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What is Atlas Play?

Numerous organizations continue to depend on obsolete offline systems that fail to accurately reflect their internal workflows. Atlas Play utilizes intelligent business process management (iBPM) to go beyond conventional business process mapping, enabling organizations to develop flexible processes that can change and grow in accordance with their evolving goals. By emphasizing the importance of data, Atlas Play guarantees that information plays a crucial role in effective decision-making. The processes implemented within Atlas Play are designed to collect, assess, and utilize data, promoting ongoing self-improvement during execution and highlighting critical areas while minimizing inefficiencies and conserving resources. This pioneering platform delivers a holistic perspective and management of business roles and responsibilities. Within Atlas Play, roles can be allocated to suitable individuals, and accountability for tasks within outlined processes is assigned judiciously. This approach ensures adherence to deadlines, clarity of priorities, and timely task execution, leading to a more efficient and responsive organizational atmosphere. Additionally, this level of adaptability equips businesses to navigate potential challenges more effectively and capitalize on emerging opportunities as they arise. Ultimately, the integration of such innovative processes allows organizations to remain competitive in an ever-changing landscape.

What is Atlas DX?

Atlas DX is a cloud-based solution that enhances Affinitiv's approaches to sales, customer service, and retention marketing within the automotive industry. This all-encompassing platform utilizes predictive analytics to improve not only initial purchases but also repeat transactions and long-term customer loyalty, thereby elevating performance for both original equipment manufacturers (OEMs) and dealerships alike. With Atlas DX, businesses can reach consumers through highly tailored communications across various channels, including online, offline, and face-to-face interactions, thanks to Affinitiv's unique 360-degree insights into automotive buyers and their vehicles. The platform's integration enables dealers to engage with consumers via their preferred media and even allows for the scheduling of service appointments directly from marketing materials. By refining marketing initiatives for both dealers and OEMs, Atlas DX significantly enhances the overall consumer experience. Marketers can craft cohesive and innovative messages that are specifically designed for target audiences by analyzing demographic, behavioral, and psychographic data. This targeted approach not only maintains the effectiveness of marketing strategies but also ensures they remain relevant amidst fierce competition, ultimately strengthening the bonds between consumers and automotive brands. Through this innovative platform, Affinitiv paves the way for a more engaged and loyal customer base in the automotive market.

Media

Media

Integrations Supported

Microsoft Azure
Microsoft Dynamics 365

Integrations Supported

Microsoft Azure
Microsoft Dynamics 365

API Availability

Has API

API Availability

Has API

Pricing Information

€45 per user
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Atlas

Company Location

Netherlands

Company Website

weareatlas.com/products/play/

Company Facts

Organization Name

Affinitiv

Company Location

United States

Company Website

www.affinitiv.com/atlas/

Categories and Features

Categories and Features

Auto Dealer

Accounting
Buy-Here-Pay-Here
Collections Management
Contact Database
Customer Database
Document Management
F&I Management
Financing Management
Form Printing
Inventory Management
Lease Management
New Car Dealer
New Car Lot
Online Inventory
Parts Management
Sales Management
Service Department
Used Car Lot
Website Integration

Digital Experience Platforms (DXP)

Alerts / Notifications
Auto-Tagging
Blogs
Calendar
Content Modeling
Digital Asset Management
File Sharing
Form Builder
Forums / Message Boards
Headless CMS
Knowledge Base
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics
Surveys / Polls
Templates
User Management / Permissions
Version Control
Wiki
Workflow Management

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