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What is HUMAN Ad Fraud Defense?

HUMAN's Ad Fraud Defense system takes a forward-thinking stance by analyzing bid requests prior to their submission, effectively preventing invalid traffic from infiltrating your inventory. This proactive measure not only cultivates a safer environment for transactions but also bolsters your brand's image, safeguards revenue streams, and amplifies partner demand. Functioning as a protective barrier against fraud across key inventory categories—such as desktop, mobile, connected TV (CTV), and audio—this system ultimately enhances ad performance. By prioritizing transparency and minimizing invalid traffic, the defense mechanism elevates the overall worth of your inventory while providing advanced fraud protection. Through thorough pre-bid analysis, HUMAN proficiently stops invalid traffic from undermining your inventory, thereby improving your market position and drawing in more partners. Furthermore, HUMAN's capability to identify and combat ad fraud across diverse platforms ensures optimal pre-bid fraud mitigation solutions are in place. This extensive strategy not only secures your inventory but also builds trust and reliability in the advertising environment, encouraging a more robust marketplace. In a rapidly evolving digital landscape, maintaining such protective measures is vital for long-term success and sustainability.

What is GeoEdge?

Shielding users from a variety of clickbait scams requires proactive measures, including the prohibition of certain advertisements for multiple valid reasons. It is essential to create automated content filtering guidelines and personalized rules for individual accounts to enhance user experience. Users should also be encouraged to report misleading ads while having the option to tailor their ad filtering preferences to better suit their interests. Publishers around the globe rely on our services to rid their platforms of harmful and subpar advertisements. By doing so, we assist them in boosting their advertising revenue while simultaneously tackling quality concerns, preserving their brand reputation, and cultivating lasting user loyalty. Our solutions enable platforms to oversee all advertisements distributed through their networks, effectively barring harmful or inappropriate ads from reaching their publishers and supply partners. This functionality not only paves the way for fresh revenue streams but also guarantees a satisfying user experience. Since its establishment in 2010, GeoEdge has stood out as a dependable ally in cybersecurity and advertisement quality within the digital advertising landscape. Armed with exceptional insights into user risks thanks to our team’s background in military intelligence, GeoEdge is exceptionally equipped to confront the complexities of online advertising. Our steadfast dedication to excellence guarantees that our clients can rely on us to uphold a secure and efficient advertising ecosystem, ultimately reinforcing the trust between users and the platforms they engage with.

Media

Media

Integrations Supported

ASTRAD DSP
Human Defense Platform

Integrations Supported

ASTRAD DSP
Human Defense Platform

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

HUMAN

Date Founded

2012

Company Location

United States

Company Website

www.humansecurity.com/platform/solutions/ad-fraud

Company Facts

Organization Name

GeoEdge

Company Location

United States

Company Website

www.geoedge.com

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

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