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What is Etology?
Maximize your advertising return on investment by strategically leveraging the most effective traffic sources available. At Etology, we boast an extensive network that produces over a billion impressions daily, setting us apart from other platforms by ensuring that these impressions come from users who are already interested in products or services that match your advertising objectives. Advertising video-related content to an audience that lacks investment interest is futile, just as promoting dating services to unrelated site visitors proves ineffective. By tailoring each ad purchase and selecting specific placements, you can guarantee that your advertisements reach the most appropriate consumers. This method not only improves customer engagement with ads that genuinely resonate with them but also results in real sales for your business. Our commitment to quality is exemplified by our diligent vetting process for new publishers, which helps maintain the integrity of our platform. The esteemed publishers within our network deliver traffic across a multitude of operating systems, geographic regions, time zones, mobile devices, carriers, and social demographics, allowing for a broad reach. Furthermore, by harnessing these resources effectively, advertisers can expect to attain exceptional outcomes while building meaningful relationships with their target audience. In addition, our continuous effort to analyze campaign performance allows us to refine strategies and further enhance effectiveness.
What is AdReady+?
AdReady+ provides our industry experts with an advanced media planning solution that is essential for executing campaigns that reflect the distinctive Digital Remedy essence. This all-encompassing ad-tech platform simplifies the complete journey of a campaign, starting from the request for proposal (RFP) and planning stages, moving through insertion order (IO) management and trafficking, and concluding with detailed reporting and renewal processes. The innovative technology within this platform fosters efficiencies that would otherwise be unattainable, driving us to create a revolutionary system that enables our teams to connect effortlessly with over 100 vendors with just a single click. The dashboard functionalities of the AdReady Platform are indispensable; they offer extensive customization options and a variety of data visualizations, making performance assessment against key performance indicators (KPIs) more straightforward than ever. When crafting a media plan, the initial focus is on defining device distribution, target types, desired audiences, and the strategies that will be utilized, all of which are vital for successful campaign execution. Ultimately, the powerful resources available in AdReady+ not only increase our operational productivity but also equip our teams to make well-informed decisions throughout the entire media planning continuum, thereby enhancing overall campaign effectiveness. This synergy between technology and strategy ensures that we are always at the forefront of delivering impactful marketing solutions.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Etology
Date Founded
2005
Company Location
United State
Company Website
www.etology.com/advertisers/
Company Facts
Organization Name
Digital Remedy
Date Founded
2000
Company Location
United States
Company Website
www.digitalremedy.com/platform/