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What is Informatica Persistent Data Masking?

Ensure the core message, format, and precision remain intact while prioritizing confidentiality. Enhance data security by transforming and concealing sensitive details through the implementation of pseudonymization techniques that comply with privacy regulations and facilitate analytical needs. The transformed data retains its contextual relevance and referential integrity, rendering it appropriate for use in testing, analytics, or support applications. As a highly scalable and efficient data masking solution, Informatica Persistent Data Masking safeguards sensitive information such as credit card numbers, addresses, and phone contacts from unintended disclosure by producing realistic, anonymized datasets that can be securely shared both internally and externally. Moreover, this approach significantly reduces the risk of data breaches in nonproduction environments, improves the quality of test datasets, expedites development workflows, and ensures adherence to various data privacy standards and regulations. By incorporating such comprehensive data masking strategies, organizations not only secure sensitive information but also cultivate an environment of trust and security, which is essential for maintaining stakeholder confidence. Ultimately, the adoption of these advanced techniques plays a crucial role in promoting an organization's overall data governance framework.

What is Anonos Data Embassy?

After ten years of committed research and innovation, Anonos launched Data Embassy to showcase the possibility of accessing and using data with an unmatched degree of detail and accuracy. By addressing the shortcomings of current data privacy and security measures, we empower organizations to tap into sensitive information for their data-driven initiatives while upholding regulatory compliance. The Data Embassy functions by transforming original data into Variant Twins, which are non-identifiable yet entirely precise data entities crafted for designated, authorized applications. With robust privacy and security protocols embedded directly into the data and reinforced through advanced technology, Variant Twins can traverse freely, even across international borders, guaranteeing that data is both secure and readily available. This groundbreaking methodology not only allows businesses to unlock the full potential of their data but also ensures the ongoing protection of individuals' privacy. Moreover, the versatility of Variant Twins opens up new opportunities for collaboration and innovation across various sectors.

Media

Media

Integrations Supported

AWS IoT SiteWise
Accenture Cloud Trade Promotion Management
Amazon Web Services (AWS)
AssetMetrics
CalendarAnything
Cognizant
Databricks
Decimal
Eviden MDR Service
Google Cloud Platform
HCL Accelerate
Hadoop
Microsoft 365
Microsoft Azure
Peromnes
Salesforce
Snowflake
Tableau

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Informatica

Date Founded

1993

Company Location

United States

Company Website

www.informatica.com/products/data-security/data-masking/persistent-data-masking.html

Company Facts

Organization Name

Anonos

Date Founded

2012

Company Location

United States

Company Website

www.anonos.com/products/data-embassy

Categories and Features

Data Masking

Not specified

Categories and Features

GDPR Compliance

Access Control
Data Mapping
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification

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