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What is Helium?

Helium has emerged from a strong partnership with prominent retailers, offering a distinct insight into the retail sector. In contrast to other systems that emphasize advertising rather than internal operations, Helium utilizes our deep understanding of retail dynamics to streamline marketing activities. This innovative platform provides essential processes and tools needed to efficiently oversee, manage, and automate retail marketing campaigns. It not only empowers teams but also guarantees compliance throughout the organization, fostering a cohesive operating environment. With three integrated modules, Helium significantly boosts marketing productivity through extensive automation capabilities. Unlike typical automation tools that focus on limited outcomes, Helium interfaces directly with the POS system to kickstart processes and sees them through to the end of the marketing campaign, resulting in a more fluid and impactful workflow. This comprehensive method distinguishes Helium from its competitors, enabling the development of creative strategies that can swiftly adjust to the changing retail landscape. By prioritizing both efficiency and adaptability, Helium positions itself as a leader in the industry.

What is CELUM?

CELUM enables large, product focused organizations to differentiate their products, build stronger brands, and grow faster. It establishes a complete Content Supply Chain that connects creation, approval, a single source of truth, and omnichannel delivery to help companies succeed on the digital shelf and scale their brand storytelling. Drawing on 25 years of experience in complex retail, manufacturing, and multi brand setups, CELUM delivers Product Content Management and Brand Management solutions as a Service. Teams across marketing, branding, and product management can efficiently create, manage, approve, and distribute content while gaining full visibility into performance. Our platform delivers: Advanced Product Content Management for highly complex retail and manufacturing use cases Purpose built Brand Management for multi brand organizations and manufacturers

Media

Media

Integrations Supported

Foundry

Integrations Supported

Adobe Experience Manager
Azure AI Translator
CoreMedia Experience Platform
DeepL
Drupal
Frontify
Hootsuite
Kibana
MARMIND
Magnolia
Microsoft SharePoint
Puntt AI
SAP Marketing Cloud
SAP Store
Showpad Coach
Smint.io
TYPO3
WordPress
xmedia PIM

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

ENTERPRISE: For organizations searching for a powerful digital asset management solution including content collaboration tools, third party integrations and premium support. To receive accurate pricing, contact CELUM directly.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
On-Prem

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Helium

Company Location

New Zealand

Company Website

www.heliumsuite.com

Company Facts

Organization Name

CELUM

Date Founded

1999

Company Location

Austria

Company Website

celum.com

Categories and Features

Digital Asset Management

Asset Categorization
Asset Library
Brand Control
Customizable Branding
Reporting/Analytics
Search/Filter
Workflow Management

Categories and Features

Content Collaboration

Cloud Storage
Digital Asset Management
Document Creation / Editing
File Sharing
Messaging / Discussion
Roles / Permissions
Search
Version Control
Video / Image Editing
Workflow / Approval Process

Content Distribution

Not specified

Content Marketing

Brand Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Multi-Channel Publishing
Publish Scheduling
Video Management

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Customizable Branding
File Conversion
Metadata Management
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Online Proofing

File Sharing
Markup Tools
Role-Based Permissions
Version Control

Project Management

Agile Methodologies
Collaboration Tools
Customizable Templates
Kanban Board

Task Management

Collaboration
Mobile Access
Progress Tracking
Recurring Tasks
Task Board View
Task Scheduling
Task Tracking
To-Do List View

Workflow Management

Access Controls/Permissions
Approval Process Control
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Graphical Workflow Editor
Task Management
Third Party Integrations
Workflow Configuration

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