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What is ID5?

ID5 offers a universal identity solution that emphasizes privacy and adaptability, designed to respond to the evolving landscape of digital marketing. At the core of its system is the ID5 ID, a robust and encrypted identifier that employs both deterministic and probabilistic data to create user profiles driven by consent across multiple platforms, such as websites, in-app environments, CTV, and audio channels. The ID5 Graph intelligently connects these identifiers on both individual and household levels, enabling precise cross-device targeting, effective frequency management, and thorough measurement across various channels. This solution is engineered to adapt to regulatory changes and the waning of third-party cookies, utilizing cutting-edge machine learning methods that respond to signal loss and fragmentation, thus ensuring accurate identity resolution. With the ability to integrate with over 100,000 media properties and leading advertising technology platforms, ID5 serves a wide array of stakeholders, including publishers, SSPs, DSPs, and brands, which enhances the reach of targeted audiences and helps optimize campaign performance. As the digital advertising landscape continues to transform, ID5 is dedicated to developing identity solutions that prioritize user consent and privacy while simultaneously delivering measurable outcomes for advertisers. This commitment to innovation positions ID5 as a leader in creating ethical and effective marketing strategies.

What is AWS Entity Resolution?

Implement entity resolution workflows in mere minutes, drastically reducing the time typically required for such processes from months to just a few short spans. Customize advanced matching techniques that boost data accuracy based on your unique business needs. Protect your data while minimizing unnecessary transfers by retrieving records directly from their original sources. AWS Entity Resolution streamlines the task of matching and connecting related records, removing the need for custom-built solutions entirely. Leverage flexible, configurable machine learning (ML) techniques in tandem with rule-based methods to fine-tune record matching according to your organizational objectives. By removing duplicate entries, you can uncover richer insights from your data, effectively preparing it for artificial intelligence (AI) model training and ultimately driving better business outcomes. Cultivate more impactful experiences by utilizing integrated insights across multiple areas, including advertising, marketing campaigns, customer support services, loyalty initiatives, and e-commerce activities. Achieve seamless integration of SKUs, UPCs, or distinct product identifiers into a unified product record, which enhances tracking across retail outlets and supply chains and leads to greater operational efficiency. Furthermore, this streamlined approach not only boosts productivity but also fosters a data-driven culture that can adapt to future challenges and opportunities.

Media

Media

Integrations Supported

Amazon Web Services (AWS)

Integrations Supported

Amazon Web Services (AWS)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ID5

Date Founded

2017

Company Location

United Kingdom

Company Website

id5.io

Company Facts

Organization Name

Amazon

Company Location

United States

Company Website

aws.amazon.com/es/entity-resolution/

Categories and Features

Categories and Features

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