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What is Freestar?

Freestar functions as an advertising technology and monetization partner designed to aid digital publishers, ecommerce sites, and mobile apps in boosting their revenue through advanced programmatic header bidding and yield optimization techniques. The firm offers a robust suite of services that features a high-speed header bidding wrapper recognized for its quick bid responses and distinct flooring algorithms, a lightweight SDK for mobile app mediation, compatibility with AMP, and both client-side and server-side demand integrations, all managed via a centralized dashboard that provides real-time analytics and actionable insights at the page level. Beyond its technological capabilities, Freestar enhances its offerings with personalized account management, which includes a customized ad stack, expert assistance in ad operations, advice on traffic generation and SEO, as well as targeted yield management to streamline operations while raising CPMs and fill rates. By utilizing advanced big data analysis and machine learning techniques, Freestar consistently fine-tunes the “ideal ad stack” and applies dynamic flooring strategies to boost performance levels. This seamless blend of technology and personalized support allows publishers to concentrate on their primary business activities while effectively maximizing their advertising opportunities. Ultimately, Freestar’s approach empowers its partners to achieve greater profitability and operational efficiency in an increasingly competitive digital landscape.

What is 152 Media?

Elevate your website's earnings by more than 30% with a simple implementation process. By adding just one line of code, our cutting-edge solution allows publishers to connect their inventory with multiple premium demand sources that engage in real-time competition, leading to improved CPMs and fill rates. Notably, 58% of the leading 10,000 publishers in the United States have already embraced header bidding. Take the initiative now to witness an instant boost in your revenue. Integrating our unique demand, which includes direct advertisers and PMPs, can further enhance your financial returns. The intricate realm of programmatic advertising can feel as daunting as navigating an airplane without instruments. Eliminate the uncertainties of the programmatic environment with our all-encompassing dashboard, which delivers real-time insights into your revenue progression, evaluates the effectiveness of each demand source, and offers complete transparency on every element of the header bidding process. In addition, SIMON AI, an advanced machine learning system, is designed to optimize the programmatic stack, including ADX, ensuring maximum efficiency around the clock, every day of the year, enabling you to effortlessly maintain a competitive edge. Don’t miss out on this chance to revamp your revenue strategy and achieve long-term growth in your digital advertising initiatives, ultimately paving the way for a more profitable future.

Media

Media

Integrations Supported

Amazon
Amazon Transparent Ad Marketplace (TAM)
AppLovin
CPMStar
Criteo
Decide
Google Ad Manager
Google AdMob
GumGum
InMobi
Magnite
Nimbus
Verve
Xandr

Integrations Supported

Amazon
Amazon Transparent Ad Marketplace (TAM)
AppLovin
CPMStar
Criteo
Decide
Google Ad Manager
Google AdMob
GumGum
InMobi
Magnite
Nimbus
Verve
Xandr

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Freestar

Date Founded

2015

Company Location

United States

Company Website

freestar.com

Company Facts

Organization Name

152 Media

Company Location

United States

Company Website

152media.com

Categories and Features

Categories and Features

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