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Ratings and Reviews 0 Ratings
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What is Hookit?
Hookit has created a groundbreaking analytics and valuation platform specifically designed to assess and monitor the effectiveness and value of sports sponsorships in both social and digital environments. With a staggering $150 billion invested in sports sponsorship and activation, this industry currently lacks adequate evaluation methods that match those used in other marketing sectors. Our services empower brands to make the most of their sponsorship investments, explore new partnership opportunities, and allow influencers and sports organizations to substantiate and increase their worth to sponsors. As viewer preferences shift from traditional television to digital platforms, a considerable amount of sponsorship value goes unmeasured. Our mission is to improve the efficacy of global sponsorships by providing the most dependable and comprehensive data insights available. Since the information provided by social and digital media is more detailed than at any time in the past, we utilize these platforms as vital indicators of overall sponsorship value. We perform in-depth analyses of brand engagement across influencers and sports organizations, focusing on aspects like mentions, hashtags, and brand logos through sophisticated image recognition technology to ensure that no part of the value is missed. By adopting this holistic approach, we are able to deliver actionable insights that inform better decision-making for all parties involved, ultimately leading to more effective sponsorship strategies. Our commitment to innovation ensures that we remain at the forefront of sports sponsorship analytics.
What is Cakemix?
Cakemix provides precise valuations for sponsorship assets, enabling you to construct a compelling argument for your sponsorship, assess various deals, and back up negotiations with solid data. By analyzing assets from sources such as social media advertisements, digital promotions, traditional marketing, and on-site features, Cakemix offers comprehensive insights. You can review proposals both before and after the agreement is finalized to ensure that the brand receives the anticipated value. This platform equips you with all the necessary information to formulate a robust business strategy or enhance your negotiation readiness. Harness the power of the most sophisticated sponsorship valuation tool available to accurately determine the worth of your sponsorship offers. Furthermore, Cakemix incorporates a relevance measurement grounded in scientific research, allowing you to quickly evaluate the alignment between your brand and the property in question. This ensures that you make informed decisions that align with your strategic goals.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$25,000
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Hookit
Date Founded
2010
Company Location
United States
Company Website
hookit.com
Company Facts
Organization Name
Elevent
Date Founded
2013
Company Location
Canada
Company Website
elevent.co/software/cakemix/