Beatgrid vs. AppsFlyer

Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention. The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers. Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.

CampaignTrackly provides marketers with a streamlined and uniform process for tracking campaign URLs, effectively resolving issues related to missing or inaccurate advertising data, which can lead to poor marketing choices. With its robust automation and integration capabilities, the platform simplifies the creation and management of campaign URLs, allowing marketers to efficiently oversee their data while significantly reducing the time spent on these tasks. Featuring over 65 automation tools, CampaignTrackly is designed to be user-friendly and easily adaptable, minimizing technical clutter and preventing disruptions as users generate UTM links directly within their preferred applications, such as Excel, Google Sheets, and various email service providers like Mailchimp and HubSpot. By integrating with major marketing platforms like SalesForce and WorkFront, it provides fully automated workflows for campaign URL creation, which helps to eliminate manual tasks and the potential for errors. As a result, marketers turn to CampaignTrackly to not only standardize their campaign URLs but also to derive reliable insights that inform successful marketing strategies and enhance return on investment. In essence, this platform revolutionizes the way marketing teams approach campaign tracking, ensuring that they can focus on what truly matters: driving results and making data-driven decisions.

Introducing intelligent, effective, and discreet People Counters and Analytics for the physical world. Our innovative solution simplifies the process of deploying, capturing, analyzing, and reporting the foot traffic within any given location. Additionally, we offer the option to monitor and report occupancy levels in real-time. We support a variety of sectors, including Retail, Education, Gaming, Religious Institutions, Corporate Offices, and more, helping them to understand and respond to their visitor trends. For retailers, we provide a tailored package designed to evaluate traffic performance, encompassing metrics such as conversion rates and service quality. Our seamless integrations facilitate the combination of point-of-sale data with staffing information. Moreover, the Retail Equation simulator allows users to experiment with different scenarios to boost sales and serves as a valuable educational resource to comprehend the interplay between traffic, staffing, conversion rates, and service excellence. By leveraging these insights, businesses can make informed decisions to optimize their operations.

Triple Whale brings together all your metrics from various tools and conveniently places them in your hands. We streamline processes, keep you informed, and save you valuable time. By integrating eCommerce and marketing data from your preferred applications, we eliminate the need to toggle between different tabs and platforms. Every piece of data can be monitored, tested, and analyzed, providing a solid foundation for your decisions and making it easier to choose wisely. With the development of AI, we aim to minimize errors and enhance your operations across all tools. You'll quickly discern what's effective and what's not, enabling you to strategize, refine, and drive growth. Gain insights into your customers' spending behaviors and forecast your key D2C metrics with ease. You have the option to send daily, weekly, or monthly reports to your entire team, and you can either use a template or design your own metrics. Curious about how a mere 0.5% increase in your conversion rate could impact your profits? Our calculator leverages your data to provide genuine insights. You have the flexibility to customize your dashboard to suit the unique needs of you and your team, ensuring optimal functionality and usability for everyone involved. Additionally, this unified approach fosters collaboration, allowing all stakeholders to access critical data seamlessly.

CallTrackingMetrics stands out as the sole SaaS platform that integrates call tracking and conversion intelligence to enhance contact center automation, leading to a more tailored experience for customers. Discover which marketing initiatives are driving leads or conversions, and leverage that information to create automated call flows that enhance your contact center operations. With our comprehensive suite of phone, text, online, and live chat tools, you can achieve seamless communication across your entire organization. More than 100,000 users around the globe rely on CallTrackingMetrics to streamline communications for their sales, marketing, and service teams, ensuring efficiency and effectiveness in their outreach efforts. Our call tracking capabilities include dependable dynamic number insertion (DNI) for precise session-level attribution, as well as local and toll-free tracking numbers, which offer omnichannel attribution across calls, texts, and form submissions. Additionally, our contact center solutions feature a user-friendly browser-based softphone, along with intelligent routing options to optimize call management. Embracing these advanced features can significantly elevate your organization's customer interaction strategy.

For more than five decades, Jesta I.S. has established itself as a prominent player in the enterprise software solutions market, catering to a diverse clientele that includes retailers, etailers, wholesalers, and manufacturers, particularly in the apparel and footwear sectors. Their flagship product, the Vision Suite, is a cloud-native platform meticulously designed to enhance both back-end and front-end supply chain processes. It encompasses a wide range of functionalities, from trade and product management to merchandising and point of sale systems. By eliminating the challenges posed by fragmented applications, it offers real-time insights into inventory across the enterprise, orders from various channels, and data from AI-powered customer relationship management systems. Furthermore, the platform accommodates multiple brands, currencies, and languages, enabling businesses to deliver cohesive omnichannel shopping experiences that meet modern consumer demands. This adaptability ensures that clients can maintain competitiveness in an ever-evolving market landscape.

Around the world, teams focused on risk management, procurement, and compliance face increasing demands to navigate the challenges posed by geopolitical and business risks. The intricacies of both domestic and international operations, alongside a myriad of regulations, significantly influence third-party risks. Therefore, it is essential for organizations to take a proactive approach in managing their relationships with third parties. This innovative platform, leveraging the D&B Data Cloud's extensive database of over 520 million global business records and more than 2 billion updates each year, serves as an AI-driven tool that continually assesses and mitigates counterparty risk. D&B Risk Analytics incorporates top-tier risk data, providing alerts on high-risk transactions and identifying connections across a billion data points, all of which empower businesses to make well-informed choices. Additionally, the platform's intelligent workflows facilitate rapid and comprehensive screening processes, ensuring timely alerts on critical business metrics. As a result, companies can enhance their risk management strategies and improve their overall operational resilience.

Nasdaq Metrio serves as a sustainability reporting platform designed to assist businesses regardless of their progress in the ESG landscape. By integrating thorough data gathering, monitoring, and management with precise emissions assessments and verification, it creates a robust solution for sustainability reporting. Furthermore, it boasts an extensive repository of metrics sourced from multiple rating and ranking frameworks, along with regulatory organizations, ensuring that all information is cross-referenced, de-duplicated, and made clear, accompanied by helpful guidance notes for users. This makes it an invaluable tool for organizations aiming to enhance their sustainability practices and compliance efforts.

Craft messages that captivate your customers and prompt them to take action. Attentive's AI-driven SMS and Email solution empowers retailers and e-commerce entrepreneurs to effectively engage their audience, generating billions in revenue. Our platform is designed to enhance your marketing strategy by enabling you to pinpoint the right audience, assess key performance indicators, and refine your overall marketing efforts. With over 100 adaptable integrations, you can effortlessly connect with the rest of your marketing ecosystem. We collaborate with top-tier companies in sectors such as retail and e-commerce, food and beverages, as well as media and entertainment. Attentive's AI-enhanced SMS and Email platform can potentially double your return on investment within just a few months. Don't miss the opportunity to discover more about our 30-day free trial, which allows you to experience the benefits firsthand.

We hold the title of the leading incident response service globally, dedicated to safeguarding against cyber threats through a synthesis of comprehensive response capabilities and real-time threat insights derived from over 3000 incidents annually, complemented by our extensive expertise. Reach out to us right away through our round-the-clock cyber incident hotlines for immediate assistance. Kroll's Cyber Risk experts are equipped to address the challenges posed by current and future threats. Our protective solutions, detection, and response strategies are bolstered by frontline intelligence gathered from more than 3000 incident reports each year. Taking preemptive action to secure your organization is crucial, as the landscape of potential attacks is continually evolving and becoming more complex. Enter Kroll's Threat Lifecycle Management, which offers holistic solutions for managing cyber risk that help identify vulnerabilities, assess the strength of your defenses, enhance controls, optimize detection methods, and effectively respond to any emerging threats. The need for robust cybersecurity measures has never been more critical in today’s digital environment.