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What is Influential?

Effective social media initiatives that yield measurable returns on investment are crucial for businesses. Influential harnesses the power of artificial intelligence to boost creativity, engage audiences, and precisely gauge both online and offline attribution. Their Market Intelligence service synthesizes a variety of data sources, including demographic, psychographic, buying behaviors, and behavioral insights, to offer comprehensive strategic recommendations and activations. The technology platform created by Influential ensures brand safety while enabling a seamless workflow for creative production and campaign oversight. Furthermore, Influential provides premium services that include innovative creative strategies and optimized paid media, all designed to achieve measurable ROI through both online and offline analyses. By merging human ingenuity with cutting-edge AI technologies, Influential skillfully navigates every stage of your campaign, leading to an integrated approach to marketing success. This fusion of expertise and innovation empowers brands to confidently tackle the intricate challenges of the digital realm while maximizing their outreach and impact. Ultimately, Influential's commitment to excellence positions brands for sustained growth and engagement in an ever-evolving marketplace.

What is ACTIVATE?

Define a clear scope of work and apply specific filters like engagement rates and audience demographics to align your partnerships with suitable communities. Identify leading creators from submitted applications, browse through our diverse marketplace, or utilize curated lists meticulously prepared by our team. With our powerful Influencer Relationship Management (IRM) tool, you can efficiently cultivate and oversee long-lasting relationships with influencers. Analyze detailed campaign metrics to identify which influencers and content deserve additional investment and promotion. The IRM system allows you to build and track thousands of influencer connections from one centralized platform. You can record tailored information for each influencer, making future searches and filtering more efficient. Recognize your top performers and capitalize on our automation features to re-engage them on a broader scale. Furthermore, you can administer surveys within your influencer network or the wider ACTIVATE community, asking specific questions to gather valuable insights. This collected information can be integrated into your IRM, helping to shape future collaboration prospects and sparking innovative creative ideas. By adopting this method, you significantly improve your capacity to make well-informed choices and cultivate thriving partnerships, ultimately leading to greater success. Additionally, leveraging these insights can help refine your overall influencer strategy for even better outcomes.

Media

Media

Integrations Supported

Pinterest

Integrations Supported

Pinterest

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

The Influential Network

Date Founded

2013

Company Location

United States

Company Website

influential.co

Company Facts

Organization Name

ACTIVATE

Company Location

United States

Company Website

try.activate.social/

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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