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What is Fullstory?

Fullstory is a cutting-edge platform that delivers behavioral data, illuminating the underlying narratives of consumer actions. It empowers teams in product development, engineering, and data analysis to correlate sentiment signals with various data sources to craft optimal strategies. Unlike traditional web and product analysis methods, which merely identify what occurs without explaining the reasons, Fullstory equips users with immediate, actionable insights. As the sole behavioral data platform providing essential context, it enables the creation of real-time experiences that boost revenue. Furthermore, Fullstory’s behavioral analytics is primed for artificial intelligence integration, utilizing first-party data that is automatically gathered, indexed, and semantically organized, thereby eliminating the need for organizations to squander time and resources on tedious data analysis. This innovative approach fosters a more efficient way for businesses to understand their customers and respond promptly to their needs.

What is DataUnlocker?

DataUnlocker is an advanced solution designed to protect your website’s frontend from the technical disruptions caused by browser extensions, network filtering, and privacy tools that frequently block essential analytics and marketing data. As modern web applications depend heavily on third-party analytics platforms for key performance metrics, many businesses face significant data loss—even when operating within GDPR and other regulatory frameworks. DataUnlocker addresses this challenge by introducing a secure JavaScript and network layer that effectively transforms third-party data into first-party data. This approach shields data from interference, guarantees the reliable delivery of all requests, and achieves 100% data accuracy. The platform supports both server-side tagging and client-side analytics tools, seamlessly integrating with major platforms such as Google Analytics, Google Tag Manager, Meta Pixel, Hotjar, and Segment. Acting as a protected proxy, DataUnlocker recovers between 15% to 50% of lost data, resolves attribution discrepancies, and restores comprehensive data integrity. This empowers businesses to make smarter, well-informed decisions backed by complete and accurate data. DataUnlocker ensures compliance without sacrificing insight quality or user privacy, maintaining trust with customers and regulators alike. Its plug-and-play functionality allows quick deployment without disrupting existing analytics setups. Ultimately, DataUnlocker helps companies regain full visibility into their website performance and marketing effectiveness, driving better outcomes.

Media

Media

Integrations Supported

Google Analytics
Mixpanel
Segment
5X
Canopy
Chameleon
Humanic
Kademi
Ketch
Marker.io
Matia
Nekton.ai
Pipedream
Sitejet
Supaboard
Zendesk

Integrations Supported

Google Analytics
Mixpanel
Segment
Bing
Hotjar
LinkedIn Ads
Umami

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$10.99/month
FREE for small sites and businesses. FREE ad blocker filter rule alerts. Paid plans start at $10.99/month for 500K proxied requests.
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Fullstory

Date Founded

2012

Company Location

United States

Company Website

www.fullstory.com

Company Facts

Organization Name

DataUnlocker

Date Founded

2021

Company Location

Ukraine

Company Website

www.dataunlocker.com

Categories and Features

Customer Experience

Analytics
Customer Segmentation
Dashboard
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Trend Analysis

Customer Feedback

Behavior Analytics

Digital Analytics

Not specified

eCommerce Analytics

Not specified

Heatmap

Behavioral Mapping
Dynamic Maps
Element Analytics
Website Analytics

Insight Engines

Not specified

Mobile App Analytics

Not specified

Product Analytics

Not specified

Sentiment Analysis

Not specified

Session Replay

Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

User Research

Not specified

UX

For Mobile
For Websites
Heatmaps
Screen Activity Recording
Usability Testing
User Journeys

Web Analytics

Conversion Tracking
Form Analytics
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Website Optimization Tools

Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Categories and Features

Web Analytics

Conversion Tracking
Form Analytics
Goal Tracking
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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