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What is Etology?

Maximize your advertising return on investment by strategically leveraging the most effective traffic sources available. At Etology, we boast an extensive network that produces over a billion impressions daily, setting us apart from other platforms by ensuring that these impressions come from users who are already interested in products or services that match your advertising objectives. Advertising video-related content to an audience that lacks investment interest is futile, just as promoting dating services to unrelated site visitors proves ineffective. By tailoring each ad purchase and selecting specific placements, you can guarantee that your advertisements reach the most appropriate consumers. This method not only improves customer engagement with ads that genuinely resonate with them but also results in real sales for your business. Our commitment to quality is exemplified by our diligent vetting process for new publishers, which helps maintain the integrity of our platform. The esteemed publishers within our network deliver traffic across a multitude of operating systems, geographic regions, time zones, mobile devices, carriers, and social demographics, allowing for a broad reach. Furthermore, by harnessing these resources effectively, advertisers can expect to attain exceptional outcomes while building meaningful relationships with their target audience. In addition, our continuous effort to analyze campaign performance allows us to refine strategies and further enhance effectiveness.

What is Cross Pixel?

Cross Pixel has emerged as a leading provider of audience and contextual targeting solutions in the realm of programmatic advertising. Our primary objective is to furnish advertisers with the most accurate targeting data in real-time, thereby boosting the success of their campaigns. By working alongside numerous advertisers, we effectively identify the perfect audience and content for superior targeting. Our audience segments, both pre-defined and customized, are effortlessly integrated with over 40 Demand-Side Platform (DSP) partners worldwide. Founded in New York City in 2011, we have since moved our headquarters to Miami Beach, Florida. We take great pride in delivering some of the highest-performing custom audiences in the industry, and our ability to develop, implement, and refine these audiences in near real-time sets us apart from other data providers. Moreover, we uphold a standard taxonomy of segments that are always accessible and can be conveniently purchased through all major distribution channels via highly efficient server-to-server connections. As the digital landscape continues to evolve, Cross Pixel remains committed to innovation and adaptation, ensuring our clients consistently meet their advertising objectives with precision and effectiveness. Our dedication to excellence drives us to continuously enhance our offerings and exceed client expectations.

Media

Media

Integrations Supported

Google Ads
LiveRamp
Lotame
MediaMath
Roku Advertising
Simpli.fi
The Trade Desk

Integrations Supported

Google Ads
LiveRamp
Lotame
MediaMath
Roku Advertising
Simpli.fi
The Trade Desk

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Etology

Date Founded

2005

Company Location

United State

Company Website

www.etology.com/advertisers/

Company Facts

Organization Name

Cross Pixel Media

Date Founded

2011

Company Location

United States

Company Website

crosspixel.net

Categories and Features

Categories and Features

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