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What is Bluestar Loyalty?

BlueStar's loyalty program is crafted to support small businesses such as retail shops, restaurants, and hotels in building lasting customer relationships. It is essential for your staff to be prepared to use branded promotional materials effectively to encourage every customer to participate in the rewards program. The sign-up process is straightforward; customers can enroll by filling out a form or registering directly on your website. Furthermore, you have the capability to send targeted communication via email from your loyalty program's back office, allowing you to reach out to specific individuals or groups. Once the emails are sent, monitoring their success is easy. Customers will earn 1 point for every dollar they spend by presenting their loyalty card or phone number during their transactions. You have the discretion to set the reward threshold, deciding when customers qualify for rewards. We recommend offering rewards that range from 5% to 15% of the total purchase amount, based on your profit margins. The process for redeeming rewards is both smooth and automated, enhancing the customer experience. This approach not only makes customers feel valued but also fosters their loyalty, resulting in increased repeat visits to your establishment. Consequently, this initiative not only boosts customer satisfaction but also contributes to the overall success of your business.

What is Bluedot?

Utilizing location technology can significantly enhance your mobile loyalty initiatives and customer relationship management strategies. Loyalty programs frequently suffer from a lack of clarity and consistency, particularly when comparing online engagement to in-person experiences. By leveraging geolocation, businesses can link customer profiles with their actual behaviors in the physical world, fostering a more integrated experience across various platforms. This approach not only simplifies the process for customers wishing to redeem rewards but also alleviates the manual effort required for participation. By automating reward systems based on customer locations—whether they are walking into a store, using a drive-thru, or navigating through a shopping area—both customers and employees benefit from a seamless interaction. Customers no longer have to struggle to recall their phone numbers or search for loyalty cards, while staff can avoid the hassle of verifying loyalty credentials for every individual. Moreover, geofencing technology enhances the likelihood of customers developing a strong affinity for your brand, making it a powerful tool for fostering loyalty. Ultimately, embracing these advancements can lead to a more satisfying experience for everyone involved.

Media

Media

Integrations Supported

Airship
Braze
CleverTap
Olo
Salesforce Marketing Cloud
mParticle

Integrations Supported

Airship
Braze
CleverTap
Olo
Salesforce Marketing Cloud
mParticle

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Bluestar Loyalty

Date Founded

2015

Company Location

United States

Company Website

www.bluestarloyalty.com

Company Facts

Organization Name

Bluedot Innovation

Date Founded

2013

Company Location

United States

Company Website

bluedot.io

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

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