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What is IDVx?

IDVx is an innovative offering from Infillion that provides a scalable and measurable premium interactive video experience, incorporating shoppable ads across multiple platforms, including CTV, desktop, and mobile. This cutting-edge solution allows advertisers to seamlessly combine high-impact creative visuals with efficient programmatic scaling without compromise. Drawing on Infillion’s exceptional interactive creative expertise and TrueX's 12+ years of proven performance, which boasts remarkable metrics in areas such as attention, brand lift, and conversion rates, IDVx establishes a new standard for video engagement within the industry. Tailored for digital and video marketers who concentrate on crucial performance metrics throughout the entire purchasing journey, IDVx significantly amplifies campaigns to enhance brand perception and purchasing intent, achieving notable statistics like a 2% interaction rate and exceeding 90% video completion benchmarks along with advantageous CPA figures. Furthermore, this revolutionary solution is poised to transform the ways advertisers connect with consumers through interactive video content, thereby fostering deeper engagement and driving superior results in marketing campaigns. Ultimately, IDVx stands at the forefront of a new era in advertising, ensuring that brands can effectively reach and resonate with their target audiences.

What is DilogR?

A versatile platform can support any device, concept, idea, campaign, and interactive content seamlessly. Craft mobile-friendly experiences that boost conversions through tools such as quizzes, surveys, polls, assessments, interactive images, and slideshows. These components can also enhance videos by incorporating features like branching and chaptering, making them more engaging. By transitioning from a monologue to a two-way conversation, you can maintain viewer interest more effectively. Utilize real-time audience segmentation based on demographics, psychographics, and behaviors to customize your messaging. Take advantage of customer feedback and actions to develop insightful product offerings that meet their needs. Collect actionable insights and valuable micro-data by analyzing user interactions with your content. Generate quality leads and encourage viral traffic with precisely targeted marketing strategies. Capture real-time microdata to enrich your big data, thus enhancing its intelligence and utility. Evaluate and integrate customer engagement metrics across social media platforms and the web, independent of the devices they are utilizing. Moreover, adding images as response options can significantly improve the visual appeal of your quizzes and boost user engagement. This approach not only creates a more enchanting experience but also deepens the connection with your audience, ultimately fostering brand loyalty.

Media

Media

Integrations Supported

AWeber
ActiveCampaign
Eloqua
HubSpot CRM
HubSpot Customer Platform
Keap
Ontraport
Salesforce
Xperience by Kentico
Zapier
iContact

Integrations Supported

AWeber
ActiveCampaign
Eloqua
HubSpot CRM
HubSpot Customer Platform
Keap
Ontraport
Salesforce
Xperience by Kentico
Zapier
iContact

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$83 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Infillion

Date Founded

2008

Company Location

United States

Company Website

infillion.com/media/idvx/

Company Facts

Organization Name

DilogR

Date Founded

2011

Company Location

United States

Company Website

dilogr.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Content Creation

Advertising Content Creation
Case Study Creation
Collaboration Tools
Content Calendar
Content Creator Marketplace
Content Curation
Content Planning
Content Topic Research
Create Reports
Marketing Content Creation
Quiz Creation
Sales Content Creation
Template Creation
User-Generated Content
Video Content Creation
Visual Content Creation
Written Content Creation

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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