks. Notably, Alice POS includes specialized tools for multi-store operations, such as inter-store inventory transfers and standardized pricing across locations, along with access to advanced reporting capabilities. Furthermore, Alice eCommerce integrates seamlessly, allowing for effortless synchronization of in-store and online sales, ensuring a cohesive retail experience.

Media

Media

Integrations Supported

Agora
Allbridge Entertainment
OrderEase
QuickBooks Online
Samplead
Shopify
Slack
WooCommerce
Zendesk

Integrations Supported

Agora
Allbridge Entertainment
OrderEase
QuickBooks Online
Samplead
Shopify
Slack
WooCommerce
Zendesk

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$69 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Alice

Date Founded

2018

Company Location

United States

Company Website

alice.io

Company Facts

Organization Name

SE2

Date Founded

2003

Company Location

Canada

Company Website

alicepos.com

Categories and Features

Content Moderation

Artificial Intelligence
Audio Moderation
Brand Moderation
Comment Moderation
Customizable Filters
Image Moderation
Moderation by Humans
Reporting / Analytics
Social Media Moderation
User-Generated Content (UGC) Moderation
Video Moderation

Categories and Features

Point of Sale

Barcode Scanning
Commission Management
Cryptocurrency Support
Customer Account Profiles
Discount Management
Electronic Signature
Gift Card Management
Loyalty Program
Multi-Location
Restaurant POS
Retail POS
Returns Management
eCommerce Integration

Retail POS Systems

Barcode Scanning
Commission Management
Discount Management
Gift Card Management
Inventory Management
Loyalty Program Support
Pricing Management
Returns Tracking
Sales Tracking
Touch Screen
eCommerce

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