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What is Aura?
                The landscape of repricing has undergone a significant change due to the advent of advanced automated Amazon pricing software and revenue analysis tools. While basic repricing methods can elevate your sales by at least 30%, the capabilities of sophisticated Amazon pricing solutions far exceed that. With Aura, you have the advantage of obtaining the Buy Box over 65% of the time, especially when compared to rival repricing tools. Navigating an Amazon seller account can be daunting, so why complicate your life by manually adjusting prices on your inventory every hour? Our innovative Amazon pricing software, Aura, allows you to concentrate on growing your business, freeing you from the repetitive task of pricing adjustments. When evaluating options for your initial or even subsequent Amazon seller software, it is essential to select a flexible solution that can adapt and evolve with your business requirements. Engineered for scalability, Aura accommodates a diverse array of listings for repricing and integrates effortlessly across various sales channels. By adopting advanced pricing strategies, you can significantly boost your sales outcomes and stay ahead in a competitive market. Embrace this transformation to unlock the full potential of your Amazon business.
            
        
            What is Amazon Attribution?
                Elevate your Amazon business by enhancing experiences that extend beyond the platform itself. Amazon Attribution acts as a multifaceted advertising and analytics measurement resource, offering marketers critical insights into how their campaigns across various channels—such as search, social media, video, display, and email—affect consumer shopping habits and sales on Amazon. With these insights, you can uncover creative methods for growing your business by refining off-Amazon experiences. Moreover, you will gain a more comprehensive view of how your digital marketing activities across different channels impact overall performance, which can be invaluable for strategic planning. Harness real-time advertising analytics to optimize campaigns on the fly, maximizing both effectiveness and efficiency. By identifying which strategies provide the highest return on investment, you can not only increase sales but also inform the development of future marketing initiatives. Currently, access to Amazon Attribution is available to professional sellers enrolled in Amazon Brand Registry, vendors, and agencies representing Amazon sellers. Eligible sellers and vendors have the opportunity to leverage Amazon Attribution's measurement tools to fuel their growth. This powerful tool equips businesses with the data necessary to make strategic decisions that can lead to lasting success in the competitive world of e-commerce, ultimately fostering a more robust marketplace presence. As the retail landscape continues to evolve, embracing such tools can be a game-changer for your business trajectory.
            
        
            Integrations Supported
            
                
    Amazon
            
            
        
        
    
        
        
            
                
    5X
            
            
        
        
    
        
        
            
                
    AWS Secrets Manager
            
            
        
        
    
        
        
            
                
    Amazon Ads
            
            
        
        
    
        
        
            
                
    Amazon Fresh
            
            
        
        
    
        
        
            
                
    Amazon Transcribe
            
            
        
        
    
        
        
            
                
    Beats
            
            
        
        
    
        
        
            
                
    Commvault Cloud
            
            
        
        
    
        
        
            
                
    Commvault HyperScale X
            
            
        
        
    
        
        
            
                
    Inventory Source
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations Supported
            
                
    Amazon
            
            
        
        
    
        
        
            
                
    5X
            
            
        
        
    
        
        
            
                
    AWS Secrets Manager
            
            
        
        
    
        
        
            
                
    Amazon Ads
            
            
        
        
    
        
        
            
                
    Amazon Fresh
            
            
        
        
    
        
        
            
                
    Amazon Transcribe
            
            
        
        
    
        
        
            
                
    Beats
            
            
        
        
    
        
        
            
                
    Commvault Cloud
            
            
        
        
    
        
        
            
                
    Commvault HyperScale X
            
            
        
        
    
        
        
            
                
    Inventory Source
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
        $97 per month
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Company Facts
Organization Name
Vendrive
Date Founded
2017
Company Location
United States
Company Website
goaura.com
Company Facts
Organization Name
Amazon
Date Founded
1994
Company Location
United States
Company Website
advertising.amazon.com/solutions/products/amazon-attribution
Categories and Features
Amazon Seller Tools
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Alerts / Notifications
                                        
                                    
                                    
                                    
                                        Analytics / Reporting
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Competitor Analysis
                                        
                                    
                                    
                                    
                                        Content Management / Optimization
                                        
                                    
                                    
                                    
                                        Conversion / ROI Tracking
                                        
                                    
                                    
                                    
                                        Customer Data Management
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Feedback Management
                                        
                                    
                                    
                                    
                                        Inventory Management
                                        
                                    
                                    
                                    
                                        Keyword Tracking / Research
                                        
                                    
                                    
                                    
                                        Order Management
                                        
                                    
                                    
                                    
                                        PPC Ads Management
                                        
                                    
                                    
                                    
                                        Price Optimization
                                        
                                    
                                    
                                    
                                        Rank Optimization
                                        
                                    
                                    
                                    
                                        Refund Management
                                        
                                    
                                    
                                    
                                        Review Management
                                        
                                    
                                    
                                    
                                        Sales Tracking / Analysis
                                        
                                    
                                    
                                    
                                        Shipping Management
                                        
                                    
                                    
                                    
                                        Trend Analysis
                                        
                                    
                            
                        Pricing Optimization
                                        Channel Analysis
                                        
                                    
                                    
                                    
                                        Competing Product Analysis
                                        
                                    
                                    
                                    
                                        Forecasting
                                        
                                    
                                    
                                    
                                        Market Analysis
                                        
                                    
                                    
                                    
                                        Multi-Store Management
                                        
                                    
                                    
                                    
                                        Price List Management
                                        
                                    
                                    
                                    
                                        Price Optimization Automation
                                        
                                    
                                    
                                    
                                        Pricing Analytics
                                        
                                    
                                    
                                    
                                        Profitability Analysis
                                        
                                    
                                    
                                    
                                        Scenario Planning
                                        
                                    
                            
                        Categories and Features
Amazon Seller Tools
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Alerts / Notifications
                                        
                                    
                                    
                                    
                                        Analytics / Reporting
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Competitor Analysis
                                        
                                    
                                    
                                    
                                        Content Management / Optimization
                                        
                                    
                                    
                                    
                                        Conversion / ROI Tracking
                                        
                                    
                                    
                                    
                                        Customer Data Management
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Feedback Management
                                        
                                    
                                    
                                    
                                        Inventory Management
                                        
                                    
                                    
                                    
                                        Keyword Tracking / Research
                                        
                                    
                                    
                                    
                                        Order Management
                                        
                                    
                                    
                                    
                                        PPC Ads Management
                                        
                                    
                                    
                                    
                                        Price Optimization
                                        
                                    
                                    
                                    
                                        Rank Optimization
                                        
                                    
                                    
                                    
                                        Refund Management
                                        
                                    
                                    
                                    
                                        Review Management
                                        
                                    
                                    
                                    
                                        Sales Tracking / Analysis
                                        
                                    
                                    
                                    
                                        Shipping Management
                                        
                                    
                                    
                                    
                                        Trend Analysis
                                        
                                    
                            
                        Marketing Attribution
                                        Attribution Modeling
                                        
                                    
                                    
                                    
                                        Audience Segmentation
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Cross-Channel Attribution
                                        
                                    
                                    
                                    
                                        Customer Journey Mapping
                                        
                                    
                                    
                                    
                                        Multi-Touch Attribution
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        ROI Tracking
                                        
                                    
                            
                        