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What is Celtra?

Celtra is a cloud-driven platform that streamlines the creative production process. It empowers marketing and creative teams to efficiently design, approve, and distribute digital content for various products, campaigns, and markets. By enabling collaborative efforts in the cloud, it accelerates workflows while maintaining resource efficiency. Utilizing Celtra can enhance your creative output, lower expenses, and give you a competitive edge in the market. With its intuitive features, teams can innovate more freely and respond swiftly to changing demands.

What is Ace Metrix?

Ace Metrix empowers advertisers, agencies, and publishers by providing essential technology, tools, and insights that enable the creation of engaging creative content aimed at boosting business outcomes. By utilizing their expertise, brands can obtain critical competitive insights and assess their advertising performance within a mere 24 hours post-launch, allowing them to benchmark their results against an extensive database of over 100,000 TV and digital videos. This thorough evaluation helps companies gauge how their ads stack up against specific categories and brand standards, leading to more targeted and effective marketing strategies. In addition, the insights reveal which demographic groups show the highest and lowest engagement with the advertisements, allowing businesses to refine their tactics for greater effectiveness. The detailed demographic data derived from a significant sample size increases the accuracy of these insights considerably. Quantitative assessments illuminate how effectively the creative achieves its desired objectives, while qualitative viewer feedback supplies vital context regarding consumer attitudes and responses. As the advertising sector continues to shift, innovation is paramount, with new metrics regularly introduced to meet the evolving demands of the industry. In a landscape characterized by competition, maintaining a leading edge with precise and actionable insights is indispensable for achieving lasting success. Furthermore, as advertisers adapt to changes in consumer behavior and technology, the role of data-driven decision-making will become even more critical in shaping future advertising strategies.

Media

Media

Integrations Supported

ASTRAD DSP
Adobe Workfront
Cloudinary
Criteo
DV Publisher Suite
Google Ad Manager
Google Ads
Google Campaign Manager 360
Innovid
Integral Ad Science
Looker
Lotame
Oracle Moat
Roku Advertising
Supermetrics
The Trade Desk
X (Twitter)
Xandr
YouTube
comScore

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Celtra

Date Founded

2006

Company Location

United States, Slovenia

Company Website

www.celtra.com

Company Facts

Organization Name

Ace Metrix

Date Founded

2007

Company Location

United States

Company Website

www.acemetrix.com

Categories and Features

Ad Makers

Not specified

Ad Management

Not specified

Advertising Agency

Campaign Management
Collaboration
Project Management

AI Advertising

Not specified

Content Collaboration

Workflow / Approval Process

Creative Management

Collaboration

Digital Asset Management

Asset Library
Asset Sharing
Brand Control
Reporting/Analytics
Workflow Management

Display Advertising

Not specified

Publishing and Subscriptions

Advertising Management
Campaign Management
Content Management
Layout & Design

Video Advertising

Not specified

Categories and Features

Video Advertising

Not specified

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