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What is IDVx?

IDVx is an innovative offering from Infillion that provides a scalable and measurable premium interactive video experience, incorporating shoppable ads across multiple platforms, including CTV, desktop, and mobile. This cutting-edge solution allows advertisers to seamlessly combine high-impact creative visuals with efficient programmatic scaling without compromise. Drawing on Infillion’s exceptional interactive creative expertise and TrueX's 12+ years of proven performance, which boasts remarkable metrics in areas such as attention, brand lift, and conversion rates, IDVx establishes a new standard for video engagement within the industry. Tailored for digital and video marketers who concentrate on crucial performance metrics throughout the entire purchasing journey, IDVx significantly amplifies campaigns to enhance brand perception and purchasing intent, achieving notable statistics like a 2% interaction rate and exceeding 90% video completion benchmarks along with advantageous CPA figures. Furthermore, this revolutionary solution is poised to transform the ways advertisers connect with consumers through interactive video content, thereby fostering deeper engagement and driving superior results in marketing campaigns. Ultimately, IDVx stands at the forefront of a new era in advertising, ensuring that brands can effectively reach and resonate with their target audiences.

What is Digma?

Digma's Interactive Video Platform allows you to enhance any video effortlessly by adding captivating, pertinent, and timely content through personalized interactive overlays. Our chic overlays are designed to boost consumer interaction across all devices, whether on mobile or desktop. The process of creating interactive videos has reached new levels of simplicity. Select one of our templates and incorporate your content seamlessly. For those looking to express their creativity, our fully customizable plugins offer a wide range of options. These plugins adapt automatically to fit any screen size, ensuring that all the essential information your audience needs is readily accessible with just a click. Additionally, you can monitor the effectiveness of your interactive videos through comprehensive analytics, including metrics on clicks, viewing duration, and overall usage trends. With Digma, engaging your audience has never been more straightforward.

Media

Media

Integrations Supported

Integrations Supported

Google Tag Manager

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

£50
£50 per month - Unlimited Videos - 1k views
£299 per month - Unlimited Videos - 10k views
£899 per month - Unlimited Videos - 50k views + White-labelling
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/media/idvx/

Company Facts

Organization Name

Digma

Date Founded

2020

Company Website

www.digma.io

Categories and Features

Interactive Video

Not specified

Video Advertising

Not specified

Categories and Features

Interactive Video

Not specified

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