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What is Comarch Business Intelligence?

In-depth examination of customer loyalty information through a comprehensive Business Intelligence system is essential. Effectively overseeing loyalty initiatives and marketing efforts can lead to improved decision-making for businesses. Market analyses indicate that expanding companies accumulate between 30-50% and even up to 50% more data annually. Achieving these outcomes necessitates an appropriate structure and software for the IT framework. However, what holds the utmost significance in loyalty marketing is the need to reassess our data collection and processing methods. Comarch Business Intelligence serves as a potent analytical and reporting solution that enables organizations, regardless of size, to track and enhance their loyalty programs effectively. This capability not only empowers businesses but also drives growth by transforming data into actionable insights.

What is Bridg?

Introducing a revolutionary customer data platform tailored specifically for traditional retailers and consumer packaged goods brands. With Bridg, the transformation of credit and debit transactions into loyalty programs empowers businesses to execute loyalty strategies that cater to each individual customer. Consequently, retailers and CPG brands unlock access to deep insights, precise marketing tools, and comprehensive performance metrics that were once exclusive to online enterprises. Bridg’s exceptional offline identity resolution technology offers unparalleled accuracy and high match rates, enabling the linkage of transactions to individual customers, regardless of the payment methods they utilize in physical stores or online. Users can take advantage of pre-built standard dashboards to visualize essential customer behaviors or seamlessly integrate with their preferred business intelligence systems; for those in pursuit of more intricate analysis, SQL capabilities are provided for advanced queries. Additionally, real-time updates to customer profiles ensure that businesses can continually unearth valuable insights that inform their strategies. This forward-thinking approach not only boosts customer engagement but also fosters stronger brand loyalty through a more profound understanding of consumer habits, ultimately driving business growth and innovation. By leveraging Bridg, retailers can adapt to the evolving landscape of consumer expectations, positioning themselves for future success.

Media

Media

Integrations Supported

AirStar
Alumio
Check Point Quantum Network Security
Cisco ACI
Dell EMC NetWorker
Fortinet SD-WAN
HPE Consumption Analytics
Huawei FusionStorage
IBM Cloud
InterCloud
Microsoft 365
Palo Alto Networks NGFW
Trend Micro Endpoint Encryption
VMware Cloud
Veritas NetBackup

Integrations Supported

AirStar
Alumio
Check Point Quantum Network Security
Cisco ACI
Dell EMC NetWorker
Fortinet SD-WAN
HPE Consumption Analytics
Huawei FusionStorage
IBM Cloud
InterCloud
Microsoft 365
Palo Alto Networks NGFW
Trend Micro Endpoint Encryption
VMware Cloud
Veritas NetBackup

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Comarch

Date Founded

1993

Company Location

Poland

Company Website

www.comarch.com/trade-and-services/loyalty-marketing/business-intelligence/

Company Facts

Organization Name

Bridg

Date Founded

2012

Company Location

United States

Company Website

bridg.com

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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