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What is BlueConic?

BlueConic, a top-tier customer data platform worldwide, empowers marketers by extracting first-party data from various disconnected systems and ensuring its accessibility at any time and place for marketing purposes. Over 300 brands, such as Hearst, Moen, T-Mobile, and ING, along with America's Test Kitchen and Franklin Sports, utilize BlueConic's services. This platform enables these brands to consolidate their first-party customer data into ongoing, individual profiles, which can then be employed across their entire marketing landscape. Established in 2010, the company boasts a presence in multiple offices across Europe, further enhancing its global reach and influence. Such capabilities allow businesses to enhance their marketing strategies and improve customer engagement significantly.

What is AudiencePlus?

Build the content distribution pipeline of tomorrow today with AudiencePlus, empowering yourself to serve as your own channel while leveraging AI and first-party data to achieve unparalleled understanding of your audience. While your rivals adhere to antiquated transactional methods that merely add to the clutter for potential customers, your priority should be on creating and fostering meaningful connections on a broader scale. Convert your website visitors and social media followers into committed subscribers, providing you with direct access to your audience free from any algorithmic constraints. Develop a modern media platform as an extension of your website to showcase your best content, all without the need for technical expertise. Employ AI-enhanced workflows that utilize your first-party data to reveal deep insights regarding your audience and their interests. By harnessing potent intent signals, you can refine your marketing tactics, identify customers poised to make a purchase, and effortlessly guide them to sales with the necessary context for closure. This cohesive strategy not only keeps you ahead of the competition but also helps in nurturing a devoted community around your brand, ultimately leading to long-term success. In this rapidly evolving digital landscape, staying ahead requires a proactive approach that prioritizes engagement and relationship-building with your audience.

Media

Media

Integrations Supported

ActiveCampaign
Adobe Campaign
Amazon Web Services (AWS)
Bronto Marketing Platform
Campaign Monitor
Copernica
Higher Logic Thrive
HubSpot Customer Platform
Marigold Engage+
Microsoft Azure
Omeda
SAP Customer Data Cloud
Sailthru
Salesforce
Salesforce Agentforce Commerce
Salesforce Agentforce Marketing
Signal
Slack
Viafoura

Integrations Supported

ActiveCampaign
Adobe Campaign
Amazon Web Services (AWS)
Bronto Marketing Platform
Campaign Monitor
Copernica
Higher Logic Thrive
HubSpot Customer Platform
Marigold Engage+
Microsoft Azure
Omeda
SAP Customer Data Cloud
Sailthru
Salesforce
Salesforce Agentforce Commerce
Salesforce Agentforce Marketing
Signal
Slack
Viafoura

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

BlueConic

Date Founded

2010

Company Location

United States

Company Website

www.blueconic.com

Company Facts

Organization Name

AudiencePlus

Date Founded

2022

Company Location

United States

Company Website

audienceplus.com

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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