GWI vs. Canvs

Every year, we engage with over a million people across the globe through comprehensive surveys, allowing companies to quickly understand shifting consumer behaviors. Our intuitive platform is specifically designed for busy teams, making it easy to extract vital data, perform tailored analyses, and share findings effortlessly. You can pinpoint your target audience using an extensive array of over 250,000 profiling metrics. By employing question charts, you can delve into the feelings, thoughts, and behaviors of your consumers. Aggregate your data and visual representations to develop a persuasive narrative for your team. Integrate various data points to achieve thorough analysis and enrich your insights. Gain unmatched understanding of consumer behavior by utilizing survey results that reflect the views, interests, and actions of billions worldwide. We consistently ask the same questions in diverse regions, providing both localized insights and a comprehensive global outlook. Uncover genuine consumer perceptions of your brand and its rivals, along with critical information about market leaders and their positions within the industry. This all-encompassing strategy empowers businesses to adeptly navigate the intricate landscape of consumer perception while staying ahead of the competition. Ultimately, staying informed about consumer sentiment will help guide future marketing strategies and product development.

Canvs AI serves as a powerful insight platform that converts open-ended responses from surveys, social media, and transcripts into meaningful conversational intelligence. Its capabilities extend to analyzing product reviews and various other types of feedback. Renowned brands, research firms, and media companies globally utilize Canvs to accelerate their insights and enhance their understanding of their target audiences, all while minimizing analysis costs. By automating the interpretation and analysis of open-ended text, Canvs helps users swiftly reveal consumer insights rich in emotional depth and analytical reliability. The platform features an intuitive insights portal that enables users to effectively explore, filter, and compare their results. Additionally, it facilitates the creation of impressive data visualizations. Canvs also automates the coding of attributes, recall, and awareness questions, enabling users to quickly identify and classify the sentiments and emotions expressed by respondents. This functionality ultimately empowers businesses to make more informed decisions based on nuanced consumer feedback.