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What is Fullstory?

Fullstory is a cutting-edge platform that delivers behavioral data, illuminating the underlying narratives of consumer actions. It empowers teams in product development, engineering, and data analysis to correlate sentiment signals with various data sources to craft optimal strategies. Unlike traditional web and product analysis methods, which merely identify what occurs without explaining the reasons, Fullstory equips users with immediate, actionable insights. As the sole behavioral data platform providing essential context, it enables the creation of real-time experiences that boost revenue. Furthermore, Fullstory’s behavioral analytics is primed for artificial intelligence integration, utilizing first-party data that is automatically gathered, indexed, and semantically organized, thereby eliminating the need for organizations to squander time and resources on tedious data analysis. This innovative approach fosters a more efficient way for businesses to understand their customers and respond promptly to their needs.

What is Capillary Insights+?

Harness the power of AI-enhanced customer analytics and business intelligence to derive actionable insights. In today's marketplace, consumers anticipate that brands will acknowledge their unique preferences and requirements. Capillary Insights+ equips you with a profound comprehension of consumer behavior and interests. With the diverse range of engagement channels at play, monitoring consumer interactions with your brand can be quite complex. By gathering data from every interaction point, you can cultivate a comprehensive 360° view of your customers through a Consumer Data Platform. This approach allows you to compile information from multiple sources, refine and eliminate duplicate consumer records, and enrich these profiles based on all touchpoints. By gaining an extensive understanding of each customer’s transactional and behavioral patterns across every channel, you can boost conversion rates through customized messaging and experiences. Utilize demographic and behavioral segmentation derived from CDP data to craft personalized engagements that truly resonate with each individual consumer. Ultimately, a deeper insight into your customers can significantly amplify brand loyalty and enhance overall satisfaction, paving the way for lasting relationships. Additionally, this thorough understanding can help anticipate future trends and preferences, further positioning your brand for success in a competitive landscape.

Media

Media

Integrations Supported

Causal
Continually
Convert Experiences
Freshpaint
Gravity Data
Grok Bot
Integrate.io
Iterate
Kademi
Kameleoon
Marker.io
MineOS
Mixpanel
Pipedream
Quickwork
Scispot
SiteSpect
Survicate

API Availability

Has API

API Availability

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$25,000 per year

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Fullstory

Date Founded

2012

Company Location

United States

Company Website

www.fullstory.com

Company Facts

Organization Name

Capillary Technologies

Date Founded

2008

Company Location

Singapore

Company Website

www.capillarytech.com

Categories and Features

Customer Experience

Analytics
Customer Segmentation
Dashboard
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Trend Analysis

Customer Feedback

Behavior Analytics

Digital Analytics

Not specified

eCommerce Analytics

Not specified

Heatmap

Behavioral Mapping
Dynamic Maps
Element Analytics
Website Analytics

Insight Engines

Not specified

Mobile App Analytics

Not specified

Product Analytics

Not specified

Sentiment Analysis

Not specified

Session Replay

Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

User Research

Not specified

UX

For Mobile
For Websites
Heatmaps
Screen Activity Recording
Usability Testing
User Journeys

Web Analytics

Conversion Tracking
Form Analytics
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Website Optimization Tools

Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Marketing Analytics

Not specified

Retail Analytics

Not specified

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