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What is Hector?

Hector is an innovative advertising technology platform that integrates all your Amazon advertising data into a streamlined and effective system. It features a robust visualization dashboard that brings together information from Amazon, enabling advertisers and brands to evaluate performance based on audience segmentation, category, sub-category, and contributions at the ASIN level with simplicity. The platform also allows users to extract keywords and ASINs from rival listings, search terms, and automated campaigns, which enhances targeting strategies and reduces wasteful ad spending. Utilizing Amazon Marketing Cloud (AMC), Hector offers deep insights into consumer behavior, purchasing patterns, and the effectiveness of campaigns, which aids in the creation of both custom and look-alike audiences to improve conversion rates. In addition, Hector ensures quick access to a self-serve Amazon Demand-Side Platform (DSP) in under 48 hours, enabling brands to effectively engage high-intent shoppers at different stages of their buying journey, whether they are on Amazon or browsing elsewhere. This all-encompassing strategy not only helps advertisers optimize their marketing initiatives but also significantly enhances their ability to meet business goals in a competitive landscape. Moreover, Hector’s user-friendly interface simplifies the complexities of advertising on Amazon, making it accessible for businesses of all sizes.

What is Arctavia?

Arctavia serves as a sophisticated platform designed to enhance and automate Amazon Ads, effortlessly linking to your Amazon Ads account via a certified API and enabling continuous campaign supervision, evaluation of various signals, and automatic revisions to bids, keywords, and budgets, all while maintaining full transparency and clarity in every modification. Its Polaris AI effectively translates long-term goals such as revenue, ACOS, and ROAS into actionable daily and weekly plans, merging machine learning with essential safety features like a Safety Guard to prevent detrimental choices and a Second Chance logic that reassesses potentially valuable keywords, thereby protecting profitable elements from unnecessary removal. Moreover, Arctavia presents a KPI dashboard that includes detailed logs, AI-generated insights, an interactive chat assistant, and customizable bidding rules based on time, along with real-time monitoring and verification. This comprehensive approach not only equips teams with automation capabilities but also ensures crucial oversight for optimal performance. Ultimately, the distinctive blend of functionalities not only improves advertising effectiveness but also promotes well-informed decision-making and strategic foresight for long-term success.

Media

Media

Integrations Supported

Amazon
Amazon Ads
Amazon DSP
Amazon Marketing Cloud
Amazon Seller Central
Flipkart

Integrations Supported

Amazon
Amazon Ads
Amazon DSP
Amazon Marketing Cloud
Amazon Seller Central
Flipkart

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$66.77 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Hector

Company Location

India

Company Website

hectorai.live/

Company Facts

Organization Name

Arctavia

Company Location

United States

Company Website

arctaviaos.com

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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