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What is Converge?

Converge assists e-commerce companies in improving their advertising efficiency and achieving accurate attribution by implementing advanced tracking techniques. Through the use of server-side conversion tracking, advertising platforms can successfully connect with potential clients. Moreover, event enrichment assures that all recorded activities on your website encompass the widest array of parameters available. In contrast to conventional methods that depend on external pixels, the in-platform reporting provided by Converge delivers precise tracking information. This innovative system also enables the tracking of various types of transactions, such as subscriptions, point-of-sale purchases, upsell transactions, and more, going beyond typical website interactions. Additionally, it includes automatic tracking of all key events, capturing even the unique steps involved in the checkout process. By adopting this all-encompassing strategy, businesses are empowered to make well-informed decisions and fine-tune their marketing approaches effectively. Ultimately, the enhanced insights gained from these comprehensive tracking methods can lead to improved customer engagement and higher conversion rates.

What is AnyTrack?

AnyTrack.io is a conversion tracking tool that connects your offline and online conversion data with platforms like Google Analytics, Facebook Pixel, and various ad networks. This integration helps clarify the performance of both organic and paid traffic sources. With its smart attribution engine, AnyTrack effectively distributes conversion data among all your marketing solutions. Consequently, you can maximize the potential of your multi-channel marketing efforts, create precise remarketing audiences, and confidently expand your campaigns to reach a wider audience. Additionally, this seamless data sync enhances your overall marketing strategy, ensuring you stay ahead in a competitive landscape.

Media

Media

Integrations Supported

Facebook
Google Ads
Google Analytics
Outbrain
Taboola
Attentive
Awin
BigCommerce
Criteo
Gorgias
HubSpot Customer Platform
Lightspeed eCommerce
Loop Subscriptions
Partnerize
Rakuten LinkShare
Recharge
ShareASale
TUNE
Typeform
Zero Parallel

Integrations Supported

Facebook
Google Ads
Google Analytics
Outbrain
Taboola
Attentive
Awin
BigCommerce
Criteo
Gorgias
HubSpot Customer Platform
Lightspeed eCommerce
Loop Subscriptions
Partnerize
Rakuten LinkShare
Recharge
ShareASale
TUNE
Typeform
Zero Parallel

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$50 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Converge

Company Website

www.runconverge.com

Company Facts

Organization Name

AnyTrack Analytics

Date Founded

2019

Company Location

Israel

Company Website

anytrack.io

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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