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What is C3 Metrics?

Tackle your most urgent marketing questions, including timelines for financial returns, choices regarding the purchase, sale, or retention of current marketing assets, the development of brand messaging and creative approaches, and expected benefits from future marketing investments. The MRC accreditation guarantees exceptional quality standards for measuring advertising effectiveness in both desktop and mobile web formats, with evaluations performed by one of the top four accounting firms. C3 Metrics amplifies marketing strategies' success through its Attribution Data Cloud and comprehensive solutions for Multi-Touch Attribution (MTA), Marketing Mix Modeling (MMM), and Unified Marketing Measurement (UMM), transforming outdated reporting systems into dynamic, actionable insights across multiple platforms. Organizations that utilize C3 Metrics generally see an average improvement of over 15% in their advertising return on investment, as well as an astonishing sixfold return on their investment in attribution. By harnessing these advanced tools, companies are positioned to make strategic choices that can greatly enhance their marketing effectiveness and overall success. Ultimately, leveraging data-driven insights enables businesses to stay ahead of the competition in the ever-evolving marketing landscape.

What is Browsi?

The revenue generated from advertising is intricately tied to the quality of your inventory. You can instantly increase your profits with Browsi Revenue OS, which leverages more than 100 data metrics to dynamically address viewability, scalability, and pricing. Why stick to a one-size-fits-all ad design and merely wish for better results? Elevate your earnings by using AI to customize ad layouts for every user and page, which improves viewability, scalability, and the overall user experience. It's crucial to ensure that all inventory is consistently optimized for viewability. Given that numerous factors are adjusted with each page load, real-time optimization for viewability becomes essential. Browsi’s AI reconfigures every element of a publisher’s ad layout into a more adaptable format that boosts viewability while providing premium inventory to advertisers as needed. Ensuring that your inventory is viewable should not come at the cost of impression volume. Browsi effectively utilizes over 100 data points to strike a balance between these two important aspects. Employing a data-driven approach to inventory does not mean surrendering control; rather, publishers benefit from improved traffic benchmarking, valuable behavioral insights, strategic ad placements, and reduced ad delivery latency. This all-encompassing method guarantees that both revenue and user experience are prioritized in tandem, allowing for a more holistic approach to digital advertising. Ultimately, embracing such technology positions publishers for greater success in a competitive market.

Media

Media

Integrations Supported

Adform
Google Tag Manager
WordPress

Integrations Supported

Adform
Google Tag Manager
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$1 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

C3 Metrics

Company Location

United States

Company Website

c3metrics.com

Company Facts

Organization Name

Browsi

Date Founded

2016

Company Location

Israel

Company Website

gobrowsi.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Machine Learning

Deep Learning
ML Algorithm Library
Model Training
Natural Language Processing (NLP)
Predictive Modeling
Statistical / Mathematical Tools
Templates
Visualization

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