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What is FreeWheel Strata?

Leverage the Strata Platform to devise, implement, improve, and manage all financial and billing components of your campaigns across diverse media channels through a single, cohesive interface. Our centralized system, enhanced by an open integration framework, allows you to dynamically handle your media in a way that best fits your requirements. You will be able to oversee the entire media workflow, which includes digital, television, print, out-of-home (OOH), and radio channels. Keep track of your budgets, assess the return on ad spend, and re-aggregate reach to accurately identify your brand’s target audience. Our dedicated customer support is available on-demand throughout every phase of the process, ensuring you have assistance when needed. By automating workflows from the planning stage to reconciliation, you can streamline operations and minimize friction. Effortlessly connect with third-party systems and vendors to alleviate the burden of unnecessary manual tasks between different platforms. Take control of your media finances with solutions that cater specifically to agencies and their unique needs. Furthermore, through our API-based integrations, you can build a customized buying ecosystem that connects various suppliers, data sources, financial institutions, technology providers, and your internal systems, leading to a comprehensive media management approach. This integrated management capability not only boosts efficiency but also addresses the specific challenges faced by your agency, allowing you to focus on what truly matters—driving results.

What is Celtra?

Celtra is a cloud-driven platform that streamlines the creative production process. It empowers marketing and creative teams to efficiently design, approve, and distribute digital content for various products, campaigns, and markets. By enabling collaborative efforts in the cloud, it accelerates workflows while maintaining resource efficiency. Utilizing Celtra can enhance your creative output, lower expenses, and give you a competitive edge in the market. With its intuitive features, teams can innovate more freely and respond swiftly to changing demands.

Media

Media

Integrations Supported

Adventr
FreeWheel DemandSuite
FreeWheel SupplySuite
Swimming Pool Passes

Integrations Supported

Adobe Workfront
Bright Analytics
DV Publisher Suite
Facebook
Google Campaign Manager 360
Innovid
Looker
MediaMath
Okta
Sizmek Ad Suite
Snapchat
Supermetrics
The Trade Desk
Walmart Connect
X (Twitter)
comScore

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

FreeWheel

Date Founded

2007

Company Location

United States

Company Website

www.freewheel.com/strata

Company Facts

Organization Name

Celtra

Date Founded

2006

Company Location

United States, Slovenia

Company Website

www.celtra.com

Categories and Features

Advertising Agency

Not specified

Categories and Features

Ad Makers

Not specified

Ad Management

Not specified

Advertising Agency

Campaign Management
Collaboration
Project Management

AI Advertising

Not specified

Content Collaboration

Workflow / Approval Process

Creative Management

Collaboration

Digital Asset Management

Asset Library
Asset Sharing
Brand Control
Reporting/Analytics
Workflow Management

Display Advertising

Not specified

Publishing and Subscriptions

Advertising Management
Campaign Management
Content Management
Layout & Design

Video Advertising

Not specified

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