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What is Aura?

The landscape of repricing has undergone a significant change due to the advent of advanced automated Amazon pricing software and revenue analysis tools. While basic repricing methods can elevate your sales by at least 30%, the capabilities of sophisticated Amazon pricing solutions far exceed that. With Aura, you have the advantage of obtaining the Buy Box over 65% of the time, especially when compared to rival repricing tools. Navigating an Amazon seller account can be daunting, so why complicate your life by manually adjusting prices on your inventory every hour? Our innovative Amazon pricing software, Aura, allows you to concentrate on growing your business, freeing you from the repetitive task of pricing adjustments. When evaluating options for your initial or even subsequent Amazon seller software, it is essential to select a flexible solution that can adapt and evolve with your business requirements. Engineered for scalability, Aura accommodates a diverse array of listings for repricing and integrates effortlessly across various sales channels. By adopting advanced pricing strategies, you can significantly boost your sales outcomes and stay ahead in a competitive market. Embrace this transformation to unlock the full potential of your Amazon business.

What is Amazon Attribution?

Elevate your Amazon business by enhancing experiences that extend beyond the platform itself. Amazon Attribution acts as a multifaceted advertising and analytics measurement resource, offering marketers critical insights into how their campaigns across various channels—such as search, social media, video, display, and email—affect consumer shopping habits and sales on Amazon. With these insights, you can uncover creative methods for growing your business by refining off-Amazon experiences. Moreover, you will gain a more comprehensive view of how your digital marketing activities across different channels impact overall performance, which can be invaluable for strategic planning. Harness real-time advertising analytics to optimize campaigns on the fly, maximizing both effectiveness and efficiency. By identifying which strategies provide the highest return on investment, you can not only increase sales but also inform the development of future marketing initiatives. Currently, access to Amazon Attribution is available to professional sellers enrolled in Amazon Brand Registry, vendors, and agencies representing Amazon sellers. Eligible sellers and vendors have the opportunity to leverage Amazon Attribution's measurement tools to fuel their growth. This powerful tool equips businesses with the data necessary to make strategic decisions that can lead to lasting success in the competitive world of e-commerce, ultimately fostering a more robust marketplace presence. As the retail landscape continues to evolve, embracing such tools can be a game-changer for your business trajectory.

Media

Media

Integrations Supported

Amazon
Inventory Source
InventoryLab

Integrations Supported

Amazon
5X
AWS Secrets Manager
Amazon Ads
Amazon Fresh
Amazon Transcribe
Beats
Commvault Cloud
Commvault HyperScale X
Skai
Splunk User Behavior Analytics

API Availability

API Availability

Has API

Pricing Information

$97 per month
Or $77 per month if billed annually
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
On-Site Training

Company Facts

Organization Name

Vendrive

Date Founded

2017

Company Location

United States

Company Website

goaura.com

Company Facts

Organization Name

Amazon

Date Founded

1994

Company Location

United States

Company Website

advertising.amazon.com/solutions/products/amazon-attribution

Categories and Features

Amazon Seller Tools

Not specified

Dynamic Pricing

Not specified

eCommerce Tools

Not specified

Pricing Optimization

Not specified

Repricers

Not specified

Categories and Features

Amazon Seller Tools

Analytics / Reporting
Conversion / ROI Tracking

eCommerce Tools

Not specified

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
ROI Tracking

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