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What is Informatica Persistent Data Masking?

Ensure the core message, format, and precision remain intact while prioritizing confidentiality. Enhance data security by transforming and concealing sensitive details through the implementation of pseudonymization techniques that comply with privacy regulations and facilitate analytical needs. The transformed data retains its contextual relevance and referential integrity, rendering it appropriate for use in testing, analytics, or support applications. As a highly scalable and efficient data masking solution, Informatica Persistent Data Masking safeguards sensitive information such as credit card numbers, addresses, and phone contacts from unintended disclosure by producing realistic, anonymized datasets that can be securely shared both internally and externally. Moreover, this approach significantly reduces the risk of data breaches in nonproduction environments, improves the quality of test datasets, expedites development workflows, and ensures adherence to various data privacy standards and regulations. By incorporating such comprehensive data masking strategies, organizations not only secure sensitive information but also cultivate an environment of trust and security, which is essential for maintaining stakeholder confidence. Ultimately, the adoption of these advanced techniques plays a crucial role in promoting an organization's overall data governance framework.

What is AnalyticDiD?

Safeguarding sensitive information, particularly personally identifiable information (PII), through strategies such as pseudonymization and anonymization is crucial for secondary applications like comparative effectiveness research, policy assessments, and studies within the life sciences. As organizations gather large amounts of business data to discern patterns, gauge customer preferences, and stimulate innovation, the significance of this process grows. Adherence to legal frameworks like HIPAA and GDPR requires that data be stripped of identifying details; however, many current de-identification solutions focus primarily on eliminating personal identifiers, which can compromise the usability of the data. Transforming PII into formats that preclude identification while ensuring privacy is essential, and effectively utilizing data anonymization and pseudonymization techniques is key to this endeavor. This approach facilitates thorough data analysis without violating privacy laws. It is crucial to carefully choose suitable methods and privacy models from the broad domains of data de-identification and statistics to achieve effective data de-identification. Additionally, ongoing assessment of the evolving landscape of privacy standards is necessary to maintain compliance. Ultimately, achieving an equilibrium between data usability and the protection of privacy is essential for ethical data management practices.

Media

Media

Integrations Supported

AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks Data Intelligence Platform
Decimal
Eviden MDR Service
Google Cloud Platform
HCL Accelerate
Hadoop
Microsoft 365
Microsoft Azure
Peromnes
Salesforce
Snowflake
Tableau

Integrations Supported

AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks Data Intelligence Platform
Decimal
Eviden MDR Service
Google Cloud Platform
HCL Accelerate
Hadoop
Microsoft 365
Microsoft Azure
Peromnes
Salesforce
Snowflake
Tableau

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Informatica

Date Founded

1993

Company Location

United States

Company Website

www.informatica.com/products/data-security/data-masking/persistent-data-masking.html

Company Facts

Organization Name

Fasoo

Company Location

United States

Company Website

en.fasoo.com/products/analyticdid/

Categories and Features

Categories and Features

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