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What is Astra by Redbox Mobile?

Astra by Redbox Mobile delivers specialized services in mobile app marketing, with a strong focus on Apple Search Ads optimization through its innovative platform, Astra. This AI-driven solution automates campaign management and reporting, allowing marketers to minimize manual intervention while maximizing results. Astra leverages machine learning to continuously discover and evaluate new keywords, optimize bids dynamically, and intelligently pace budgets by scheduling spend throughout different times of the day. The platform’s Astra Experiments feature offers a robust framework for A/B testing custom product pages and ad creatives, providing quick, consolidated reporting to inform decisions. It supports multi-placement advertising strategies and advanced keyword reporting by integrating seamlessly with mobile measurement partners to track revenue and performance metrics such as ROAS and share of voice. Astra’s collaborative dashboard enhances team workflows by enabling comprehensive data visualization and comparisons across campaigns, regions, and ad formats. Since winning the Most Effective UA Platform award in 2023, Astra has become known for boosting campaign efficiency by about 30% and delivering better budget performance. Redbox Mobile also provides expert support to help clients transition easily from previous Apple Search Ads platforms, guiding them through demos, free trials, and personalized onboarding. Additionally, the company keeps users informed about security with active phishing alerts and provides ongoing insights through a blog and events. Overall, Astra by Redbox Mobile combines technology, creativity, and customer service to help app marketers drive growth through smarter, automated Apple Search Ads campaigns.

What is AppBroda?

We empower publishers globally to boost their revenue by connecting them with a variety of top-tier DSPs and implementing cutting-edge advertising optimizations, all complemented by tailored technical account management. With our automated placement tool, you can effortlessly increase your ad revenue while significantly reducing manual optimization efforts, as it enhances placements based on data-driven insights. By leveraging the power of automation, you can realize greater profitability and broaden your audience through campaigns that effectively engage the right users, ensuring a strong return on investment. In addition, our experts meticulously refine your Google Ads and Facebook Ads strategies to help you meet your objectives while sustaining an advantageous ROI, allowing you to concentrate on growth, innovation, and the overall expansion of your business. This holistic approach not only streamlines your advertising processes but also positions you for sustained success in an ever-evolving market.

Media

Media

Integrations Supported

Apple Search Ads
Facebook Ads
Google AdMob
Google Ads

Integrations Supported

Apple Search Ads
Facebook Ads
Google AdMob
Google Ads

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Redbox Mobile

Date Founded

2013

Company Location

United Kingdom

Company Website

redboxmobile.com/platform/

Company Facts

Organization Name

AppBroda

Company Location

United Arab Emirates

Company Website

www.appbroda.com

Categories and Features

Categories and Features

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

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