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What is Google Analytics 360?

Analytics 360 is designed specifically to meet the distinct measurement needs of large enterprises, providing a wealth of customization options, scalable resources, and exceptional support. Delve into the various interactions your customers have with your digital platforms throughout their entire journey. Leverage Google's advanced machine learning tools to gain deeper insights from your data, allowing you to discover new metrics and more accurately predict customer behaviors. Improve the effectiveness of your marketing strategies through seamless integration between Google’s advertising solutions and a variety of publisher platforms. Quickly evaluate your data and collaborate with your team using a user-friendly interface and easily shareable reports. Our service offers guarantees and SLAs that provide you with full confidence in various product functionalities, ranging from data collection to attribution, including daily exports to BigQuery. Elevate your analytical capabilities with premium features like enhanced data refresh rates and intraday access to data within an hour of collection, thereby enhancing your decision-making process. With these robust features, your organization will stay competitive while making informed, data-driven decisions that drive growth and success. This comprehensive approach ensures that you can adapt quickly to market changes and customer needs.

What is Abla?

Abla is an advanced audience measurement solution designed for websites, distinguished from Google Analytics by our unwavering adherence to GDPR standards and CNIL guidelines from the very beginning. With over 40% of internet users opting out of cookie tracking, relying on Google Analytics can lead to a considerable loss of valuable insights into user behavior. Conversely, Abla ensures that you maintain visibility into user engagement even when they choose not to be tracked. The CNIL has officially endorsed Abla as a tool that operates without requiring user consent, enabling you to collect essential data regardless of whether users select the "I refuse" option. Our methodology is centered on capturing only the critical information necessary for effective audience analysis. By utilizing Abla exclusively and foregoing additional tracking technologies, you can remove the necessity for cookie consent banners, rendering them optional for your site visitors! Moreover, about 30% of desktop users employ ad blockers, which commonly hinder audience data gathering; however, with Abla Analytics, you can overcome this obstacle and obtain vital insights effortlessly. This dual benefit not only prioritizes user privacy but also significantly amplifies your data collection efficacy, ultimately fostering a more informed approach to understanding your audience. With a focus on innovation and compliance, Abla is reshaping the landscape of audience measurement in a way that prioritizes both privacy and insight.

Media

Media

Integrations Supported

Albato
Arlo Training Management Software
COZYROC SSIS+ Suite
Contentserv
Delacon
Formstack
Google Ad Manager
Google Cloud Recommendations AI
Google Play
Insightech
Kameleoon
Lyro
Nekton.ai
Octane11
PostUp
Shopify
Spacebring
Toffu AI
Wix
WordPress

Integrations Supported

Albato
Arlo Training Management Software
COZYROC SSIS+ Suite
Contentserv
Delacon
Formstack
Google Ad Manager
Google Cloud Recommendations AI
Google Play
Insightech
Kameleoon
Lyro
Nekton.ai
Octane11
PostUp
Shopify
Spacebring
Toffu AI
Wix
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Google

Company Location

United States

Company Website

marketingplatform.google.com/about/analytics-360/

Company Facts

Organization Name

Abla

Company Location

France

Company Website

abla.io

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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