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What is Herow?

The Herow SDK is engineered to collect location data with remarkable accuracy while effectively reducing battery usage, and it is compatible with a wide range of systems and versions. It emphasizes user autonomy regarding their location data through clear, value-oriented opt-in methods, user data APIs, and techniques for anonymization. Furthermore, the Herow SDK guarantees consistent performance across various operating systems, device manufacturers, and their respective updates. By launching engaging campaigns in cities and regions worldwide, partners can significantly boost app engagement and monetization opportunities. You can also expand your business's footprint by incorporating relevant locations through manual entry, data uploads, or our extensive libraries of points of interest, enabling a thorough analysis of user behavior at these key sites. This holistic strategy ultimately empowers you to make well-informed choices based on how users interact with crucial locations, leading to enhanced business insights and growth. Such capabilities ensure that your applications remain competitive and relevant in an ever-evolving digital landscape.

What is Gimbal by Infillion?

Gimbal functions as a powerful location intelligence platform that enhances applications by integrating the importance of geographic context, thus supporting omnichannel marketing, operational effectiveness, and commerce through a sophisticated geofencing and proximity-aware location system designed with a keen emphasis on user privacy. Its comprehensive SDK, tailored for enterprise applications, efficiently collects and analyzes location data from various active and passive sources while ensuring minimal battery consumption, enabling the detection of location signals even when the app is not in the foreground or is inactive. Moreover, Gimbal offers a cloud-based management interface that allows users to create and manage geofences and points of interest (POIs), providing the flexibility to design custom radial or polygonal geofences or to choose from an extensive library of verified POIs that include millions of locations across diverse industries. The platform's push marketing capabilities are specifically designed to send location-based notifications to app users, thereby enhancing engagement through personalized messages that correspond with particular locations and times, which ultimately boosts user interaction during key moments. By harnessing these diverse features, Gimbal establishes itself as an indispensable resource for businesses aiming to refine their strategies in location-based marketing while also prioritizing user privacy and experience. As a result, it fosters a dynamic environment where businesses can effectively connect with their audience in meaningful ways.

Media

Media

Integrations Supported

Airship
mParticle
Adobe Marketing Cloud
Alkami Digital Banking Platform
Amazon S3
Braze
Intercom
Iterable
Kochava
Marketo
Mixpanel
Oracle Marketing
React Native
Rover
Salesforce Marketing Cloud
Segment
SweetIQ
Venuetize
Yext

Integrations Supported

Airship
mParticle
Adobe Marketing Cloud
Alkami Digital Banking Platform
Amazon S3
Braze
Intercom
Iterable
Kochava
Marketo
Mixpanel
Oracle Marketing
React Native
Rover
Salesforce Marketing Cloud
Segment
SweetIQ
Venuetize
Yext

API Availability

Has API

API Availability

Has API

Pricing Information

$ 0.01 per location
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

HEROW

Date Founded

2007

Company Location

United States

Company Website

www.herow.io

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/software/gimbal/

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

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